Viral Photos: Playboy’s Hef and the Playmates Planking on Twitter

Recipe for Web success: Mix #plankingplaymates with tweets. Let sit until viral.
Hugh Hefner Planking Playmates

Playboy Goes Geo-Local With Scout App, Even as Iconic Media Company Attempts Turnaround

How about some check-ins at the Playboy Mansion? That’s not exactly on the menu for a new mobile application being launched by the iconic adult-oriented media company today, called Scout (although BoomTown wishes it were). Powered by Xtify’s geolocation push notification technology, Scout will be available first in New York and Los Angeles, and initially only on smartphones using Google’s Android mobile operating system.

VC Ben Horowitz Takes Aim at HP Critics (Are You Listening, Larry and Jack?)

Today, in a sharply worded post titled “In Defense of Standards, Ethics, and Honest Financial Reporting at Hewlett-Packard,” prominent venture capitalist Ben Horowitz took to his blog to shoot back at the plethora of critics of the Hewlett-Packard board for their conduct related to the controversial jettisoning of CEO Mark Hurd. Let us just say, the longtime business partner of HP board member Marc Andreessen did not mince words.

Voices

In Defense of Standards, Ethics, and Honest Financial Reporting at Hewlett-Packard

Recently, my old company Hewlett-Packard has been in the news–and not in a good way. I’ve been watching the coverage from the sidelines up to this point, but felt increasingly compelled to join the conversation and share my point of view. So here goes.

Playboy Shows Off The Smoking Jacket, Its Not-Naked "Safe For Work" Site

What would a “safe for work” version of Playboy.com look like? Like a whole lot of other sites on the Web. See for yourself! Or take my word for it.

Playboy’s New Web Bet: Ditch the Naked Ladies

Odds are, even if you really enjoy looking at naked ladies on the Internet, you don’t spend much time thinking about Playboy. So what about a Playboy site that doesn’t feature naked ladies? Not a terrible, idea, really. But not a novel one.

Kara Visits Guitar Hero HQ (for a Sneak Peek of GH5, Band Hero and DJ Hero)

Despite the challenges the music gaming industry has been facing of late–such as sales dropping, yipes, almost 50 percent in the U.S. this year–the top companies in the field are still churning out new products like it’s nobody’s business. Case in point is a spate of new products from the Guitar Hero division of Activision Blizzard, which is coming out this fall with three separate major launches, starting tomorrow with the GH5 and including the hip-hop flavored DJ Hero in late October. Here’s BoomTown’s sneak peek from GH’s HQ in Silicon Valley.
guitar_hero_logo

The Tech 10: Facebook Markets You, Apple Soups Up the iPod and YouTube Ads Yield Rants

Note: John Paczkowski is on vacation and won’t be writing or posting videos until he returns Monday. To keep you abreast of tech news while he’s away, we’re compiling a daily digest of 10 must-read tech stories. We’re calling it the Tech 10 and it appears below.
  1. Getting to know you: Facebook is developing targeted ads based on the information users of the social-networking site reveal about themselves. Quoting anonymous sources at the company, The Wall Street Journal says the advertising system is at an early, changeable stage, but Facebook hopes to launch a basic version late this fall.
  2. It looks like Apple will turbocharge its iPods with the Mac OS. According to AppleInsider, the upgraded digital music players will debut at a media event next month and are part of the computer maker’s master plan to create devices around its legendary operating-system software.

Turn-Ons: Linden Dollars, Nonhuman Avatars; Turn-Offs: Mechs, Furries, Exploding Pigs, Anshe Chung

“What sort of man reads Playboy?” Playboy has long posed that vaguely rhetorical question in the pages of its monthly magazine. Well, now we finally have the answer. He’s a Second Life entrepreneur, an established man of experience and poise, comfortable in his furry avatar with the taste, talent and unrelenting drive to make it in a virtual world where conflicts are resolved with exploding pigs.