Retailers Sing the Merits of Social, Local and Mobile in 2010

Three trends accelerated in 2010 that may redefine the way we shop for good: Social, local and mobile. And, in case that’s hard to remember, for short we will refer to it as “so-lo-mo,” like do-re-mi from the “Sound of Music,” except without much “Glee” for retailers.

How to Market an iPhone App: Get Apple to Market Your iPhone App

There are some 85,000 apps available. So how do you get Apple to highlight yours in national TV ads?
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