Nissan

Social Media Warfare by Nissan as Also-Ran Looks to Win

Michael Ramsey, Reporter, The Wall Street Journal in News on August 24, 2011 at 5:00 am PT

Nissan Motor Co. has long been the also-ran of the J3 here in the U.S., an image that it is trying furiously to dislodge. Indeed, they have said a driving motivation behind the introduction of the Nissan Leaf electric car was to take the lead in something.

Nissan Fig Leaf? Blogger Raises Privacy Concern

Chester Dawson, Reporter, The Wall Street Journal in News on June 15, 2011 at 5:00 am PT

Does Nissan Motor Co.’s Leaf electric vehicle leave a trail of digital bread crumbs? A U.S.-based blogger on SeattleWireless.net who says he owns a Leaf claims that the car’s telematic system automatically sends pinpoint data on the car’s location to any third-party RSS feed to which drivers subscribe.

Electric Cars: A Boon for Commercial Vehicle Trade?

Yoshio Takahashi, Reporter, The Wall Street Journal in News on October 18, 2010 at 11:15 am PT

It may take decades for electric cars to become an everyday sight in parking lots and garages. But Mitsubishi Motors Corp. president Osamu Masuko sees big potential demand in the market for commercial vehicles used by businesses, even though neither his company nor its biggest local rival Nissan Motor Co. has yet specifically targeted the sector.

Twitter Japan Tweeting All the Way to the Bank

Yoree Koh, Reporter, The Wall Street Journal in News on September 1, 2010 at 10:31 am PT

Twitter’s Japanese arm may well be on its way to turning a profit next year the old-fashioned way: through ad sales. Digital Garage Inc., the Tokyo-based technology company that provides Twitter to millions of Japanese chirpers, said the revenue of its newly restructured social-media unit is expected to more than double to 1.7 billion yen through June 2011, according to its revised midterm business plan.

Apple's Ad Service Off to Bumpy Start

Yukari Iwatani Kane and Emily Steel, Reporters, The Wall Street Journal in News on August 16, 2010 at 5:00 am PT

Apple Inc. is facing some early challenges in its closely watched mobile advertising foray, with some ad campaigns experiencing delays as agencies attempt to learn the new system amid Apple’s tight control over the creative process, according to ad executives.

Gadget Appetite Strains Suppliers

Daisuke Wakabayashi and Jung-Ah Lee, Reporters, The Wall Street Journal in News on July 15, 2010 at 12:00 am PT

Manufacturers across Asia are scrambling to ramp up production of key components for electronics, as shortages have frustrated consumers and disrupted business for companies from Apple Inc. to Nissan Motor Co. Unexpectedly strong consumer appetite for gadgets like Apple’s iPad and new smartphones from HTC Corp. has stretched the capabilities of some companies that make the memory chips, touch displays and other parts found in those devices.

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