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		<title>Tumblr Brand Will Remain -- With Mostly "Hands-Off" Product Approach by Yahoo's Mayer</title>
		<link>http://allthingsd.com/20130519/tumblr-brand-will-remain-with-mostly-hands-off-product-approach-by-yahoos-mayer/</link>
		<comments>http://allthingsd.com/20130519/tumblr-brand-will-remain-with-mostly-hands-off-product-approach-by-yahoos-mayer/#comments</comments>
		<pubDate>Sun, 19 May 2013 23:12:51 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=323217</guid>
		<description><![CDATA[Not so much with the leaning in.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2013/05/hands-off.jpg"><img src="http://allthingsd.com/files/2013/05/hands-off-640x359.jpg" alt="hands-off" width="640" height="359" class="aligncenter size-large wp-image-323218" /></a></p>
<p>According to numerous sources close to the situation, the Tumblr brand will continue on in the wake of <a href="http://allthingsd.com/20130519/yahoo-tumblrs-for-cool-board-approves-1-1-billion-deal/">its $1.1 billion acquisition by Yahoo</a>.</p>
<p>That includes definitive promises by Yahoo CEO Marissa Mayer to once-sale-shy Tumblr CEO David Karp to allow him to shepherd the fast-growing blogging product, with no forced integration with Yahoo&#8217;s many other content properties.</p>
<p>That said, sources added, there will be more back-end changes to marry infrastructure, such as undergirding Tumblr&#8217;s nascent advertising business and giving it more distribution opportunities.</p>
<p>&#8220;At the beginning, at least, it&#8217;ll be hands-off,&#8221; said one person close to the situation. &#8220;It has to be.&#8221;</p>
<p>While that is probably no surprise, it&#8217;s still good news for Tumblr employees as well as its very opinionated user base, which is not likely to greet a takeover by a corporate giant of the social, iconoclastic user-generated content service.</p>
<p>That said, Yahoo execs discussed and are aware of <a href="http://allthingsd.com/20130518/why-yahoo-doesnt-think-tumblr-has-a-porn-problem/?mod=atd_homepage_carousel">issues around porn published on the site</a>, although they believe it to be fixable over time.</p>
<p>As Peter Kafka noted:</p>
<blockquote class="memo"><p>To spell that out: Tumblr&#8217;s advertisers don’t have to worry about their stuff showing up on blogs like We Want Porn. At worst, it&#8217;s possible that they&#8217;ll end up advertising to a user whose dashboard includes posts from We Want Porn. But in general, they ought to be pretty well insulated from that stuff.</p>
<p>By the same token, if Yahoo wanted to, it could end up scrubbing Tumblr of porn, and losing a lot of users and views &#8212; but it probably wouldn’t lose much in the way of monetizable users. Unless it turns out that the majority of Tumblr&#8217;s core users have signed on exclusively to use porn.</p></blockquote>
<p>Or, as a Tumblr investor also told Kafka: &#8220;Non-story. Tumblr is the Internet. It&#8217;s a dashboard-follower model, opt-in.&#8221;</p>
<p>Moving on from porn, sources close to the situation &#8212; okay, pretty much <em>everyone</em> is chit-chatting away now &#8212; said that Mayer spent a lot of time with Karp (who was in Silicon Valley last week, in fact, visiting her) about the transition, and about how the new ownership would impact him and the service.</p>
<p>One source called them &#8220;kindred spirits&#8221; on the issue, and that Mayer has been given great purview by the Yahoo board to foster Tumblr to prevent it from turning out like Flickr, Delicious and many other big acquisitions dating back to GeoCities. (I was there covering that deal way back when, and what a mess <em>that</em> was!)</p>
<p>Mayer is well-liked by product and engineering entrepreneurs, and has often focused on them at Yahoo, over the perhaps more important demands of business and advertising execs.</p>
<p>That would appeal to Karp, who once famously said that online advertising made him physically sick. Still, he has recently begun to embrace ad sales at Tumblr.</p>
<p>Within the last year or so, Tumblr has started selling modestly sized &#8220;native ads&#8221; promoting brands&#8217; Tumblr pages on users&#8217; dashboards, which has shown promise. Tumblr has said it had $13 million in revenue last year, and sources said it could get to up to $100 million this year.</p>
<p>&#8220;We&#8217;re going to be very careful here,&#8221; said a source with knowledge of the acquisition.</p>
<p>A source at Tumblr agreed: &#8220;This will be a very delicate dance, since so much could go wrong if done without care.&#8221;</p>
<p>Still, some at Yahoo are worried that the company might be chasing the youthful demographic at Tumblr too assiduously. &#8220;This is a very fickle audience,&#8221; said another high-ranking Yahoo exec. &#8220;Chasing a young one is a very tricky thing.&#8221;</p>
