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Nokia Acquires San Francisco "Microsocial Networking" Start-Up, Plum

Kara Swisher in News on September 11, 2009 at 4:23 am PT

Nokia is set to announce today that it has acquired Plum, the San Francisco “microsocial networking” start-up, for an undisclosed amount, sources said. UPDATE: Nokia confirmed the purchase, but gave few details. The small company was founded several years ago by Hans Peter Brøndmo as a social-bookmarking site. He then shifted its focus, trying to make a business in the places big social networks ignore.