News Byte

Land Shark, Two Wild and Crazy Guys and Schweddy … Yahoo Adds 38-Year SNL Archive to Site

Yahoo CEO Marissa Mayer said in a blog post that the Silicon Valley Internet giant had reached an agreement with Broadway Video to “feature Saturday Night Live content exclusively on Yahoo! The partnership gives Yahoo! users exclusive access to the entire 38-year archive of SNL content as well as clips from the current season.” While a lot of the content has already been widely available across the Web (on Hulu and NBC.com, for example) for years — thus, kind of stretching the idea of “exclusive” a bit — having it all in another place online, as the Church Lady says: “Isn’t that special?”

Facebook Photo Phenom Instagram Gets a Business Lead to Scale Its Operations (and Presumably Revenue)

Is it time to make some dough from the billion-dollar deal?
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RealNetworks Hires New Mobile Entertainment President

Some fresh talent for Seattle online company.
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News Byte

Microsoft Rejiggers Its Yahoo Search Alliance Leadership, Too

Yahoo — which I reported yesterday had named Laurie Mann as the new head of its key search unit — is not the only one making changes in leadership working with Microsoft on its limping search alliance. Longtime Microsoft veteran Greg Nelson is leaving his role as GM of strategic alliances, which includes the search partnership with Yahoo. Yahoo’s new interface at the software giant will be Bob Wyler, who has been with the alliance team since the deal was struck in 2010. Nelson will take on a new job as GM for a unit called “Display + Monetization,” working on digital advertising initiatives across the company in the advertising business group, under Online Services Division COO Rik van der Kooi.

Exclusive: In Yet Another Internal Hire, Yahoo’s Mayer Makes Mann Search Head

The search apparently did not go far from home.
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Yahoo Beats Q4 Earnings Estimates on Flattish Revenue; Bought Back $1.45 Billion in Shares

A little up is better than a little down.
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Two Years After Dramatic HuffPost Buy, AOL’s Armstrong and Arianna Talk About the Sometimes Rocky Road (Video)

All’s well that ends well — even if it started not so well?
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OpenX Raises $22.5 Million in Round Led by Samsung Venture Unit

More funding for the Los Angeles-based online advertising technology upstart.
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Mayer’s 10X Challenge: Yahoo’s Homepage, Mail and Search Traffic Show Significant Year-Over-Year Declines

The reality of traffic falloffs on key properties is a vexing issue.
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