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		<title>Siri, Why Don't You Have A Texas Accent?</title>
		<link>http://allthingsd.com/20111216/siri-why-dont-you-have-a-texas-accent/</link>
		<comments>http://allthingsd.com/20111216/siri-why-dont-you-have-a-texas-accent/#comments</comments>
		<pubDate>Fri, 16 Dec 2011 19:57:02 +0000</pubDate>
		<dc:creator>Arik Hesseldahl</dc:creator>
				<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[A4]]></category>
		<category><![CDATA[A5 chip]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[ARM Holdings]]></category>
		<category><![CDATA[Austin]]></category>
		<category><![CDATA[chips]]></category>
		<category><![CDATA[Dallas]]></category>
		<category><![CDATA[fab]]></category>
		<category><![CDATA[Intel]]></category>
		<category><![CDATA[Intrinsity]]></category>
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		<category><![CDATA[iPhone 4S]]></category>
		<category><![CDATA[P.A. Semi]]></category>
		<category><![CDATA[Richardson Texas]]></category>
		<category><![CDATA[Samsung]]></category>
		<category><![CDATA[semiconductors]]></category>
		<category><![CDATA[Texas]]></category>
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		<guid isPermaLink="false">http://allthingsd.com/?p=154672</guid>
		<description><![CDATA[Surprise! Apple's A5 chip is made by Samsung in Texas. That's not the only thing inside the iPhone that comes from the Lone Star State.]]></description>
			<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20111216/siri-why-dont-you-have-a-texas-accent/jr-ewing-iphone/" rel="attachment wp-att-154774"><img src="http://allthingsd.com/files/2011/12/jr-ewing-iphone-380x285.png" alt="" title="jr-ewing-iphone" width="380" height="285" class="alignright size-Featured wp-image-154774" /></a>I don&#8217;t know exactly why anyone is surprised that Samsung is making Apple&#8217;s A5 chip in Texas, but for some reason they are. Reuters <a href="http://www.reuters.com/article/2011/12/16/us-apple-samsung-idUSTRE7BF0D420111216">reported today </a>that the South Korean chip giant is building at a factory in Texas the wonderchip that powers both the iPhone 4S and the iPad. That&#8217;s the surprise. Rather than a factory somewhere in Asia, Samsung is cranking out the chips in the Lone Star State.</p>
<p>Given that Apple and Samsung have been working together for years &#8212; the first iPhone chips were Samsung made, after all &#8212; I&#8217;m not entirely sure why anyone is surprised that this Samsung fab was expanded to accommodate, among other customers, Apple. </p>
<p>Maybe the cybernetic voice of the iPhone&#8217;s marquee feature, the personal assistant Siri, should sport a Texan twang, rather than a non-specific accent. There&#8217;s a lot more inside the iPhone that comes from Texas than just the A5.</p>
<p>For one thing, the chip itself, or some significant portion of it, was probably designed in Texas to begin with. Remember Intrinsity? That&#8217;s the boutique chip design company that <a href="http://allthingsd.com/20100427/apple-buys-intrinsity/">Apple acquired in 2010</a>. Yes, that&#8217;s the one. Where was it based again? You guessed it: Austin, Texas.</p>
<p>There&#8217;s more. This is the very same factory that Samsung announced it was going to expand last year with a $3.6 billion investment. Indeed, yours truly even <a href="http://www.bloomberg.com/news/2010-06-09/samsung-unit-invests-3-6-billion-in-austin-chip-plant-plans-to-hire-500.html">covered the announcement for Bloomberg News</a>. </p>
<p>The previous fabs have been turning out Flash memory chips since the late 1990s. And since Samsung is the world&#8217;s largest supplier of Flash memory, and Apple is the world&#8217;s largest <em>consumer</em> of Flash memory, there&#8217;s a pretty good chance that the iPhone you&#8217;re carrying right now contains flash chips built in Texas. However, Apple buys flash memory from other companies too, including Toshiba and Hynix.</p>
<p>Then there are lots of other smaller components that come from Texas. Texas Instruments supplies the chip that drives the touch screen. As its name implies, TI is based in Dallas and has six fabs in Richardson, Texas (and many others around the world), one of which may turn out the touch screen controllers that iSuppli found in the iPhone. (TI wouldn&#8217;t confirm one way or the other if it&#8217;s made in Texas, but there&#8217;s a pretty good chance!) </p>
<p>And then there&#8217;s the audio codec chip from Cirrus Logic, found by market research firm iSuppli in its <a href="http://allthingsd.com/20111019/apples-iphone-4s-cracked-open-money-spills-out/">teardown analysis</a>. It&#8217;s another company based in Texas, and so while the chip itself was probably manufactured in Asia, it was designed at Cirrus HQ in Austin.</p>
<p>And finally, don&#8217;t forget that Apple itself maintains a huge presence in Austin. The Austin American Statesman <a href="http://www.statesman.com/business/real-estate/sources-apple-adds-to-austin-area-office-space-842253.html">reported last year</a> that the company was nearing a deal to lease 55,000 square feet of office space for the Intrinsity team, and is thought to employ about 2,500 people in and around Austin, most of them based at a 400,000 square foot campus.</p>
<p>So for all of Apple&#8217;s California good vibes, there&#8217;s a lot of Texas in every iPhone it makes. </p>
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		<title>Apple's iPhone 4S Cracked Open, Money Spills Out</title>
		<link>http://allthingsd.com/20111019/apples-iphone-4s-cracked-open-money-spills-out/</link>
		<comments>http://allthingsd.com/20111019/apples-iphone-4s-cracked-open-money-spills-out/#comments</comments>
		<pubDate>Wed, 19 Oct 2011 20:57:35 +0000</pubDate>
		<dc:creator>Arik Hesseldahl</dc:creator>
				<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[AKM Semiconductor]]></category>
		<category><![CDATA[Andrew Rassweiler]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Apple A4 chip]]></category>
		<category><![CDATA[Apple A5 chip]]></category>
		<category><![CDATA[Atom]]></category>
		<category><![CDATA[Audience Semiconductor]]></category>
		<category><![CDATA[Avago]]></category>
		<category><![CDATA[compass]]></category>
		<category><![CDATA[components]]></category>
		<category><![CDATA[flash memory]]></category>
		<category><![CDATA[gyroscopes]]></category>
		<category><![CDATA[Hynix]]></category>
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		<guid isPermaLink="false">http://allthingsd.com/?p=134222</guid>
		<description><![CDATA[Research house IHS iSuppli has opened up Apple's iPhone 4S to see who's in and out among its suppliers and to estimate how much it cost to make.]]></description>
			<content:encoded><![CDATA[<p><img src="http://allthingsd.com/files/2011/10/iphone_4s_teardown.png" alt="" title="iphone_4s_teardown" width="380" height="285" class="alignright size-full wp-image-134286" />From the outside, Apple’s iPhone 4S looks an awful lot like its predecessor, the iPhone 4. Apple fans and investors were initially so disappointed when the phone turned out not to be a more revolutionary iPhone 5, the company&#8217;s shares fell on October 4, the day it was announced, by more than $20 before recovering.</p>
<p>Inside, the phone is similar too, but there have been some strategic changes from one generation to the next that have important implications for Apple’s many suppliers. According to a teardown analysis conducted by the research firm <a href="http://www.isuppli.com/Teardowns/News/Pages/iPhone-4S-Carries-BOM-of-$188,-IHS-iSuppli-Teardown-Analysis-Reveals.aspx">IHS iSuppli</a>, chipmaker Intel, which last year acquired the wireless operations of the <a href=http://allthingsd.com/20100922/infineon-proceeds/>German chip concern Infineon</a>, has been almost entirely bounced out of the 4S in favor of a set of chips from Qualcomm. The shift to Qualcomm had been rumored <a href="http://allthingsd.com/20100913/qualcomm-chip-to-power-iphone-5/">as far back as last September</a>.</p>
