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	<title>AllThingsD &#187; Luca Brasi</title>
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		<title>Leave the Gun. Take the Cannoli: It's Ring-Kissing Time for Ross at Yahoo's All-Hands Meeting.</title>
		<link>http://allthingsd.com/20120514/leave-the-gun-take-the-cannoli-its-ring-kissing-time-for-ross-at-yahoo/</link>
		<comments>http://allthingsd.com/20120514/leave-the-gun-take-the-cannoli-its-ring-kissing-time-for-ross-at-yahoo/#comments</comments>
		<pubDate>Tue, 15 May 2012 02:12:22 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=208122</guid>
		<description><![CDATA[I'm gonna make you an interim CEO offer you can't refuse.]]></description>
			<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20120514/leave-the-gun-take-the-cannoli-its-ring-kissing-time-for-ross-at-yahoo/alpacinokissthering8x10-1/" rel="attachment wp-att-208148"><img src="http://allthingsd.com/files/2012/05/AlPacinoKissTheRing8x10-1-380x246.jpg" alt="" title="AlPacinoKissTheRing8x10-1" width="380" height="246" class="alignright size-medium wp-image-208148" /></a></p>
<p>At today&#8217;s all-hands meeting for Yahoo employees &#8212; in the wake of the dramatic ouster of its former CEO Scott Thompson &#8212; what pop culture icon did new interim CEO Ross Levinson use to loosen up the crowd?</p>
<p>Why, a little Al Pacino from the movie classic &#8220;The Godfather,&#8221; of course &#8212; the go-to guy solution menu for all troubles in the world. </p>
<p>Comparing the battered Silicon Valley Internet giant to Don Corleone after a gun ambush, Levinsohn said to the crowd gathered at URL&#8217;s Cafe on the Sunnyvale, Calif., HQ campus: &#8220;This weekend was like that scene from &#8216;The Godfather&#8217; &#8212; &#8216;They hit &rsquo;im with five shots, and he&#8217;s still alive!&#8217;&#8221;</p>
<p>And also, trying to make Yahoos feel as if there were forward momentum: &#8220;There are things being negotiated now that are gonna solve all your problems and answer all your questions.&#8221;</p>
<p>Well, let&#8217;s hope so, and that it does not end for Yahoo &#8212; and Levinsohn &#8212; like it did for Luca Brasi (who sleeps with the fishes, in case you didn&#8217;t know).</p>
<p>So far, in his first impress-the-employees outing, the reviews for Levinsohn were largely positive on its internal message boards and from numerous sources I talked to.</p>
<p>What they liked: Acknowledgement of the tough past week, but not dwelling on the past, either; a theme of revival and spirit; no PowerPoint slides; and zero direct mention of Thompson.</p>
<p>What they <em>really</em> liked: The whole pile of compliments that Levinsohn doled out to the troops.</p>
<p>No tough-love dude he &#8212; unlike Thompson and his predecessor Carol Bartz, who liked to verbally smack around the troops a little more in a mobster kind of way.</p>
<p>Instead, said one person in attendance, &#8220;he was appealing to Yahoo pride, which is pretty much in the doldrums.&#8221;</p>
<p>Still, one questioner worried about the future and whether the company was going to still be stuck in a leadership vacuum, especially since Levinsohn was not named as the permanent CEO.</p>
<p>Fred Amoroso &#8212; who was just named Yahoo&#8217;s new chairman and was the only person who appeared with Levinsohn on the stage &#8212; tried to assuage that concern by saying he wanted Levinsohn to eventually become the head of the family for good.</p>
<p>While there will likely be a search for other CEO candidates, it is as close to a ring-kiss as Levinsohn is going to get for now.</p>
<p>That is, unless he does not produce some quick results on a variety of Yahoo&#8217;s thorniest issues, such as an Asian asset sale and a settlement of the patent lawsuit fight with social networking giant Facebook.</p>
<p>But the over/under on him and Amoroso together was good.</p>
<p>One person said it was important when Amoroso talked about coding and technology and products, which is not advertising- and media-focused Levinsohn&#8217;s expertise.</p>
<p>&#8220;It was nice to see a board member who cared about products and innovation,&#8221; said one person. &#8220;Or at least said he did.&#8221;</p>
<p>We&#8217;ll see how this pair works out together, but always remember this, Yahoos:</p>
<p>Just when you thought you were out, they pull you back in.</p>
