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34 posts and columns on Klout
With “Experts,” Klout Wants to Make Influence Matter in Online Q&A
A bigger play toward consumers could make you care more about your Klout score.News Byte
Klout Hooks Deeper Into Bing and Instagram Data
Social media influence scoring startup Klout announced Thursday that it will more fully integrate users’ Instagram and Microsoft Bing accounts. Instagram influence will now be factored into a user’s overall Klout score. Bing accounts are able to be connected, but the data will be considered in Klout scores in the future. In the past, the company connected to a number of other accounts to measure social influence, including Facebook, Twitter and LinkedIn.Klout Launches a Business Product — And It’s About Time
Klout makes a B2B play — a smart, long-overdue move for the social startup.Small Is Beautiful: Greycroft Partners Raises $175 Million in Third Fund
The New York- and Los Angeles-based firm said it wants to make sure its does not get caught up in the froth.News Byte
Klout Brings Rewards Program to iPhone, Passbook
Social influence measurement start-up Klout announced Wednesday that its “Perks” rewards program is now available using the Klout iPhone application. Perks had been available via Klout.com only; now users can redeem rewards directly from their phones, as well as via iOS 6 Passbook integration. Also on the way: More sites integrating the KloutPass SDK, which lets Web partners dole out benefits and deals based on a users’ Klout score.Mark Cuban Invests in Little Bird to Find Online Influentials
Little Bird goes deeply and geekily into the world of online influence.News Byte
Microsoft Aligns With Klout, Makes Strategic Investment and Integrates Into Bing
Starting today, Bing will use Klout to sort through which people to highlight in its social search offerings. Microsoft has made a strategic investment in Klout and signed a “multi-year agreement” to integrate the two services. Klout said it will also factor in the number of times a person has been searched for on Bing when it measures online influence.With New Kred and Klout Revamps, It’s Makeover Season for Social Influence
Image is everything.Klout Revises Its Algorithm — But Fear Not, It Says Most Scores Will Go Up
The controversial Klout is making an effort to address some critics by improving the accuracy and relevancy of its scores.News Byte




