Lloyd Braun


Braun is co-owner, with Gail Berman, of the Santa Monica, Calif.-based media company BermanBraun. Founded in 2007, BermanBraun has three divisions–television, digital media and feature film. It has strategic alliances with NBC and Microsoft to create and distribute creative content for television and digital platforms. That includes MSN's Wonderwall, a celebrity site, as well as women's lifestyle destination Glo. On NBC, BermanBraun's "The Cape," just got picked up for the 2010/2011 television season. It also is making "Decoded" for the History Channel for this fall, as well as three new series to be produced with "Mythbusters" stars Jamie Hyneman and Adam Savage for Discovery Channel. BermanBraun also makes "Swords for the Discovery Channel and "Is She Really Going Out With Him?" for MTV. Prior to BermanBraun, Braun served as head of the Yahoo! Media Group and, before that, was chairman of the ABC Entertainment Television Group. During his tenure with the ABC, Braun initiated and oversaw the development of such successful programs as "Alias," "Lost," "Desperate Housewives," "Grey's Anatomy," "Extreme Makeover: Home Edition" and "The Bachelor." And, yes, Larry David named the crazy Lloyd Braun character in "Seinfeld" after Braun, who was once David's lawyer.

Posts With Lloyd Braun

Katie Couric Deal to Become Yahoo’s “Global News Anchor” Set to Be Announced Monday

It looks like the deal that AllThingsD wrote about in August is finally happening.

AOL Turns Moviefone Over to BermanBraun for Reboot

Press one for a much-needed overhaul of the service that still lives in 1999.

Former MySpace and NFL Digital Exec Jeff Berman Tapped as President of Hollywood’s BermanBraun

Is content poised to take off online?

BermanBraun’s Mom.me Enters the Crowded Parenting Space, Offering “Mass With Class”

A new site aimed at “moms who happen to be parents.”

Exclusive: BermanBraun Buys Most of Shelby Bonnie’s Whiskey Media

Can’t we all just get along? Yes! Hollywood grabs a piece of Silicon Valley content tech.

BermanBraun to Launch Three Non-HuffPost Sites — Including Weather — for AOL

In a rare partnership, Arianna Huffington makes way for some fancy Hollywood online content producers.
Lloyd Braun

Viral Video: BermanBraun Doesn't Just Make Web Sites ("The Cape" on NBC Debuts Soon)

Here is a teaser trailer for a midseason replacement television show on NBC called “The Cape.” It’s from Hollywood multimedia production company BermanBraun, which is known in tech for the handsome content sites it makes for Microsoft’s MSN, such as the celebrity-focused Wonderwall. “The Cape” is about a good cop who is framed and has to turn himself into a crime-fighting hero to regain his old life and family. With a cape, natch.

The Top 10 List for New Yahoo U.S. Head Ross Levinsohn–the BoomTown Rules

Dear Ross: Perhaps more than anyone, BoomTown is thrilled to have you back in the Internet ops game, after several years on the sidelines. Besides introducing an exciting new character and plotline into the daily digital drama set in Sunnyvale, Calif.–kind of like when one of Alexis Carrington's ex-husbands returned after a bout with amnesia on "Dynasty"–it's clear you are not going to be a shrinking violet.

First Ben Silverman Online Program–"Ready, Set, Dance!"–Debuts on Yahoo

Yahoo and Electus, the multiplatform content studio headed by former NBC entertainment head Ben Silverman, debuted its first original, branded entertainment programming tonight with “Ready, Set, Dance!” The site, which is now live on Yahoo Music and sponsored by State Farm, merges the candid-camera phenomenon with reality television and “aims to tap into the pop culture interest in television dance shows and dance videos on the Web….” The site is relatively spare right now, with only one episode, titled “Magic Sparkle Chunk and Frisky Ris.”

Exclusive: BermanBraun Strikes Big Ad Deal with Starcom

In an interesting move for premium online content, Hollywood’s BermanBraun has signed an advertising deal with Starcom MediaVest Group, the media agency unit of advertising giant Publicis Groupe, sources said. As part of the deal, Starcom gets a “first look” at all of the online properties created by the innovative production company headed by Lloyd Braun (pictured here) and Gail Berman. BermanBraun produces both digital and mainstream content.

Weekend Update, 02.07.09