<p>Until we know how the movie ends, here is a scary video of me talking about the last week&#8217;s events at Yahoo on a local ABC television news station &#8212; I look a fright since I&#8217;m <em>so</em> tired from covering it all:</p>
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<p><blockquote class="memo" style="background:#faf5e5;font-style:normal;">
<h4 class="subhed">RELATED POSTS:</h4>
<ul>
<li><a href="http://allthingsd.com/20120514/yahoos-parting-with-thompson-will-be-for-cause/">Yahoo’s Parting With Thompson Will Be for “Cause” (a.k.a. CSLie)</a></li>
<li><a href="http://allthingsd.com/20120513/ross-levinsohns-yahoo-plan-back-to-the-future/">Ross Levinsohn’s Yahoo Plan: Back to the Future</a></li>
<li><a href="http://allthingsd.com/20120513/heres-new-yahoo-ceos-first-note-to-troops-the-leaking-internal-memos-to-atd-policy-remains-in-place/">Here’s New Yahoo CEO’s First Note to Troops! (The Leaking-Internal-Memos-to-ATD Policy Remains in Effect As Usual)</a></li>
<li><a href="http://allthingsd.com/20120513/yahoo-officially-confirms-atd-report-on-ceo-changes-and-proxy-settlement/">Yahoo Officially Confirms ATD Report on CEO Changes and Proxy Settlement</a></li>
<li><a href="http://allthingsd.com/20120513/meet-the-man-i-call-the-hair-the-video-stylings-of-yahoos-newest-ceo-ross-levinsohn/">Meet the Man I Call “The Hair”: The Video Stylings of Yahoo’s Newest CEO Ross Levinsohn</a></li>
<li><a href="http://allthingsd.com/20120513/will-thompsons-ouster-mean-a-yahoofacebook-patent-settlement/">Will Thompson’s Ouster Mean a Yahoo-Facebook Patent Settlement Too?</a></li>
<li><a href="http://allthingsd.com/20120513/exclusive-yahoos-thompson-out-levinsohn-in-board-settlement-with-loeb-nears-completion/">Exclusive: Yahoo’s Thompson Out; Levinsohn In; Board Settlement With Loeb Nears Completion</a></li>
<li><a href="http://allthingsd.com/20120511/heidrick-struggles-slaps-back-at-thompsons-yahoo-in-blame-game/">Heidrick &#038; Struggles Slaps Back at Thompson’s Yahoo in Blame Game Over ResuMess</a></li>
<li><a href="http://allthingsd.com/20120511/is-he-in-or-is-he-out-crunchtime-for-scott-thompson-at-yahoo/">Is He In or Is He Out? Crunchtime for Scott Thompson at Yahoo.</a></li>
<li><a href="http://allthingsd.com/20120510/not-so-scott-free-yahoos-other-big-shareholder-cap-re-leaning-toward-supporting-loeb-over-thompson-resumess/">Not So Scott Free? Yahoo’s Other Big Shareholder — Cap Re — Leaning Toward Supporting Loeb Over Thompson ResuMess.</a></li>
<li><a href="http://allthingsd.com/20120509/technations-gunn-says-she-and-yahoo-ceo-talked-about-their-cs-degrees-before-2009-show-video-and-audio/">Tech Nation’s Gunn Says She and Yahoo CEO Discussed Their CS Degrees Before 2009 Show (Video and Audio)</a></li>
<li><a href="http://allthingsd.com/20120509/loeb-again-calls-for-thompson-firing-from-yahoo-as-former-ebay-boss-support-him/">Loeb Calls Again for Thompson Firing From Yahoo, as Former eBay Boss Supports Him</a></li>
<li><a href="http://allthingsd.com/20120509/place-your-bets-will-loeb-drop-another-bomb-on-yahoo-at-vegas-confab-later-today/">Place Your Bets: Will Loeb Drop Another Bomb on Yahoo at Vegas Confab Later Today?</a></li>
<li><a href="http://allthingsd.com/20120508/exclusive-yahoo-director-in-charge-of-botched-ceo-vetting-to-step-down-from-board/">Exclusive: Yahoo Director in Charge of Botched CEO Vetting to Step Down From Board</a></li>
<li><a href="http://allthingsd.com/20120507/ceo-apologizes-to-yahoos-but-will-the-mea-culpa-work-without-an-explanation-for-the-borked-bio-memo/">CEO Says Sorry to Yahoos for Borked Bio “Distraction” — But Will Mea Culpa Work Without an Apology for Error? (Memo)</a></li>
<li><a href="http://allthingsd.com/20120507/buffett-comments-on-yahoo-ceo-biogate-calling-trust-issue-a-problem/">Buffett Comments on Trust Issue in Yahoo CEO BioGate: “You’ve Got a Problem”</a></li>
<li><a href="http://allthingsd.com/20120507/loeb-lobs-lawsuit-as-expected-at-yahoos-borked-bio-mess/">Loeb Lobs Lawsuit, as Expected, at Yahoo’s Borked Bio Mess</a></li>
<li><a href="http://allthingsd.com/20120506/as-yahoo-ceo-reaches-out-to-top-staff-board-meets-to-weigh-options-i-e-figuring-out-who-gets-to-take-the-borked-bio-blame/">As Yahoo CEO Reaches Out to Top Staff, Board Meets to Weigh “Options” (I.E., Deciding Who Gets to Take the Borked Bio Blame)</a></li>
