2 posts and columns on Maureen Scarpelli

Voices

App Watch: Shake Here for Sales (and Hate Mail)

in News on August 10, 2009 at 5:45 am PT

It’s just what it says: an animated rear end on the screen that gyrates when you shake your phone. But what’s caught the eye of hundreds of Apple users and bloggers is not the woman’s rear end pictured on the iPhone screen — it’s that the app, which went on sale a week ago, was approved in the first place.

Voices

Social Media's Effect on Learning

in News on July 30, 2009 at 9:39 am PT

Social media may seem, at times, to be a flurry of meaningless updates and marketing schemes, but researchers are figuring out how the interaction it spurs can stimulate brain activity.