<p>Before Intel acquired its wireless unit, Infineon had <a href=http://www.isuppli.com/Teardowns/News/Pages/iPhone-4-Carries-Bill-of-Materials-of-187-51-According-to-iSuppli.aspx>previously supplied</a> Apple with a chip known as a baseband processor that Apple had used in combination with chips from Skyworks and Triquint to work with wireless phone networks. &#8220;Qualcomm is the big winner here,&#8221; says Andrew Rassweiler, an analyst with IHS iSuppli who conducted the teardown. &#8220;It is selling Apple a whole suite of chips that adds up to about $14 to $15 per iPhone.&#8221;</p>
<p>Intel spent $1.4 billion to acquire Infineon’s wireless chip operations last year in a move seen as meant to shore up its presence in the wireless phone industry overall. It has struggled to win business for its Atom line of microprocessors, which are aimed at mobile devices like smartphones and tablets.</p>
<p>Infineon still has a small chip in the iPhone, but Rassweiler says it’s far less significant and a lot less costly than the one it supplied Apple before. &#8220;It’s almost like Apple threw them a bone with a 50-cent part after they lost a much more high profile chip that cost about $10,&#8221; he says. Intel had no comment.</p>
<p>ISuppli regularly conducts teardown studies of wireless phones and other consumer electronics devices in order to find out who a manufacturer&#8217;s vendors are &#8212; like most manufacturers, Apple prevents its suppliers from identifying themselves, much as they&#8217;d love to &#8212; but also to determine what each part costs. The combined cost of components &#8212; analysts check on the list prices of each part &#8212; is known as a bill-of-materials (BOM) estimate that gives a fair idea how much a manufacturer, in this case Apple, makes in gross margin on each device sold. Apple doesn&#8217;t disclose its gross margin on a per-product basis but when it reported its <a href="http://allthingsd.com/20111018/liveblog-apple-earnings-conference-call/">quarterly results yesterday</a> it said its overall gross margin was 40.3 percent.</p>
<p>In the case of the iPhone 4S, Rassweiler estimates that the BOM cost ranges from $188 for the 16 gigabyte version of the iPhone 4S to $207 for the 32GB version and $245 for the 64GB version. Apple and its carrier partners sell the phones for $199, $299 and $399 respectively, typically with a two-year contract for wireless service that carriers use to subsidize the cost they pay Apple. </p>
<p>The costliest components are the ones that determine the price: Memory chips. Apple has been known in the past to rely mostly upon South Korea’s Samsung Electronics, the world’s largest supplier of memory, and from Japan’s Toshiba. In the phone that Rassweiler’s team tore down, the memory chips came from Samsung rival Hynix Semiconductor. &#8220;That struck us as a bit of a surprise,&#8221; Rassweiler says. It&#8217;s hard not to wonder if adding Hynix to the stable of iPhone memory suppliers is a partial response by Apple to the complicated patent fight it is waging with Samsung <a href=http://allthingsd.com/20111017/samsung-fires-back-at-apple-iphone-4s/>in courtrooms around the world</a>.</p>
<p>Even so, Samsung appears to be have maintained its role as the manufacturer of the Apple-designed A5 processor that provides the iPhone 4S, and also the iPad 2, with most of its computing horsepower. Some published reports in recent months had suggested that because of the patent fight, Apple might end a relationship that dates back to the original iPhone and move its chip manufacturing contract to Taiwan Semiconductor Manufacturing Co., the huge chip manufacturing foundry. Rassweiler says there’s no sign on the latest A5 chips that that has occurred. &#8220;The markings are the same as what we saw in the iPad 2,&#8221; he says. The estimated cost for the A5 chip is $15 each, he says.</p>
<p>Apple started designing its own chips for the iPhone and iPad products beginning in 2010 with the release of the first iPad. The chip is thought to have been designed by teams from <a href=http://allthingsd.com/20080423/apple-pasemi/>PA Semi</a> and <a href=http://allthingsd.com/20100427/apple-buys-intrinsity/>Intrinsity</a>, two privately held chip design firms that Apple acquired in 2008 and 2010 respectively.</p>
<p>However, it’s also clear that the A5 chip is taking on more of the heavy computing lifting inside the device than the previous A4 chip, Rassweiler says. For example: The iPhone 4 contains a chip from privately held Audience Semiconductor, based in Mountain View, Calif., that handled noise cancellation. There’s no such chip inside the iPhone 4S, Rassweiler says, so it appears that noise-cancellation duties may have been moved to the beefier A5 chip itself.</p>
<p>Triquint Semiconductor provided a set of chips that make up a wireless transmit module that works with the wireless phone networks. Triquint has traditionally been an iPhone supplier, Rassweiler says, but the value of what it supplies to Apple appears to have dropped. One wireless chip company that has seen the value of what it supplies to Apple increase is Avago Technologies. Like Triquint, it too has been an iPhone supplier, but the overall value of the chips it supplies has gone up in the 4S.</p>
<p>STMicroelectronics, the European chipmaker, maintained its role as the supplier of <a href="http://allthingsd.com/20110830/stmicro-makes-its-tiny-gyroscopes-even-tinier/">gyroscope chips</a> that help determine the phone’s position and rotate the screen for playing games and displaying pictures and videos. AKM Semiconductor again supplied the compass chip. Texas Instruments continued in its role supplying the chip that controls the iPhone’s display, and an audio chip.</p>
<p>One vendor could not be identified. Rassweiler says that Apple appears to have taken pains to hide the identity of the company that supplies the parts that power the iPhone 4S’s highly regarded 8 megapixel camera. This is not new, and the candidates include Largan Precision Co., a Taiwanese supplier of camera modules to wireless phone companies, and Omnivision. &#8220;We don’t know exactly who makes it,&#8221; Rassweiler told me. Whoever the supplier is, Rassweiler estimates the camera added $17.60 to the cost to build the iPhone. And they’re likely to make a lot on the deal. IHS iSuppli is forecasting that Apple will sell 81 million iPhone 4Ss around the world next year.</p>
<p><strong>Update:</strong> A few of you have written in saying that it was Sony who supplied the camera. Maybe. The folks at <a href="http://www.chipworks.com/en/technical-competitive-analysis/resources/recent-teardowns/2011/10/iphone-4s-image-sensor-and-touch-screen-controllers-identified/">Chipworks</a> dissected the camera module and found a Sony-made CMOS image sensor inside it. That doesn&#8217;t make the whole module a Sony&#8217;s however. It could be a Sony camera or it could be that whoever made the camera used a Sony sensor. And <a href="http://blogs.barrons.com/techtraderdaily/2011/10/14/ovti-drops-8-chipworks-sees-sony-part-in-iphone-4s/">last week Barron&#8217;s</a> reported on some debate among analysts over whether or not Apple has split the camera supply contract 50-50 between Omnivision and Sony.</p>
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		<title>Agnilux? Is That Latin for Annoy Steve Jobs?</title>
		<link>http://allthingsd.com/20100421/agnilux-is-that-latin-for-annoy-steve-jobs/</link>
		<comments>http://allthingsd.com/20100421/agnilux-is-that-latin-for-annoy-steve-jobs/#comments</comments>
		<pubDate>Wed, 21 Apr 2010 14:07:02 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[A4]]></category>
		<category><![CDATA[acquisition]]></category>
		<category><![CDATA[Agnilux]]></category>
		<category><![CDATA[Amarjit Gill]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[chip design]]></category>
