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166 posts and columns on location
News Byte
Yahoo Snaps Up Mobile Gaming Company Loki Studios
Yahoo has acquired mobile gaming startup Loki Studios, the company announced on Friday. The staff will join Yahoo’s mobile team to work on unspecified projects — though Loki’s specialty seemed to be in location-based mobile products. Terms of the deal were not disclosed.
CatLand Is the Foursquare-Tamagotchi Spawn That Apparently No One Invented Yet
“If you don’t back this Kickstarter project, we’ll kill this cat” is not the official tagline, but it should be.
Voices
Online Ads Can Now Follow You Home
Advertisers already know what people are up to on their personal computers. But understanding their online whereabouts on smartphones or tablets has remained elusive.Twitter Testing New Local Discovery Features — And It’s About Time
A secret feature in development could bring nearby tweeters into your Twitter stream.
News Byte
Belly Now Aims Its Loyalty Platform at National Enterprise Businesses
Chicago-based Belly said it was rolling out its customer loyalty and marketing platform to larger national enterprise clients. The startup has been aimed at the consumer market and smaller businesses since its launch in 2011, focused on increasing customer engagement, driving repeat business and helping attract new customers. Belly said it has been working with 40 national chains representing more than 500 current locations, using a system that includes a tech platform, an in-store tablet, analytics and marketing, as well as helping clients do email campaigns, social media integration and other mobile marketing.Location App Quadstreaker Turns the World Into a Game Board
“We’re going streaking through the quad!”
More Apps Coming to Cars, but They’re Still Miles From Perfection
This year’s New York International Auto Show is pretty app-happy, with companies like Facebook and Google offering their two cents to auto makers.
CEO Dennis Crowley on Foursquare’s Biggest Mistake
The social check-in startup founder talks about Foursquare’s past stumbles and future prospects.
Survey Says: Despite Yahoo Ban, Most Tech Companies Support Work-From-Home for Employees
CEO Marissa Mayer is swimming against the tech workplace tide with her new ban.
With New Windows Phone Models, Nokia Aims to Better Compete on Price
The phone maker adds lower-end models to its lineup in an effort to address the challenges posed by low-end Android devices.