4 posts and columns on mothers

Plum District Scores $20 Million and Buys Two Companies for Mom-Focused Daily Deals Site

in Commerce on December 8, 2011 at 5:00 am PT

Plum District, which relies on a salesforce of moms who acquire local discounts targeted at other mothers, has raised $20 million in venture capital and acquired two companies.
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News Byte

Juice in the City Acquires Gaggle of Chicks’s Assets

in News on August 24, 2011 at 12:00 pm PT

San Francisco-based Juice in the City has acquired the assets of Gaggle of Chicks, bringing together the two group-buying sites aimed at mothers — one of the earliest niches identified in the daily deals space. Terms of the deal were not disclosed, but Juice in the City is paying cash for the assets, which include its subscriber list. Juice in the City has raised funding from Tandem Entrepreneurs and HU Investments and has 30 employees, not including a mommy network of 300 that help source the deals.

CafeMom Launches Daily Deals and Plans Hispanic Moms Site

in News on May 4, 2011 at 5:27 am PT

CafeMom, a social-networking and community site aimed at mothers, is expanding its offerings to daily deals, as well as announcing an anticipated launch of a site aimed at Hispanic moms. The deals site has just been launched under the killer URL of Mom.com.

Voices

How Moms Feel About Social Media

in News on June 26, 2009 at 9:09 am PT

Mothers have dramatically increased their use of social-networking tools in the past three years, according to a new survey of 25,000 women conducted by parenting site BabyCenter. About 63 percent of moms used Facebook, Twitter and blogs this year, a whopping increase from 11 percent in 2006.