		<category><![CDATA[Cisco]]></category>
		<category><![CDATA[Dan Dobberpuhl]]></category>
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		<category><![CDATA[employees]]></category>
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		<category><![CDATA[Mark Hayter]]></category>
		<category><![CDATA[P.A. Semi]]></category>
		<category><![CDATA[Sanskrit]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=38836</guid>
		<description><![CDATA[Of the 66 acquisitions Google has made in its history, the purchase of Agnilux ranks among the most curious. So little is known about the company’s mission that it’s impossible to say definitively what Google wants with it. But what we do know is interesting, to say the least. You see Agnilux was reportedly founded by a group of former Apple employees.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2010/04/agnilux.jpg" alt="" title="agnilux" width="261" height="68" class="alignright size-full wp-image-38838" />Of the <a href="http://en.wikipedia.org/wiki/List_of_acquisitions_by_Google">66 acquisitions</a> Google has made, the <a href="http://www.pehub.com/69556/google-buys-stealth-hardware-startup-agnilux/">purchase of Agnilux</a> ranks among the most curious. So little is known about the company’s mission that it’s impossible to say definitively what Google wants with it. And the <a href="http://74.125.113.132/search?q=cache:SiyUKCwG-ysJ:agnilux.com/+http://agnilux.com/&amp;cd=1&amp;hl=en&amp;ct=clnk&amp;gl=us&amp;client=safari">Agnilux Web site</a>, which has been take offline, reveals only a street address and the derivation of its name: <em>Agni</em> is Sanskrit for &#8220;fire,&#8221; and <em>lux</em>, Latin for &#8220;light.&#8221; </p>
<p>But the company’s origins are interesting indeed. You see, Agnilux was reportedly founded by a group of former Apple (AAPL) employees that includes several from P.A. Semi, the <a href="http://digitaldaily.allthingsd.com/20080423/apple-pasemi/">boutique chip design company</a> Apple acquired in 2008.  Among them: <a href="http://news.cnet.com/8301-13924_3-10465618-64.html"> P.A. Semi founder and CEO Dan Dobberpuhl</a>, former P.A. Semi principal Amarjit Gill, and Mark Hayter, once one of the company’s leading system architects. Already on board at the company: A handful of engineers from Cisco (CSCO) and a software architect from TiVo (TIVO).</p>
<p>Serious talent, but what does Google (GOOG) want with it? </p>
<p>The answer isn&#8217;t clear. Unconfirmed reports suggest Agnilux has been working on <a href="http://bits.blogs.nytimes.com/2010/02/02/agnilux-is-start-up-for-wont-say-a-peep/">&#8220;some kind of server.&#8221;</a>  If that’s the case, Google could be thinking of using that server or the design savvy that created it to enhance its own servers, which it designs and builds itself. </p>
<p>That said, Dobberpuhl and company are the folks who presumably led development of Apple’s new A4 chip, which powers the iPad, so it’s possible that Google might have some mobile aspirations here as well.  Impossible to say until someone talks. And right now, no one is doing much of that.</p>
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		<title>Apple Tablet Coming to AT&amp;T?</title>
		<link>http://allthingsd.com/20090915/apple-tablet-coming-to-att/</link>
		<comments>http://allthingsd.com/20090915/apple-tablet-coming-to-att/#comments</comments>
		<pubDate>Tue, 15 Sep 2009 11:30:46 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Mobile]]></category>
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		<category><![CDATA[T]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=24758</guid>
		<description><![CDATA[Those Apple tablet rumors just never let up, do they? Not a week after the company’s latest media event and they’re already back in force. The latest, from China Economic News, claims the device is being prepped for a February debut at a price somewhere between $799 and $999.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2009/09/Steve-Jobs-Moses-250x250.jpg" alt="Steve-Jobs-Moses" title="Steve-Jobs-Moses" width="250" height="250" class="alignright size-medium wp-image-24760" />Those Apple tablet rumors just never let up, do they? Not a week after <a href="http://digitaldaily.allthingsd.com/20090909/live-from-apples-lets-rock-event-10-am-pdt/">the company&#8217;s latest media event</a> and they’re already back in force.</p>
<p>The latest, <a href="http://cens.com//cens/html/en/news/news_inner_29201.html">from China Economic News</a>, claims the device is  being prepped for a February debut at a price somewhere between $799 and $999. Supply chain sources tell the publication the tablet will be built around a 9.6-inch Wintek capacitive touch panel and a mystery processor engineered by P.A. Semi, <a href="http://digitaldaily.allthingsd.com/20080423/apple-pasemi/">the boutique semiconductor design company Apple acquired in 2008</a>.  DynaPack International Technology will supply batteries, which are said to be &#8220;long lasting.&#8221;</p>
<p>Finally, the Apple (AAPL) device is said to support the high-speed downlink packet access 3G protocol. Interesting, since this likely means the tablet is destined for AT&#038;T&#8217;s (T) network, <a href="http://digitaldaily.allthingsd.com/20090428/apple-verizon-and-the-iphone-lite/">not Verizon’s</a> (VZ), as had been previously rumored, and lends credence to predictions that Apple will extend AT&#038;T’s iPhone exclusivity deal rather than allow it to lapse.</p>
]]></content:encoded>
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		<title>Apple Tablet Coming to AT&amp;T?</title>
		<link>http://allthingsd.com/20090915/apple-tablet-coming-to-att-2/</link>
		<comments>http://allthingsd.com/20090915/apple-tablet-coming-to-att-2/#comments</comments>
		<pubDate>Tue, 15 Sep 2009 11:30:46 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Mobile]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=24758</guid>
		<description><![CDATA[Those Apple tablet rumors just never let up, do they? Not a week after the company’s latest media event and they’re already back in force. The latest, from China Economic News, claims the device is being prepped for a February debut at a price somewhere between $799 and $999.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2009/09/Steve-Jobs-Moses-250x250.jpg" alt="Steve-Jobs-Moses" title="Steve-Jobs-Moses" width="250" height="250" class="alignright size-medium wp-image-24760" />Those Apple tablet rumors just never let up, do they? Not a week after <a href="http://digitaldaily.allthingsd.com/20090909/live-from-apples-lets-rock-event-10-am-pdt/">the company&#8217;s latest media event</a> and they’re already back in force. </p>
<p>The latest, <a href="http://cens.com//cens/html/en/news/news_inner_29201.html">from China Economic News</a>, claims the device is  being prepped for a February debut at a price somewhere between $799 and $999. Supply chain sources tell the publication the tablet will be built around a 9.6-inch Wintek capacitive touch panel and a mystery processor engineered by P.A. Semi, <a href="http://digitaldaily.allthingsd.com/20080423/apple-pasemi/">the boutique semiconductor design company Apple acquired in 2008</a>.  DynaPack International Technology will supply batteries, which are said to be &#8220;long lasting.&#8221;</p>
<p>Finally, the Apple (AAPL) device is said to support the high-speed downlink packet access 3G protocol. Interesting, since this likely means the tablet is destined for AT&#038;T&#8217;s (T) network, <a href="http://digitaldaily.allthingsd.com/20090428/apple-verizon-and-the-iphone-lite/">not Verizon’s</a> (VZ), as had been previously rumored, and lends credence to predictions that Apple will extend AT&#038;T’s iPhone exclusivity deal rather than allow it to lapse.</p>
]]></content:encoded>
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		<title>New From Piper Jaffray Analyst Gene Munster: The Apple iPad</title>
