Ongoing Brain Drain Claims Yahoo Finance Head

Another significant departure from Yahoo: Steve Schultz, who was GM of its important and powerful Yahoo Finance unit, has left the company to become COO of Pageonce, an online personal-finance “assistant.” Schultz is one of a string of leaders at the Silicon Valley Internet giant who have departed in recent months.

Yahoo's Shine Editor-in-Chief Departs for Condé Nast's Lucky Magazine

As Yahoo seeks to sort out its women’s strategy online, Brandon Holley–the editor-in-chief of its main women-focused site, Shine–is leaving for a job with the same title at Condé Nast’s Lucky magazine.

Social Media Storytelling at Sundance: MySpace, YouTube and Oprah Dudes–Also, My Twitter-Hating Mom–Discuss!

On Friday, BoomTown was back at the Sundance Film Festival for the fifth time for my annual techie panel at the famous independent film confab. This year, we opened the New Frontier on Main series with a session titled “Spotlight on Social Media: Successful Strategies for Storytellers.” Here are my interviews on this and more with three of the panelists, as well as thoughts from my mother, who most recently was bashing Twitter in this column. She’s at it again, although she said she would be happy to watch a movie via magic glasses.

Netflixes of Fashion Take Off

A new fashion-rental service has been getting buzz this week, but it follows other designer sites that have adopted the Netflix model to their ventures. Rent the Runway, which started Monday, marks another entry into the growing market of online luxury rental services.

Geek in Black: Barry Sonnenfeld Comes Out From Behind the Camera to…Vlog?

For many years now, one of our regular attendees at the D: All Things Digital conference has been award-winning movie and television director, producer and writer Barry Sonnenfeld, who is–as it turns out–a not-so-closeted geek in his spare time with a gadget column for Esquire magazine called “The Digital Man.” Now he is branching out to a vlog about his geek passions on Crackle, which will appear every two weeks from wherever he is–either from his homes in East Hampton, N.Y. or Telluride, Colo., or from Hollywood sets.
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Ballmer's Not-So-Idle Threat to Yahoo: Do You Feel Lucky?

BoomTown once asked Microsoft CEO Steve Ballmer if the software giant was ever going to be able to catch No. 1 Google in market share in the increasingly lucrative search arena–despite years of trying and billions in investment in its Web businesses overall. “We don’t actually have to catch the leader,” answered the pugnacious tech leader. “We just have to surpass the No. 2 to have a great business.” No. 2 is Yahoo. And now, with a recently revamped search offering called Bing showing some promising signs, Ballmer shot another one across its bow by telling an audience yesterday that he was ready to spend billions more to win the race.
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Kara (and Her Mother) Visit the Flagship Apple Store in Manhattan

BoomTown landed at New York’s JFK Airport this morning and, of course, could not resist visiting the flagship Apple store on Fifth Avenue in Manhattan on iPhone 3G-Day. That’s right! JesusPhone 2.0 is nigh! So I took my Mom for a look-see at the iMadness.