<li><a href="http://allthingsd.com/20120506/yahoo-should-expect-incoming-lawsuit-lobbed-by-loeb-tomorrow-on-ceo-hiring/">Yahoo Should Expect Incoming Lawsuit Lobbed by Loeb Tomorrow on CEO Hiring</a></li>
<li><a href="http://allthingsd.com/20120505/they-shoot-yahoo-ceos-dont-they-but-not-without-a-really-smoking-gun-and-a-much-stronger-board/">They Shoot Yahoo CEOs, Don’t They? But Not Without a <em>Really</em> Smoking Gun and a Much Stronger Board.</a></li>
<li><a href="http://allthingsd.com/20120504/yahoos-thompson-speaks-asks-employees-to-stay-focused-except-not-on-him-memo/">Yahoo’s Thompson Asks Employees to “Stay Focused” — Except Not on <em>Him</em></a></li>
<li><a href="http://allthingsd.com/20120503/in-2009-interview-yahoo-ceo-does-not-deny-he-has-a-cs-degree-and-calls-himself-an-engineer/">In 2009 Interview, Yahoo CEO Does Not Deny He Has a CS Degree, and Calls Himself an “Engineer” (Audio)</a></li>
<li><a href="http://allthingsd.com/20120503/yahoos-board-will-review-resume-discrepancy-of-ceo/">Yahoo’s Board Will “Review” Resume Discrepancy of CEO</a></li>
<li><a href="http://allthingsd.com/20120503/how-did-phantom-cs-degree-get-on-ceos-bio-in-sec-filings-yahoos-not-saying/">How Did a Phantom CS Degree Get on CEO’s Bio in SEC Filings? Yahoo’s Not Saying.</a></li>
<li><a href="http://allthingsd.com/20120503/yahoos-response-on-computer-science-resumegate-inadvertent-error/">Yahoo’s Response on CEO’s Computer Science ResumeGate: “Inadvertent Error”</a></li>
<li><a href="http://allthingsd.com/20120503/dan-loeb-alleges-discrepancies-on-yahoo-ceo-scott-thompsons-resume-related-to-computer-science-degree/">Dan Loeb Alleges “Discrepancies” on Yahoo CEO Scott Thompson’s Resume Related to Computer Science Degree</a></li>
</ul>
</blockquote>
</p>
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		<title>Viacom's YouTube Strategy: Replay "The Godfather"</title>
		<link>http://allthingsd.com/20100319/viacoms-youtube-strategy-replay-the-godfather/</link>
		<comments>http://allthingsd.com/20100319/viacoms-youtube-strategy-replay-the-godfather/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 15:32:57 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=17630</guid>
		<description><![CDATA[When all else fails, send some severed heads. "Remember our heritage--we are the people that brought you the Godfather."]]></description>
			<content:encoded><![CDATA[<p>Another fun (but admittedly <a href="http://mediamemo.allthingsd.com/20100318/youtube-and-viacom-find-lots-of-emails-but-no-smoking-gun/">irrelevant</a>) nugget from the <a href="http://mediamemo.allthingsd.com/20100318/viacom-youtube-make-their-case-read-their-secret-papers-here/">YouTube-Viacom documents</a>: Tom Dooley, Viacom&#8217;s No. 2, advising CEO Philippe Dauman on the best way to negotiate with Google, via a November 2006 email. Guide to players follows:</p>
<blockquote class="memo"><p>I think we should cut off the heads of Adam, Michael (and perhaps Judy) and send them to Eric in a box wrapped in a printed copy of their latest term sheet. With a note that says &#8220;Before you respond&#8211;Remember our heritage&#8211;we are the people that brought you the Godfather.&#8221;</p></blockquote>
<p>Dooley is referring to Adam Cahan, who was then an MTV Networks executive vice president; Michael Wolf, then MTVN&#8217;s COO; and Judy McGrath, who remains MTVN&#8217;s CEO. (And Google CEO Eric Schmidt, of course).</p>
<p>Yes, Dooley&#8217;s joking. I think he&#8217;s also confusing Jack Woltz with Luca Brasi, but whatever. He&#8217;s an MBA, not a cineaste.</p>
<p>But YouTube was a big deal for Viacom (VIA). Here&#8217;s MTV president Van Toffler in October 2006, when told that Google (GOOG) was about to buy YouTube and that MTV was making a last-ditch effort to muck up that deal: &#8220;He fuckin better&#8211;that&#8217;s an epic transaction that could harsh our collective buzz.&#8221;</p>
<p>Buzz harshed, Viacom tried negotiating an advertising deal with Google for about six months following the YouTube acquisition. And the breakdown of those talks is what lead to the lawsuit we&#8217;re looking at now.</p>
<p>Alas, I can&#8217;t find the actual &#8220;Godfather&#8221; clip on YouTube, which isn&#8217;t a surprise. But you can find plenty of homages:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="350" height="283" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/jum8v0uEc8I&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="350" height="283" src="http://www.youtube.com/v/jum8v0uEc8I&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<title>Memo to Chris Shipley: Luca Brasi Sleeps With the Fishes!</title>