		<link>http://allthingsd.com/20090521/new-from-piper-jaffray-analyst-gene-munster-the-apple-ipad/</link>
		<comments>http://allthingsd.com/20090521/new-from-piper-jaffray-analyst-gene-munster-the-apple-ipad/#comments</comments>
		<pubDate>Thu, 21 May 2009 15:30:21 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=18060</guid>
		<description><![CDATA[So that mysterious media tablet Apple’s rumored to be developing? It exists, but it probably won’t ship until 2010. This according to Piper Jaffray analyst Gene Munster, who offers up a heaping pile of grist for the Apple rumor mill in a new research note today.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2009/05/giant_iphone.jpg" alt="giant_iphone" title="giant_iphone" width="200" height="200" class="alignright size-full wp-image-18076" />So that <a href="http://digitaldaily.allthingsd.com/20090428/apple-verizon-and-the-iphone-lite/">mysterious media tablet</a> Apple’s <a href="http://digitaldaily.allthingsd.com/20090311/apple-netbook-actually-an-e-book/">rumored to be developing</a>? It exists, but it <a href="http://www.businessinsider.com/apple-tablet-in-2010-2009-5">probably won’t ship until 2010</a>. This according to <a href="http://blogs.zdnet.com/BTL/?p=18529">Piper Jaffray analyst Gene Munster</a>, who offers up a heaping pile of grist for the Apple (AAPL) rumor mill in a new research note today.</p>
<p>“Between indications from our component contacts in Asia, recent patents relating to multi-touch sensitivity for more complex computing devices, comments from Tim Cook on the April 22nd conference call, and Apple’s acquisition of P.A. Semi along with other recent chip-related hires, it is increasingly clear that Apple is investing more in its mobile computing franchise,” he writes. “Specifically, we expect this to result in a larger (7?-10?) touchscreen tablet that will launch in 1H CY10. Additionally, Apple’s consistent message that it refuses to launch a &#8216;cheap&#8217; portable netbook, and its desire to differentiate itself in a maturing market before it’s too late, plus its gradual addition of multi-touch technology to all of its core products (iPhones, iPods and Macs) leads us to conclude this product will be a touchscreen tablet.”</p>
<p>Munster theorizes that the device will use a third version of Mac OS X to offer a sort of middle ground between the iPod touch and the MacBook. &#8220;The device&#8217;s OS could bear a close resemblance to Apple&#8217;s iPhone OS and run App Store apps,&#8221; he wrote. &#8220;Key apps, like Safari and Mail, could make use of the larger screen resolution, making Apple&#8217;s tablet appealing for more extended use, but the company could continue to leverage its primary asset in mobile computing, the App Store, in this scenario.&#8221;</p>
<p>The design of that OS, however, has been time-consuming and will keep the device from market until the first half of next year. &#8220;We expect the development of such an OS to be underway currently,&#8221; Munster says, &#8220;but its complexity, along with our conversations with a key company in the mobile space, leads us to believe it will not launch until CY10.&#8221;</p>
<p>[<em>Image Credit: <a href="http://www.macblogz.com/">MacBlogz</a></em>]</p>
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		<title>Apple, RIM: No Netbooks</title>
		<link>http://allthingsd.com/20090519/apple-rim-no-netbooks/</link>
		<comments>http://allthingsd.com/20090519/apple-rim-no-netbooks/#comments</comments>
		<pubDate>Tue, 19 May 2009 11:30:50 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Mobile]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=17863</guid>
		<description><![CDATA[Apple and Research in Motion may disagree on many things, but they're of the same mind when it comes to the the netbook phenomenon: It will be short-lived. Asked about Apple’s interest in the category during a late-April earnings call, COO Tim Cook said the company has none. Turns out, Research in Motion co-CEO Jim Balsillie feels pretty much the same way.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2009/05/balsillie-150x150.jpg" alt="balsillie" title="balsillie" width="150" height="150" class="alignright size-thumbnail wp-image-17866" />Apple and Research in Motion may disagree on many things, but they are of the same mind when it comes to the netbook phenomenon: It will be short-lived. Asked about Apple’s interest in the category during a late-April earnings call, COO Tim Cook said the company has none.</p>
<p>“When I look at netbooks, I see cramped keyboards, terrible software, junky hardware, very small screens,” <a href="http://seekingalpha.com/article/132506-apple-inc-f2q09-qtr-end-03-28-09-earnings-call-transcript?page=-1">he explained</a>, noting that it&#8217;s “a stretch” to call a netbook a personal computer. “It’s just not a good consumer experience and not something we would put the Mac brand on&#8230;.it’s not a space as it exists today that we are interested in, nor do we believe that customers in the long term would be interested in. It’s a segment we would choose not to play in. That said, we do look at the space and are interested to see our customers’ respond to it. People that want a small computer so to speak that does browsing and e-mail, might want to buy an iPod Touch or they might want to buy an iPhone. And so, we have other products to accomplish some of what people are buying netbooks for and so, in that particular way we play in an indirect basis.”</p>
<p>Turns out, Research in Motion co-CEO Jim Balsillie feels pretty much the same way. In <a href="http://blogs.reuters.com/mediafile/2009/05/14/rim-says-phones-will-still-trump-netbooks/">a recent interview with Reuters</a>, he said the company has no interest in adding a netbook to RIM’s product line. The only netbook Balsillie is interested in is one “you can hold up to your ear and clip onto your belt.” In other words, a BlackBerry. Anything larger just won’t cut it, as a parade of discontinued nonphone portable hardware has already shown us. &#8220;These devices don’t work,&#8221; Balsillie said. “At the end of the day what we’ve really found is that if [customers] can do it on a BlackBerry that’s what they’ll want.”</p>
<p>Interesting to hear these two companies come out so strongly against netbooks given the current buzz around them. Demand for netbooks is reportedly surging, so much so, it’s singlehandedly bolstering PC sales slowed by the econalypse. <a href="http://digitaldaily.allthingsd.com/20090226/a-nokia-netbook-seriously/">Nokia (NOK) is considering entering the netbook market</a> according to Chief Executive Olli-Pekka Kallasvuo. So why are Apple (AAPL) and Research in Motion (RIMM) thumbing their noses at it? Perhaps because they view the netbook as an interim product, a placeholder. Perhaps because they know that the handset is the next computer?</p>
<p>Apple certainly does. The  iPhone already runs a spartan version of the company’s OS X operating system. How long will it be before the device is outfitted with a more powerful processor&#8211;<a href="http://digitaldaily.allthingsd.com/20080728/apple-pasemi-2/">perhaps one designed</a> by <a href="http://digitaldaily.allthingsd.com/20080423/apple-pasemi/">PA Semi</a>&#8211;capable of running OS X SL? How long before the iPhone (or its dock) is outfitted with the Mini DisplayPort that will connect it to a monitor? How long before we no longer need netbooks or notebooks because our handsets do it all?</p>
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		<title>What Does Steve Jobs Want With All Those Chip Guys?</title>
		<link>http://allthingsd.com/20090430/what-does-steve-jobs-want-with-all-those-chip-guys/</link>
		<comments>http://allthingsd.com/20090430/what-does-steve-jobs-want-with-all-those-chip-guys/#comments</comments>
		<pubDate>Thu, 30 Apr 2009 18:35:32 +0000</pubDate>
		<dc:creator>Yukari Iwatani Kane</dc:creator>