<p>Yes, indeed, but Mayer thinks she is the one to be able to pull it off and make Yahoo relevant with an even wider consumer base.</p>
<p><strong>AllThingsD</strong> <a href="http://allthingsd.com/20130517/yahoo-board-to-meet-sunday-to-consider-1-1-billion-all-cash-deal-to-acquire-tumblr/">broke news of the deal in the offing last week</a>, which has since been approved by Yahoo&#8217;s board.</p>
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		<title>Yahoo's Mayer Has Met with Hulu Execs in a Preliminary Look-See at Premium Video Unit</title>
		<link>http://allthingsd.com/20130507/yahoos-mayer-has-met-with-hulu-execs-in-a-preliminary-look-see-at-premium-video-unit/</link>
		<comments>http://allthingsd.com/20130507/yahoos-mayer-has-met-with-hulu-execs-in-a-preliminary-look-see-at-premium-video-unit/#comments</comments>
		<pubDate>Tue, 07 May 2013 23:20:44 +0000</pubDate>
		<dc:creator>Kara Swisher and Peter Kafka</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=319219</guid>
		<description><![CDATA[How much is the Silicon Valley Internet giant willing to spend on turbocharging its video prospects?]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2013/05/marissa_mayer_at_d_600-2.png"><img src="http://allthingsd.com/files/2013/05/marissa_mayer_at_d_600-2.png" alt="marissa_mayer_at_d_600-2" width="380" height="253" class="alignright size-full wp-image-319244" /></a></p>
<p>According to numerous sources close to the situation, Yahoo CEO Marissa Mayer recently met with top execs at Hulu, the premium video service whose big media company owners have been considering selling it for some months. </p>
<p>Sources said Yahoo is &#8220;in the process,&#8221; although the Silicon Valley Internet giant has not made any kind of formal bid. Other players whom sources said are considering purchasing all or parts of Hulu include: Former News Corp. COO <a href="http://allthingsd.com/20130405/peter-chernin-wants-hulu-too/">Peter Chernin</a>, who now has a successful and well-funded multimedia and investment company called the Chernin Group; <a href="http://allthingsd.com/20130325/hulu-isnt-for-sale-yet-but-buyers-are-asking/">Guggenheim Partners</a> digital arm, which is led by former Yahoo interim CEO Ross Levinsohn; and Amazon. </p>
<p>Sources said Mayer also had an extensive getting-to-know-you meeting, which was apparently not held at Hulu&#8217;s offices in Santa Monica, Calif., along with COO Henrique De Castro. The discussion is taking place in the wake of Yahoo&#8217;s <a href="http://allthingsd.com/20130430/yahoo-scraps-deal-for-french-video-site/">failed bid</a> &#8212; largely engineered by De Castro &#8212; to purchase a majority stake in France Télécom&#8217;s Dailymotion video service, after a top French government official said Yahoo could not own 75 percent of the company. </p>
<p>Had the deal &#8212; which was reportedly valued at $300 million &#8212; gone through, it would have been the most significant by Mayer since she took over at the company last July. Thus far, she has limited her purchases to small mobile startup.</p>
<p>While the meetings with Hulu are only preliminary, Yahoo has been to this video rodeo before, having seriously considering buying Hulu when it was previously being shopped by its owners, News Corp., Disney and Comcast. (News Corp. also owns this site.)</p>
<p>Of course, if Yahoo&#8217;s interest becomes more serious, Mayer will have to make important visits to top execs at those media giants, since they control the rights to critical content, and thus Hulu&#8217;s value.</p>
<p>As Peter Kafka noted in a previous post about Hulu&#8217;s possible sale, &#8220;much hinges on the licensing rights News Corp., Disney and Comcast would provide for the money-losing site, as well as what happens to the $300 million debt its owners have taken on in the last year.&#8221;</p>
<p>Without those rights, Hulu by itself is a very pretty Web site and video platform, but not worth the billions it would be with very long-term television rights, content that attracts users. Currently, sources said its media owners are offering two to three years of rights, with a lot of flexibility over removing content from the site, which is not quite as attractive a deal (to say the least). </p>
<p>But video is a key component of Yahoo&#8217;s strategy going forward. Along with mobile efforts, Mayer has explicitly told investors that video was a key to company under her tenure.</p>
<p>Coincidentally, today in an onstage interview at a Wired conference in New York, Mayer broadly addressed the video issue when asked a question about the topic, noting it was important across all of Yahoo&#8217;s properties. </p>
<p>&#8220;I think video is really important &#8230; video is something that we&#8217;re all innately designed and born to experience, everyone is born being able to watch and to hear,&#8221; she said. &#8220;Video is just this amazing format.&#8221;</p>