		<link>http://allthingsd.com/20080403/memo-to-chris-shipley-luca-brasi-sleeps-with-the-fishes/</link>
		<comments>http://allthingsd.com/20080403/memo-to-chris-shipley-luca-brasi-sleeps-with-the-fishes/#comments</comments>
		<pubDate>Thu, 03 Apr 2008 11:00:46 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/20080403/memo-to-chris-shipley-luca-brasi-sleeps-with-the-fishes/</guid>
		<description><![CDATA[&#8220;Demo needs to die,&#8221; said TechCrunch Editor Michael Arrington yesterday. Oh, my. Oh, dear. Not more bloody tangoing!?! The pugnacious tech blogger&#8211;who was last seen slapping around other tech bloggers who deigned to also raise money for their ventures, much as he has been doing&#8211;made this classy statement in an interview with Daniel Terdiman of [...]]]></description>
			<content:encoded><![CDATA[<p><img src='http://kara.allthingsd.com/files/2008/03/the_godfather_luca_brasi_sleeps_with_the_fishes-t.jpg' width='190' height='156' alt='lucabrasi' class='alignleft'/></p>
<p>&#8220;Demo needs to die,&#8221; said <a href="http://www.techcrunch.com">TechCrunch</a> Editor Michael Arrington yesterday.</p>
<p>Oh, my. Oh, dear. <a href="http://kara.allthingsd.com/20080320/boomtown-decodes-techcrunchs-dream-team-memo-so-you-dont-have-to/">Not more bloody tangoing!?!</a></p>
<p>The pugnacious tech blogger&#8211;who was last seen slapping around other tech bloggers who deigned to also raise money for their ventures, much as he has been doing&#8211;made this classy statement in an <a href="http://www.news.com/8301-13772_3-9909841-52.html">interview with Daniel Terdiman of CNET&#8217;s Geek Gestalt yesterday</a>, about scheduling his TechCrunch 50 conference at the same time as the fall conference of the longtime leader in the start-up conference space, <a href="http://www.demo.com/">Demo</a>, run by Chris Shipley.</p>
<p>(<a href="http://guidewiregroup.wordpress.com/2008/04/02/imitation-is-flattery-or-just-bad-for-entrepreneurs/">Shipley&#8217;s response is here</a>.)</p>
<p>DemoFall is September 7th to the 9th, while TC 50 is September 8th through 10th.</p>
<p>&#8220;It&#8217;s just an old-school model,&#8221; continued Arrington to Terdiman. &#8220;It clearly involves pay to play, and what we&#8217;re offering is better.&#8221;</p>
<p>Not satisfied to just schedule his event at the same time as Demo&#8211;which is fine, I guess, given this is America and we all have the right to be aggressively, and even pointlessly, competitive&#8211;the second shot is at the $18,500 fee that Demo demonstrators pay, once they get invited to that conference.</p>
<p>TC 50 does not charge, which, to be fair, would be my choice too.</p>
<p>Still, given his inaugural TC 40 conference sold out and was, said Arrington to Geek Gestalt, profitable, the channeling of the Corleone Family in the online tech space seems a bit much to me.</p>
<p>After all, despite the fact that Arrington recently characterized tech blog sites as competing gangs (&#8220;You can do just about anything you want, but the politically savvy folks tend to arm themselves to the teeth and gang together to protect their property. Everyone else is in the middle of chaos, either fighting blindly for attention or politely asking&#8211;by linking early and linking often&#8211;if they can join the big Gang.&#8221;), let&#8217;s be honest.</p>
<p>The whole group of us together would lose badly in a fair fight with my son&#8217;s kindergarten class.</p>
<p>Of course, they bite. We should know better.</p>
<p>(Full disclosure: <a href="http://walt.allthingsd.com">Walt Mossberg</a> and I have been running a conference, called <a href="http://www.allthingsd.com/d"><strong>D: All Things Digital</strong></a>, for many years. <strong>D6</strong> is in late May and is sold out. Nonetheless, full coverage of the event and also full video of the interviews with tech and media players on stage&#8211;including Bill Gates, Steve Ballmer, Jeff Bezos, Jeff Bewkes, Howard Stringer, Mark Zuckerberg and many others&#8211;will be on this site. We also do a few demos, so until then, we fervently hope to find no horse heads in our beds.)</p>
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