2 posts and columns on online ads

FTC Plans New Online-Ad Rules

in News on May 27, 2011 at 1:53 pm PT

The Federal Trade Commission has begun soliciting public comment on how it should revise more than decade-old guidelines that translate federal advertising laws to the Internet, as the agency moves to more aggressively police digital ads.

Sina: Even In China, Ad Sales Slow; Morgan Downgrades

in News on November 14, 2008 at 1:11 pm PT

Chinese Internet portal Sina could be more exposed to the softening of China’s ad market than others in its league. Far from immune to the far-flung economic slowdown, Chinese business interests have been hit hard–notably the automotive, real estate and financial markets, which are the three biggest advertising categories for the online media company.