7 posts and columns on NetEase

News Byte

China Cracks Down on Microblogs

in News on July 15, 2010 at 10:55 am PT

Continuing Chinese government efforts to control social networking led to the abrupt closing of dozens of blogs on Wednesday, according to the AP. The crackdown affected microblogs as well, in a move that highlights the growing popularity of the format to spread information quickly and succinctly. The closing affected blogs on the services Sohu.com, Netease, Tencent and Sina.

China to Claim Half of Online Game Market, Report Says

in News on November 23, 2009 at 10:15 am PT

Videogames are serious business in China. The country’s online game market will reach 41 billion yuan ($6 billion) by 2010, accounting for half the global market, according to newly released data from Cnzz.com, a Beijing-based data analysis firm. The Cnzz.com report says that almost two-thirds of China’s 338 million Web users are now online gamers. The online-game industry, which currently accounts for more than half of the total Internet economy, will see strong annual growth at a rate of 20 percent in future years, the report says.

World of Online-Game-Regulation Warcraft

in News on November 3, 2009 at 12:38 pm PT

The turf battle between two Chinese bureaucracies appears to be escalating, with NetEase and the World of Warcraft videogame at its center. According to a statement, China’s General Administration of Press and Publications said it rejected NetEase’s application to operate Burning Crusades, the latest version of World of Warcraft.

World of Warcraft Inches Back to China's Desktops

in News on July 21, 2009 at 2:55 pm PT

China’s pasty-faced warriors and wizards may soon be headed back to their indoor lairs. Chinese Internet company Netease received approval Tuesday from the Ministry of Culture to offer the World of Warcraft online role-playing game, according to portal Techweb. The government agency’s Web site showed the game had passed its content examination.

Sina: Even In China, Ad Sales Slow; Morgan Downgrades

in News on November 14, 2008 at 1:11 pm PT

Chinese Internet portal Sina could be more exposed to the softening of China’s ad market than others in its league. Far from immune to the far-flung economic slowdown, Chinese business interests have been hit hard–notably the automotive, real estate and financial markets, which are the three biggest advertising categories for the online media company.