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		<guid isPermaLink="false">http://voices.allthingsd.com/?p=11339</guid>
		<description><![CDATA[There’s been buzz about Apple’s interest in microprocessor designers ever since the company bought the Silicon Valley startup P.A. Semi last year. But there’s ample evidence that the company’s hiring of chip-heads started much earlier, and is continuing. The question: what is Apple going to do with these guys?]]></description>
			<content:encoded><![CDATA[<p>There’s been buzz about Apple’s (AAPL) interest in microprocessor designers ever since the company bought the Silicon Valley startup P.A. Semi last year. But there’s ample evidence that the company’s hiring of chip-heads started much earlier, and is continuing. The question: <a href="http://digitaldaily.allthingsd.com/20090427/what’s-apple-building-in-there/">what is Apple going to do with these guys</a>?</p>
<p>One goal of CEO Steve Jobs is pretty clear–developing powerful, energy-efficient microchips for its iPhone, iPod touch and other future devices. Postings by Apple’s recent hires on the Web site LinkedIn include plenty of people who previously worked at cellphone chip makers, such as Texas Instruments (TXN) and Qualcomm (QCOM).</p>
<p><a href="http://blogs.wsj.com/digits/2009/04/29/what-does-steve-jobs-want-with-all-those-chip-guys/">Read the rest of this post on the original site</a></p>
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		<title>What&#039;s Apple Building in There?</title>
		<link>http://allthingsd.com/20090427/what%e2%80%99s-apple-building-in-there/</link>
		<comments>http://allthingsd.com/20090427/what%e2%80%99s-apple-building-in-there/#comments</comments>
		<pubDate>Mon, 27 Apr 2009 22:50:45 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=16478</guid>
		<description><![CDATA[Apple has fleshed out its chip design group with another key hire. The company has recruited Bob Drebin, former CTO of AMD’s Graphics Products Group, as a senior director. Apple won’t say what it is exactly Drebin’s going to work on, though it’s a safe bet it's related to the multicore graphics processors in which Drebin has his expertise.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2009/04/apple-ebook.jpg" alt="apple-ebook" title="apple-ebook" width="200" height="200" class="alignright size-full wp-image-16480" />Apple has fleshed out its chip design group with another key hire. <a href="http://www.theinquirer.net/inquirer/news/934/1051934/bob-drebin-apple">The company has recruited Bob Drebin</a>, former CTO of  AMD’s Graphics Products Group, as <a href="http://www.linkedin.com/pub/dir/bob/drebin">a senior director</a>.</p>
<p>Apple (AAPL) won’t say what it is exactly that Drebin’s going to work on, though it’s a safe bet it&#8217;s related to the multicore graphics processors in which he has his expertise. After all, Drebin’s the guy that, <a href="http://www.amd.com/us-en/Corporate/AboutAMD/0,,51_52_570_15087,00.html">according to his AMD bio</a>, &#8220;led the architecture and design of many of ATI award-winning graphics processors” and “was responsible for the design of the graphics chip used in Nintendo&#8217;s GameCube console.” That’s quite a CV and one that suggests he’ll jibe well with the rock-star chip design team Apple brought in-house with its <a href="http://digitaldaily.allthingsd.com/20080423/apple-pasemi/">April 2008 acquisition of boutique semiconductor design company, P.A. Semi</a>.</p>
<p>What that team is working on, of course, is anyone’s guess. Perhaps something to power that <a href="http://digitaldaily.allthingsd.com/20090311/apple-netbook-actually-an-e-book/">high-definition,  touchscreen e-book reader it’s rumored to be building</a>&#8230;</p>
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		<title>What's Apple Building in There?</title>
		<link>http://allthingsd.com/20090427/what%e2%80%99s-apple-building-in-there-2/</link>
		<comments>http://allthingsd.com/20090427/what%e2%80%99s-apple-building-in-there-2/#comments</comments>
		<pubDate>Mon, 27 Apr 2009 22:50:45 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
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		<category><![CDATA[Bob Drebin]]></category>
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		<category><![CDATA[e-book]]></category>
		<category><![CDATA[GameCube]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=16478</guid>
		<description><![CDATA[Apple has fleshed out its chip design group with another key hire. The company has recruited Bob Drebin, former CTO of AMD’s Graphics Products Group, as a senior director. Apple won’t say what it is exactly Drebin’s going to work on, though it’s a safe bet it's related to the multicore graphics processors in which Drebin has his expertise.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2009/04/apple-ebook.jpg" alt="apple-ebook" title="apple-ebook" width="200" height="200" class="alignright size-full wp-image-16480" />Apple has fleshed out its chip design group with another key hire. <a href="http://www.theinquirer.net/inquirer/news/934/1051934/bob-drebin-apple">The company has recruited Bob Drebin</a>, former CTO of  AMD’s Graphics Products Group, as <a href="http://www.linkedin.com/pub/dir/bob/drebin">a senior director</a>.  </p>
<p>Apple (AAPL) won’t say what it is exactly that Drebin’s going to work on, though it’s a safe bet it&#8217;s related to the multicore graphics processors in which he has his expertise. After all, Drebin’s the guy that, <a href="http://www.amd.com/us-en/Corporate/AboutAMD/0,,51_52_570_15087,00.html">according to his AMD bio</a>, &#8220;led the architecture and design of many of ATI award-winning graphics processors” and “was responsible for the design of the graphics chip used in Nintendo&#8217;s GameCube console.” That’s quite a CV and one that suggests he’ll jibe well with the rock-star chip design team Apple brought in-house with its <a href="http://digitaldaily.allthingsd.com/20080423/apple-pasemi/">April 2008 acquisition of boutique semiconductor design company, P.A. Semi</a>. </p>
<p>What that team is working on, of course, is anyone’s guess. Perhaps something to power that <a href="http://digitaldaily.allthingsd.com/20090311/apple-netbook-actually-an-e-book/">high-definition,  touchscreen e-book reader it’s rumored to be building</a>&#8230;</p>
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		<title>Apple Working P.A. SemiTablet? P.A. SemiPhone?</title>
		<link>http://allthingsd.com/20081208/apple-working-pa-semitablet-pa-semiphone/</link>
		<comments>http://allthingsd.com/20081208/apple-working-pa-semitablet-pa-semiphone/#comments</comments>
		<pubDate>Mon, 08 Dec 2008 19:27:48 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[battery life]]></category>
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		<category><![CDATA[device]]></category>
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		<category><![CDATA[Global Equities Research]]></category>
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		<category><![CDATA[Macworld 2009]]></category>
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		<category><![CDATA[patent]]></category>
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		<category><![CDATA[Trip Chowhdry]]></category>

		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=9315</guid>
		<description><![CDATA[Macworld 2009 is still about a month away and already, Global Equities Research analyst Trip Chowdhry is frantically turning the hand crank on the rumor mill. In a note to clients today, Chowdhry claims Apple will debut an entirely new device category next year.]]></description>
			<content:encoded><![CDATA[<p><a href="http://digitaldaily.allthingsd.com/files/2008/12/applephone.jpg"><img src="http://digitaldaily.allthingsd.com/files/2008/12/applephone-300x262.jpg" alt="" title="applephone" width="200" height="162" class="alignright size-medium wp-image-9316" /></a><a href="http://www.macworldexpo.com/">Macworld 2009</a> is still about a month away and already, Global Equities Research analyst Trip Chowdhry is frantically turning the hand crank on the rumor mill. In a note to clients today, Chowdhry claims Apple (AAPL) will debut an entirely new device category next year.</p>
