27 posts and columns on online video

The Mythical Viewer

They all seem pitched toward the same mythical viewer, presumably the one prized by Internet advertisers, whose mind appears to be occupied with a sticky mix of celebrity gossip, blockbuster movies, video games, zombies, action sports and news of the weird.

– Mike Hale of the New York Times, writing about new channels on YouTube

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Online Video Turns Up Heat

in Media on April 23 at 3:13 pm PT

Though television may be losing viewers to online video, it has been holding on to advertisers. But with online-video outlets this week making their most organized push yet for ad dollars, that may be starting to change.

Fanhattan Demo at D9: Consolidating Online Video on Your iPad (Video)

in D9 on June 1, 2011 at 2:53 pm PT

Even for the most experienced Web user, sorting through the vast landscape of online movies and television can be confusing. Fanhattan CEO Gilles BianRosa demonstrated his app and accompanying tech onstage at D9.
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Comcast Takes Online Rivals’ Technology for a Spin

in Media on May 25, 2011 at 4:18 pm PT

Comcast Corp., facing a growing threat from online video services, is fighting fire with fire. The country’s largest cable-service provider soon will start testing a new way to deliver its television channels, co-opting the same technology standard that upstart Internet rivals have used to challenge traditional pay-TV business models.

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Hand-Wringing in Comcast-NBC Deal

in News on January 14, 2011 at 5:00 am PT

Major media companies are raising concerns that government conditions on Comcast Corp.’s impending deal to acquire control of NBC Universal from General Electric Co. could put them at a disadvantage in future negotiations to shape the burgeoning online video market.

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Fanhattan Seeks To Unify Web Movie Services

in News on December 17, 2010 at 5:00 am PT

There are a lot more movies and television shows on the Internet than there once were, but viewers often have to work really hard to hunt across different services for what they want. A company called Fanhattan is trying to stitch together as many of those services as it can to make life easier for Web watchers.

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Boxee, Roku Announcing Deals for Streaming Live Sports on TV

in News on April 19, 2010 at 9:58 am PT

Watching live sports on television via the Web may have just gotten easier. Starting Monday, Web-to-TV software company Boxee will distribute the National Hockey League’s Game Center Live online video content. In addition, the National Basketball Association is set to announce a similar partnership with Roku, maker of a digital video player that streams Netflix and Amazon Video on Demand via the Web, for the distribution of NBA digital video content, beginning with some of this season’s playoff games.

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Baidu to Enter Online Video Market

in News on January 7, 2010 at 9:40 am PT

Chinese search engine Baidu Inc. is entering a field that is quickly becoming crowded and highly competitive in China’s online video market. Baidu is launching a new business unit that it envisions will work on a similar business model to Hulu, an advertising-supported video site in the U.S. that has licensed, copyrighted content from several television broadcasters.

Why Online Video Ads Still Don’t Work

in Media on May 15, 2009 at 2:12 pm PT

From the funny-and-true! department: A biting clip from the dudes at College Humor satirizing the lousy ad options and mind-numbing ad jargon that dominate the online video business.
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“DoubleClick for Web Video” Start-up FreeWheel Raises $12 Million

in Media on April 29, 2009 at 3:01 pm PT

Yes, investors are still betting on Web video. Just not in the way they used to: FreeWheel, one of the buzzier online video start-ups you’ve never heard of, has raised a $12 million C round from Battery Ventures, which had provided financing for the company’s first two rounds, and Foundation Capital.