9 posts and columns on Matt Cutts

Nerd Out With Google’s Search Gurus (Video)

in News on August 8, 2011 at 8:30 am PT

In a rare joint public appearance, Google’s Amit Singhal, Ben Gomes and Matt Cutts dove deeply into the big issues facing search.
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Google Gets a Like Button: Users Can Recommend Search Results With +1

in Social on March 30, 2011 at 10:46 am PT

Google today will start rolling out a social search feature it is calling +1. The product is much more limited than sharing tools from other services like Facebook, Twitter and Delicious, but since it will influence Google search results, it’s significant.

Google's Content Farming: Good for Consumers or Good for PR?

in News on February 25, 2011 at 1:02 am PT

In another significant search announcement yesterday, Google said it was revising its algorithm to target makers of low-quality content. Perhaps I’m being cynical, but the noisy search algorithm changes, while welcome to those using Google, also have a pretty clear goal to burnish the Silicon Valley company’s image.

"Beyond the Search Box": The White Pleather Honeypot Smackdown

in News on February 1, 2011 at 11:53 am PT

Perusing AOL’s leaked damn-the-journalism-full-speed-ahead business plan, BoomTown was a little late to the Microsoft Bing event this morning called “Farsight: Beyond the Search Box.” But things had certainly been cooking with gas when I walked into the meeting room at the University of San Francisco, including allegations of cheating, honeypot stings and a whole lot of insulting of the hosts. Schweeet!

News Byte

Google Tweaks Search Results To Punish "Scrapers"

in Media on January 28, 2011 at 8:40 am PT

Google is going after “scraper” sites that copy and paste other people’s content, via a change in the search engine’s algorithm. Google engineer Matt Cutts made the announcement on his personal blog today, as a follow-up to a much-discussed post on Google’s official blog about sites with “shallow or low-quality content.” Many observers thought Google’s original note was about Demand Media, but Demand CEO Richard Rosenblatt says that’s not the case.

Demand Media Says It's Getting Along Just Fine With Google, Thank You Very Much

in Media on January 27, 2011 at 3:00 am PT

A quick Q&A with Demand’s Richard Rosenblatt, who says Google’s blog post about going after “content farms” has nothing to do with his company. Also! He really doesn’t like it when people call his company a “content farm.”

Liveblogging the Google Search Event: Gutenberg, Goggles and Scrolling Real-Time Search!

in News on December 7, 2009 at 10:08 am PT

Right now, BoomTown is sitting right behind the very affable Jason Hirschhorn, chief product officer of MySpace, who is here to make one of the many partner announcements with Google at its “search event” in Silicon Valley today. I also ran right into Twitter’s Biz Stone at the coffee stand. He is also here to talk about the new features Google is adding to its search repertoire, although he is remaining mum until the program starts in five minutes. Obviously, it is mostly about Google launching real-time search. Here’s what happened at the event via liveblogging.
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Google and the Evolution of Search II: Cheating the System

in News on June 4, 2009 at 4:30 am PT

Google’s objective evaluation and ranking of Web sites is to some extent defined by subjective reasoning of a collective human intelligence. And so it must be if Google is to continue returning search results that we perceive to be the “best” answers to our search queries. In the second of three interviews, Google software engineer Matt Cutts talks about the role of human evaluators in counteracting spam.
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