<p>Sounds intriguing, yeah? So what it is it?</p>
<p>Chowdhry hasn&#8217;t the faintest idea. But he speculates that it will involve chips developed by P.A. Semi, the boutique semiconductor design company <a href="http://digitaldaily.allthingsd.com/20080423/apple-pasemi/">Apple acquired last April</a>. A clearer picture of what&#8217;s in store for us will emerge in early 2009 with a series of new Apple patent filings says Chowdhry, who contends that a P.A. Semi chip has also been designed into the third-generation iPhone&#8211;which will boast vastly improved performance and battery life over its predecessor.</p>
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		<title>Is Apple Getting Into the Chip Business?</title>
		<link>http://allthingsd.com/20081106/is-apple-getting-into-the-chip-business/</link>
		<comments>http://allthingsd.com/20081106/is-apple-getting-into-the-chip-business/#comments</comments>
		<pubDate>Thu, 06 Nov 2008 13:07:40 +0000</pubDate>
		<dc:creator>Therese Poletti</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Voices]]></category>
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		<category><![CDATA[Therese Poletti]]></category>

		<guid isPermaLink="false">http://voices.allthingsd.com/?p=5774</guid>
		<description><![CDATA[A brewing battle between Apple Inc. and its frenemy, IBM Corp., over the role of an executive who at one time managed Big Blue's PowerPC chip business may be an early sign that the Silicon Valley wunderkind is considering designing some of its own semiconductors.]]></description>
			<content:encoded><![CDATA[<p>A brewing battle between Apple Inc. and its frenemy, IBM Corp., over the role of an executive who at one time managed Big Blue&#8217;s PowerPC chip business may be an early sign that the Silicon Valley wunderkind is considering designing some of its own semiconductors. On Tuesday, Apple said it was <a href="http://digitaldaily.allthingsd.com/20081104/apples-ipod-chief-iquit/">hiring Mark Papermaster from IBM</a> as a senior vice president of devices hardware engineering. Apple made the hire despite <a href="http://digitaldaily.allthingsd.com/20081031/the-papermaster-chase/">a lawsuit last week by Big Blue against Papermaster</a>. IBM (IBM) wants to keep him from working at Apple (AAPL) for a year, because of the sensitive information Papermaster is believed to have on its chip business, especially the PowerPC processor, which the companies developed together nearly 20 years ago.</p>
<p><a href="http://www.marketwatch.com/news/story/Apples-spat-IBM-may-mean/story.aspx?guid=%7B8C8EBB0E-DB0F-4EAD-BFE4-8F605E8499C2%7D">Read the rest of this post</a></p>
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		<title>Sony&#039;s Assaultin&#039; Battery</title>
		<link>http://allthingsd.com/20081031/sonys-assaultin-battery/</link>
		<comments>http://allthingsd.com/20081031/sonys-assaultin-battery/#comments</comments>
		<pubDate>Fri, 31 Oct 2008 18:00:16 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Mobile]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=7630</guid>
		<description><![CDATA[[ See post to watch video ]]]></description>
			<content:encoded><![CDATA[<p><div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={1892189232}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></p>
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		<title>Sony's Assaultin' Battery</title>
		<link>http://allthingsd.com/20081031/sonys-assaultin-battery-2/</link>
		<comments>http://allthingsd.com/20081031/sonys-assaultin-battery-2/#comments</comments>
		<pubDate>Fri, 31 Oct 2008 18:00:16 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[battery]]></category>
		<category><![CDATA[Big Blue]]></category>
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		<description><![CDATA[[ See post to watch video ]]]></description>
			<content:encoded><![CDATA[<p><div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={1892189232}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></p>
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		<title>The Papermaster Chase</title>
		<link>http://allthingsd.com/20081031/the-papermaster-chase/</link>
		<comments>http://allthingsd.com/20081031/the-papermaster-chase/#comments</comments>
		<pubDate>Fri, 31 Oct 2008 17:11:31 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Big Blue]]></category>
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		<category><![CDATA[Fred McNeese]]></category>
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		<category><![CDATA[P.A. Semi]]></category>
		<category><![CDATA[PARC]]></category>
		<category><![CDATA[Power architecture]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=7608</guid>
		<description><![CDATA[Apple’s efforts to build its own chip development brain trust out of its acquisition of PA Semi have run afoul of IBM. Mark Papermaster, a 26-year IBM veteran and vice president of its Blade Development unit–a division that designs corporate data centers, plans to take a new job with Apple in early November, and Big Blue is doing its damndest to stop him. The company has filed suit against Papermaster, claiming his noncompete agreement with IBM prohibits him from taking a job with Apple.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2008/10/papermasterchase.jpg" alt="" title="papermasterchase" width="200" height="250" class="alignright size-full wp-image-7609" />Apple&#8217;s efforts to build its own chip development brain trust out of its <a href="http://digitaldaily.allthingsd.com/20080423/apple-pasemi/">acquisition of P.A. Semi</a> have run afoul of IBM. Mark Papermaster, a 26-year IBM veteran and  vice president of its Blade Development unit&#8211;a division that  designs corporate data centers, plans to take a new job with Apple (AAPL) in early November, and Big Blue is doing its damndest to stop him. The company has <a href="http://news.cnet.com/8301-13579_3-10079494-37.html">filed suit against Papermaster</a>, claiming his noncompete agreement with IBM prohibits him from taking a job with Apple.</p>
<p>“Mr. Papermaster’s employment by Apple is a violation of his agreement with IBM against working for a competitor should he leave IBM,” said Fred McNeese, director of IBM&#8217;s corporate media relations group. “We will vigorously pursue this case in court.”</p>
<p>And for good reason. As a member of the IBM (IBM) elite Integration and Values Team, Papermaster had broad access to the company’s intellectual property, trade secrets, and more. From <a href="http://blogs.zdnet.com/BTL/images/papermaster1.pdf">the complaint</a>:</p>
<blockquote><p>
The I&#038;VT is charged with addressing the most difficult and important issues facing IBM, such as developing corporate strategy and driving innovation and growth and I&#038;VT team members work with the most sensitive strategic information the Company possesses.</p>
<p>In his capacity as a member of the I&#038;VT, Mr. Papermaster has gained access to confidential information concerning the Company&#8217;s strategic plans, marketing plans and long-term business opportunities, including the development of specific IBM products.</p>
<p>&#8230;  Mr. Papermaster is IBM’s top expert in &#8216;Power&#8217; architecture and technology, and he is privy to a whole host of trade secrets and confidences belonging to IBM that the company uses to design, develop and manufacture its products.&#8221;
</p></blockquote>
<p>Sounds like IBM has a lot to lose in Papermaster. Certainly, it&#8217;s worrisome that someone with his processor design expertise and deep knowledge of IBM research and innovation could end up at Apple, a company that&#8217;s made quite a name for itself recognizing the potential of innovations <a href="http://en.wikipedia.org/wiki/Xerox_PARC">others have left fallow</a>.</p>