<p>Mayer would know that well, having been at Google when the search giant bought YouTube, ironically snatching it at the last minute from a competing bid by Yahoo, which was then led by Terry Semel. Since then, YouTube has become the most important and powerful player in the space by far.</p>
<p>Yahoo, despite being one of the largest video players on the Web, has mostly been a lackluster competitor in the arena, pinging over the years from creating original content to doing branded deals with media companies, but never establishing a major beachhead with consumers as Hulu did from scratch.</p>
<p>Short of a full acquisition, there may be a way for Yahoo to partner and invest in Hulu, instead of buying it outright that works for all sides &#8212; owners get a new owner to foot part of the bill and also increase distribution, and Yahoo can claim that it&#8217;s providing users with exponentially more content that would help Yahoo&#8217;s long-declining engagement problem.</p>
<p>Sources said News Corp. and Disney have mulled scenarios where one or both companies hang on to the site, while Comcast has no control over Hulu&#8217;s fate, having given up its management rights to the site as a concession to federal regulators.</p>
<p>But the strength of the Hulu brand is clear and it has had some success in building a more significant business. While a lot of its video offerings are free, about <a href="http://allthingsd.com/20130430/hulus-pitch-to-advertisers-4-million-people-pay-us-to-see-your-ads/">four million people are paying for a Hulu Plus subscription</a>.</p>
<p>Still, Hulu&#8217;s strength might be lagging, especially given after talented founding leader Jason Kilar recently left. Last year, Hulu <a href="ttp://www.comscore.com/Insights/Press_Releases/2012/5/comScore_Releases_April_2012_U.S._Online_Video_Rankings">was a top 10 video site</a>, according to comScore. No longer &#8212; <a href="http://www.comscore.com/Insights/Press_Releases/2013/4/comScore_Releases_March_2013_U.S._Online_Video_Rankings">in a report in March</a>, it had dropped out of the top 10. </p>
<p>While this likely has more to do with methodology than real decline in Hulu ratings, it does show that while it&#8217;s the biggest thing Yahoo could buy or invest in, Yahoo itself has plenty of video views, many more than Hulu. </p>
<p>The question for Mayer then is how much of Yahoo&#8217;s multi-billon-dollar cash kitty she wants to bet on a big video play. She might also be considering buying several smaller ones, said sources, with Yahoo having also looked at some smaller video sites, including Blip and <a href="http://allthingsd.com/20130308/heres-a-marissa-mayer-ma-candidate-you-havent-heard-of/">Grab Media</a>.</p>
<p>A spokeswoman for Hulu declined to comment and Yahoo PR has not responded to a query for comment (if ever). </p>
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		<title>Content Gains Allow Demand Media to Beat Wall Street Expectations on Q1 Earnings and Revenue</title>
		<link>http://allthingsd.com/20130507/content-gains-allow-demand-media-to-beat-wall-street-expectations-on-earnings-and-revenue-in-q1/</link>
		<comments>http://allthingsd.com/20130507/content-gains-allow-demand-media-to-beat-wall-street-expectations-on-earnings-and-revenue-in-q1/#comments</comments>
		<pubDate>Tue, 07 May 2013 20:25:02 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=319160</guid>
		<description><![CDATA[Strong performance of media properties added to the results.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2013/05/9c2b3b4d816829c9121a76de04909f35.jpeg"><img src="http://allthingsd.com/files/2013/05/9c2b3b4d816829c9121a76de04909f35.jpeg" alt="9c2b3b4d816829c9121a76de04909f35" width="256" height="256" class="alignright size-full wp-image-319172" /></a></p>
<p>Demand Media, the online content company, said it had earned nine cents on an adjusted basis in the first quarter, on revenues of $100.6 million, topping Wall Street estimates of eight cents on $99.6 million in sales. On a fully diluted basis, earnings were one cent a share, or $700,000, compared to a loss of two cents, or $1.8 million, in the three months compared to a year ago.</p>
<p>&#8220;Strong growth from our owned &#038; operated content and media properties drove our Q1 results, highlighting the unique capabilities of our content discovery, creation and distribution platform. Further, we accelerated our paid content strategy with the acquisition of Creativebug, a premier online destination for arts and crafts instruction, which will provide our large eHow crafts audience with an expanded learning experience. In addition, we signed up over 400 resellers to our new gTLD tools and received more than two million expressions of interest for domains to be registered with new gTLDs,&#8221; said Richard Rosenblatt, chairman and CEO of Demand Media in a statement. &#8220;We are excited about the distinct long-term growth opportunities for both of our businesses.&#8221;</p>
