5 posts and columns on lifestream

The Importance of Tweeting Oscar

in News on September 15, 2010 at 8:50 am PT

Sushi makes her crave chocolate. She spent a summer wielding power tools and drinking Rolling Rock beer. And more than 14,300 people follow her on Twitter. Erika Bearman is OscarPRGirl, Oscar de la Renta’s director of communications and the woman behind the august designer’s lively Twitter feed.

Timeline? Stream? For Facebook, Imitation Is the Sincerest Form of Flattery!

in News on March 5, 2009 at 3:06 am PT

Yesterday, Facebook introduced another new look at an open house at its Palo Alto, Calif., HQ. Much of the analysis centered around how Facebook was trying desperately to mimic Twitter, especially since Zuckerberg said in a blog post that it was (without naming Twitter, which it had tried to buy). But Facebook was actually borrowing from all over–from AOL’s Bebo too–to leverage whatever is popular out there. After all, with the big numbers it’s putting up on the board in terms of audience, it’s hard to stay as innovative, as much as be a fast follower to those who are nimbler or need to be bold.
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AOL Socializes Even More With New Lifestream

in News on February 23, 2009 at 6:00 am PT

As part of its ongoing rejiggering of its social-networking offerings, AOL is formally rolling out its expected Lifestream platform today with a new “timeline” depicting a user’s online life in a streaming horizontal calendar called a Lifestory. Lifestream will first be available on AOL’s Bebo and include updates from friends on Facebook, Myspace, YouTube, Flickr, Twitter and Del.icio.us. Lifestream can also be used by brands, celebrities, bands and companies. It’s all part of ongoing changes at the Time Warner online unit.
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AOL Gets More Social With Renovation of Bebo (But There's Much More to Come)

in News on December 10, 2008 at 3:00 am PT

This morning, AOL will launch an updated look for its Bebo social-networking property, with a new “social inbox” profile for its users. It essentially gives its users a one-stop destination, with aggregated social feeds from across the Web, multiple email accounts and media recommendations. But, according to sources, the online service is preparing a more radical series of announcements after the new year, well beyond its release today. Interestingly, the changes to its social-networking and communications properties yet to be announced have been among the things that have impressed Yahoo in its recent merger talks with Time Warner about buying AOL.