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		<title>Apple R&amp;D: The &quot;R&quot; Stands for Rumor</title>
		<link>http://allthingsd.com/20081013/apple-rd-the-r-stands-for-rumor/</link>
		<comments>http://allthingsd.com/20081013/apple-rd-the-r-stands-for-rumor/#comments</comments>
		<pubDate>Mon, 13 Oct 2008 18:17:57 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=6649</guid>
		<description><![CDATA[The media will gather tomorrow at Apple’s Cupertino, Calif., headquarters for an invitation-only event–presumably about updates to its MacBook and MacBook Pro lines. And, as with every Apple product launch, tomorrow’s has been preceded by feverish speculation about what form, exactly, those updates will take. Among the rumors currently making the rounds ...]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2008/10/appleinvite.jpg" alt="" title="appleinvite" width="350" height="286" class="aligncenter size-full wp-image-6648" /></p>
<blockquote><p>
One of the investments we make is to introduce new products that initially cost more because they deliver an entirely new level of value to the customer. Then we ride the cost curves down with value engineering and volume manufacturing, leaving us far head of our competitors. We have some of these types of investments in front of us that I can’t discuss.&#8221;</p>
<p>&#8211;<a href="http://seekingalpha.com/article/86056-apple-f3q08-qtr-end-6-28-08-earnings-call-transcript?page=-1"> Apple Chief Operating Officer Tim Cook, July 21, 2008</a>
</p></blockquote>
<p>The media will gather tomorrow at Apple&#8217;s Cupertino, Calif., headquarters for <a href="http://digitaldaily.allthingsd.com/20081009/apple-announces-oct-14-notebook-event/">an invitation-only event</a>&#8211;presumably about updates to its MacBook and MacBook Pro lines. And as with every Apple (AAPL) product launch, tomorrow&#8217;s has been preceded by feverish speculation about what form, exactly, those updates will take. Among the rumors currently making the rounds:</p>
<ul>
<li>Apple will uncrate a new line of MacBooks whose cases are <a href="http://9to5mac.com/macbook-brick">carved from a single brick of aircraft-grade aluminum</a>.</li>
<li>Apple&#8217;s refreshed MacBook line will include a machine priced at below $1000, perhaps even <a href="http://www.inquisitr.com/4834/exclusive-apple-to-launch-800-laptop/">as low as $800</a>.</li>
<li>The new MacBooks will feature  <a href="http://macenstein.com/default/archives/1721">glass, multi-touch trackpads</a> and <a href="http://www.digitimes.com/news/a20080521PB201.html"> LED-backlit displays</a>.</li>
<li>They&#8217;ll swap out Intel&#8217;s chipset&#8211;not the central processor&#8211;for <a href="http://macsoda.com/2008/10/02/nvidia-event-moved-to-familiar-date/">Nvidia&#8217;s MCP7A</a>, which reportedly blows the doors off Intel&#8217;s G45 in the graphics department.</li>
<li>Blu-ray will be offered as <a href="http://revision3.com/blog/2008/10/11/amazing-diggnation-in-london/">an option</a> on high-end models.</li>
<li>Finally, Apple&#8217;s new line of portables will include the <a href="http://digitaldaily.allthingsd.com/20080725/itablet/">unmatchable &#8220;state-of-the-art new product&#8221;</a> to which Apple CFO Peter Oppenheimer and COO Tim Cook  referred earlier this year, and that product will be a tablet. Something along the lines of the &#8220;MacBook Touch&#8221; <a href="http://www.macdailynews.com/index.php/weblog/comments/rumor_apples_secret_product_is_macbook_touch/">described by MacDailyNews</a> back in July.<br />
<blockquote><p>
Think MacBook screen, possibly a bit smaller, in glass with iPhone-like but fuller-featured multi-touch. Gesture library. Full Mac OS X. This is why they bought P.A. Semi. Possibly with Immersion&#8217;s haptic tech. Slot-loading SuperDrive. Accelerometer. GPS. &#8230; App Store-compatible, able to run Mac apps, too.&#8221;
</p></blockquote>
</li>
</ul>
<p>An interesting spread of rumors, some quite likely, others improbable &#8230; and yet entirely plausible because, after all, it&#8217;s Apple we&#8217;re talking about. We&#8217;ll find out which of these proves true tomorrow at 10 a.m. PDT. I&#8217;ll be covering the event live, so be sure pay us a visit tomorrow.</p>
]]></content:encoded>
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		<title>Apple R&amp;D: The "R" Stands for Rumor</title>
		<link>http://allthingsd.com/20081013/apple-rd-the-r-stands-for-rumor-2/</link>
		<comments>http://allthingsd.com/20081013/apple-rd-the-r-stands-for-rumor-2/#comments</comments>
		<pubDate>Mon, 13 Oct 2008 18:17:57 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=6649</guid>
		<description><![CDATA[The media will gather tomorrow at Apple’s Cupertino, Calif., headquarters for an invitation-only event–presumably about updates to its MacBook and MacBook Pro lines. And, as with every Apple product launch, tomorrow’s has been preceded by feverish speculation about what form, exactly, those updates will take. Among the rumors currently making the rounds ...]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2008/10/appleinvite.jpg" alt="" title="appleinvite" width="350" height="286" class="aligncenter size-full wp-image-6648" /></p>
<blockquote><p>
One of the investments we make is to introduce new products that initially cost more because they deliver an entirely new level of value to the customer. Then we ride the cost curves down with value engineering and volume manufacturing, leaving us far head of our competitors. We have some of these types of investments in front of us that I can’t discuss.&#8221;</p>
<p>&#8211;<a href="http://seekingalpha.com/article/86056-apple-f3q08-qtr-end-6-28-08-earnings-call-transcript?page=-1"> Apple Chief Operating Officer Tim Cook, July 21, 2008</a>
</p></blockquote>
<p>The media will gather tomorrow at Apple&#8217;s Cupertino, Calif., headquarters for <a href="http://digitaldaily.allthingsd.com/20081009/apple-announces-oct-14-notebook-event/">an invitation-only event</a>&#8211;presumably about updates to its MacBook and MacBook Pro lines. And as with every Apple (AAPL) product launch, tomorrow&#8217;s has been preceded by feverish speculation about what form, exactly, those updates will take. Among the rumors currently making the rounds:</p>
<ul>
<li>Apple will uncrate a new line of MacBooks whose cases are <a href="http://9to5mac.com/macbook-brick">carved from a single brick of aircraft-grade aluminum</a>.</li>
<li>Apple&#8217;s refreshed MacBook line will include a machine priced at below $1000, perhaps even <a href="http://www.inquisitr.com/4834/exclusive-apple-to-launch-800-laptop/">as low as $800</a>.</li>
<li>The new MacBooks will feature  <a href="http://macenstein.com/default/archives/1721">glass, multi-touch trackpads</a> and <a href="http://www.digitimes.com/news/a20080521PB201.html"> LED-backlit displays</a>.</li>
<li>They&#8217;ll swap out Intel&#8217;s chipset&#8211;not the central processor&#8211;for <a href="http://macsoda.com/2008/10/02/nvidia-event-moved-to-familiar-date/">Nvidia&#8217;s MCP7A</a>, which reportedly blows the doors off Intel&#8217;s G45 in the graphics department.</li>
<li>Blu-ray will be offered as <a href="http://revision3.com/blog/2008/10/11/amazing-diggnation-in-london/">an option</a> on high-end models.</li>
<li>Finally, Apple&#8217;s new line of portables will include the <a href="http://digitaldaily.allthingsd.com/20080725/itablet/">unmatchable &#8220;state-of-the-art new product&#8221;</a> to which Apple CFO Peter Oppenheimer and COO Tim Cook  referred earlier this year, and that product will be a tablet. Something along the lines of the &#8220;MacBook Touch&#8221; <a href="http://www.macdailynews.com/index.php/weblog/comments/rumor_apples_secret_product_is_macbook_touch/">described by MacDailyNews</a> back in July.<br />
<blockquote><p>
Think MacBook screen, possibly a bit smaller, in glass with iPhone-like but fuller-featured multi-touch. Gesture library. Full Mac OS X. This is why they bought P.A. Semi. Possibly with Immersion&#8217;s haptic tech. Slot-loading SuperDrive. Accelerometer. GPS. &#8230; App Store-compatible, able to run Mac apps, too.&#8221;
</p></blockquote>
</li>
</ul>
<p>An interesting spread of rumors, some quite likely, others improbable &#8230; and yet entirely plausible because, after all, it&#8217;s Apple we&#8217;re talking about. We&#8217;ll find out which of these proves true tomorrow at 10 a.m. PDT. I&#8217;ll be covering the event live, so be sure pay us a visit tomorrow.</p>
]]></content:encoded>
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		<title>This Is Where P.A. Semi Comes In, Right?</title>
		<link>http://allthingsd.com/20080728/apple-pasemi-2/</link>
		<comments>http://allthingsd.com/20080728/apple-pasemi-2/#comments</comments>
		<pubDate>Tue, 29 Jul 2008 00:00:03 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[chipset]]></category>
		<category><![CDATA[Intel]]></category>
		<category><![CDATA[John Paczkowski]]></category>
		<category><![CDATA[Montevina]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=2898</guid>
		<description><![CDATA[So that “future product transition” Apple’s headed for later this year? The one that will bring with it “state-of-the-art new products that [Apple's] competitors just aren’t going to be able to match”? It’s looking more and more like it may involve a new chipset--possibly even an internally developed one.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2008/07/_pa_semi_apple.jpg" alt="" title="_pa_semi_apple" width="200" height="205" class="alignright size-medium wp-image-2899" />So that &#8220;<a href="http://digitaldaily.allthingsd.com/20080722/apple-mystery-transition/">future product transition</a>” Apple&#8217;s headed for later this year? The one that will bring with it <a href="http://digitaldaily.allthingsd.com/20080725/itablet/">“state-of-the-art new products</a> that [Apple's] competitors just aren’t going to be able to match&#8221;? It&#8217;s looking more and more like <a href="http://www.appleinsider.com/articles/08/07/28/apples_next_gen_macs_to_have_something_special_under_the_hood.html">it may involve a new chipset</a>&#8211;possibly even an internally developed one. AppleInsider reports that Cupertino will forgo Intel&#8217;s (INTC) new Montevina chipset in its next-generation portables in favor of another that will further differentiate them from rivals. The publication offers no real details beyond that, so it&#8217;s not clear exactly what Apple may be up to.</p>
<p>It&#8217;s worth noting, though, that this particular rumor follows relatively close on the heels of <a href="http://digitaldaily.allthingsd.com/20080423/apple-pasemi/">Apple&#8217;s April acquisition of P.A. Semi</a>, a boutique semiconductor design company that specializes in super-low-power processors.  In early 2007, P.A. Semi debuted a 64-bit dual core microprocessor that the company claimed is 300 percent more efficient than any comparable chip; it consumed only 5 to 13 watts running at 2 gigahertz. That was well over a year ago&#8211;who knows what they&#8217;ve come up with since then?</p>
<p>So maybe Apple (AAPL) is forgoing Montevina in favor of a P.A. Semi-designed chipset. Perhaps we&#8217;re nearing the moment when Apple begins pushing its own processor innovations out into the market in concert with those it makes in hardware and software.</p>
<p>Or, perhaps not.</p>
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		<title>Ballmer: With or Without YHOO</title>
		<link>http://allthingsd.com/20080423/ddv20080423/</link>
		<comments>http://allthingsd.com/20080423/ddv20080423/#comments</comments>
		<pubDate>Wed, 23 Apr 2008 18:00:59 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
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		<description><![CDATA[[ See post to watch video ]]]></description>
			<content:encoded><![CDATA[<p><div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={1519094925}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></p>
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		<title>Apple to Intel: We Shafted IBM and Motorola. We Can Shaft You Too.</title>
		<link>http://allthingsd.com/20080423/apple-pasemi/</link>
		<comments>http://allthingsd.com/20080423/apple-pasemi/#comments</comments>
		<pubDate>Wed, 23 Apr 2008 07:44:58 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/20080423/apple-pasemi/</guid>
		<description><![CDATA[Apple's finally found a worthy use for the more than $18 billion in cash and short-term securities gathering dust on its balance sheet. The company's acquiring P.A. Semi for about $278 million in cash.]]></description>
			<content:encoded><![CDATA[<p><img src='http://digitaldaily.allthingsd.com/files/2008/04/jobs_otellini.jpg' class='centered' style="border: 1px solid #000;" alt='jobs_otellini.jpg' />Apple (AAPL) has finally found a worthy use for the more than $18 billion in cash and short-term securities gathering dust on its balance sheet. <a href="http://www.forbes.com/2008/04/23/apple-buys-pasemi-tech-ebiz-cz_eb_0422apple.html">The company&#8217;s acquiring P.A. Semi</a> for about $278 million in cash.</p>
<p>A boutique semiconductor design company, P.A. Semi specializes in super-low power PowerPC processors. It boasts a rock-star design team littered with Itanium, Opteron and UltraSparc veterans, led by Dan Dobberpuhl, who was among the lead designers on Digital Equipment&#8217;s Alpha and StrongARM chips. And in February of 2007, P.A. Semi uncrated its PWRficient 64-bit multicore processors, <a href="http://pasemi.com/news/pr_2007_02_05b.html">2-gigahertz ARM  chips</a> that consume just 5 to 13 watts of power, <a href="http://arstechnica.com/news.ars/post/20070213-8828.html">making them 300% more efficient</a> than any comparable chip.</p>
<p>An impressive chip. Question is, <a href="http://gizmodo.com/382929/apple-buys-itself-a-little-chip-company-known-for-super-efficient-processors">what does Apple want with the impressive little chip shop</a> that made it? Perhaps <a href="http://www.reghardware.co.uk/2006/05/19/pasemi_apple/">the same thing it was looking for in 2005</a> when it first approached the company about a supply deal. That agreement never panned out and Apple subsequently signed up with Intel (INTC) and made transition to X86 chips. The switch has gone well. So well, that it seemed almost a foregone conclusion that Intel&#8217;s new line of Atom processors would end up in everything from the next generation iPhone to that mythical <a href="http://digitaldaily.allthingsd.com/20071106/itablet/">iTablet</a>, Apple <a href="http://www.reghardware.co.uk/2008/02/11/apple_games_console_patent/">gaming console</a> and <a href="http://digitaldaily.allthingsd.com/20070926/new-newton/">next-gen Newton</a>.</p>
<p><a href="http://www.beyond3d.com/content/news/634">But perhaps that&#8217;s not the case</a>. Perhaps <a href="http://arstechnica.com/news.ars/post/20080423-apple-disses-intels-atom-buys-powerpc-designer-pa-semi.html">Atom&#8217;s not quite to Apple&#8217;s liking</a>? Perhaps, as word on the street has it, <a href="http://www.appleinsider.com/articles/08/04/22/lehman_initiates_coverage_of_apple_sees_mac_share_doubling_by_2013.html">it failed to produce the kind of battery life</a> that Apple wants for its ultra-portable designs.  Perhaps Apple <a href="http://blog.hackingcough.com/2008/04/apple_gives_the.htm">just wants its own in-house processor design team,</a> one it could use to <a href="http://valleywag.com/382944/steve-jobs-buys-pa-semi-for-a-chip-++-a-bargaining-chip">push its own technical innovations into the market</a>.</p>
<p>Or perhaps P.A. Semi&#8217;s working on a new chip so insanely great that Apple CEO Steve Jobs felt compelled to acquire the company? More to follow when Apple reports earnings later today.</p>
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