<p>Demand&#8217;s eHow site seems to have driven a lot of the gains in the content area.</p>
<p>Demand shares rose in trading yesterday by close to two percent, to close at $8.58, also its stock is down 7.6 percent for the year. </p>
<p>The company did not mention the <a href="http://allthingsd.com/20130219/demand-media-splits-in-two-spinning-off-domain-registrar-business-from-media-unit/">planned split of its registar and content business</a> that it announced in the last quarter in the current results, which might be covered on the conference call the Santa Monica, Calif. company will have with analysts at 2 pm PT.</p>
<p>In its last earnings release for the fourth quarter, Demand said it was spinning off its domain registrar business from its media one in a bid to better clarify the company to investors.</p>
<p>Since it went public several years ago, there has been some level of difficulty for each part of Demand to easily explain itself to Wall Street, given the very different natures of its key &#8212; but very different &#8212; revenue units. In a statement at the time, Demand said that it was &#8220;our intent to spin off our registrar business and separate into two independent, publicly traded companies.&#8221;</p>
<p>The company noted that the two units &#8220;divergent strategic priorities and opportunities&#8221; would be better in the new configuration with a pure-play media company and domain services company. At the time, the company said the transaction was expected to take place in the next nine to 12 months, although it required a number of company and regulatory approvals to do the tax-free spin-off to create two different stocks.</p>
<p>In a different kind of transaction, Demand <a href="http://allthingsd.com/20120428/the-1-2-billion-inside-story-of-how-demand-almost-went-private-this-week-and-then-didnt/">had talked a little more than a year ago to a private equity company about taking the company private</a>. The effort was abandoned, in which Boston-based Thomas H. Lee Partners would have purchased Demand for a price of up to $1.2 billion, due to a number of challenges. Its current market valuation is now about $744 million.</p>
<p>Until we hear more about the spin-off plans from Demand execs, here&#8217;s the full release from Q1 to peruse:</p>
<p><font size="2"><a href="http://www.docstoc.com/docs/155848987/1Q-13-FINAL-RELEASE">1Q 13 FINAL RELEASE</a></font><br /><object id="_ds_155848987" name="_ds_155848987" width="640" height="550" type="application/x-shockwave-flash" data="http://viewer.docstoc.com/"><param name="FlashVars" value="doc_id=155848987&#038;mem_id=1512683&#038;doc_type=pdf&#038;fullscreen=0&#038;allowdownload=1" /><param name="movie" value="http://viewer.docstoc.com/"/><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /></object><script type="text/javascript">var docstoc_docid="155848987";var docstoc_title="1Q 13 FINAL RELEASE";var docstoc_urltitle="1Q 13 FINAL RELEASE";</script><script type="text/javascript" src="http://i.docstoccdn.com/js/check-flash.js"></script></p>
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		<title>Two Years After Dramatic HuffPost Buy, AOL's Armstrong and Arianna Talk About the Sometimes Rocky Road (Video)</title>
		<link>http://allthingsd.com/20130117/two-years-after-dramatic-huffpost-buy-aols-armstrong-and-arianna-talk-about-the-sometimes-rocky-road-video/</link>
		<comments>http://allthingsd.com/20130117/two-years-after-dramatic-huffpost-buy-aols-armstrong-and-arianna-talk-about-the-sometimes-rocky-road-video/#comments</comments>
		<pubDate>Thu, 17 Jan 2013 21:41:52 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[General]]></category>
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		<guid isPermaLink="false">http://allthingsd.com/?p=286405</guid>
		<description><![CDATA[All's well that ends well -- even if it started not so well?]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2013/01/huffaol.png"><img src="http://allthingsd.com/files/2013/01/huffaol.png" alt="huffaol" width="275" height="154" class="alignright size-full wp-image-286606" /></a></p>
<p>Even though it seems like a dog&#8217;s age, it has been only two years since AOL bought the Huffington Post at the Super Bowl XLV in Dallas (yes, papers were actually signed there).</p>
<p>Back then &#8212; after <a href="http://allthingsd.com/20110206/youve-got-arianna-aol-buys-huffington-post-for-315-million-in-cash/">AOL ponied up $315 million</a>, mostly in cash, to buy one of the Web&#8217;s most prominent news and opinion sites, along with one of the most famous women on the Web as its leader &#8212; the pair called it: &#8220;One plus one equals 11.&#8221;</p>
<p>Looking back today, it&#8217;s more like one plus one equals fireworks &#8212; given all the dramatic narrative that has ensued since the deal was struck. While it started off with a series of splashy joint appearances &#8212; hey, world, it&#8217;s the Tim and Arianna show! &#8212; some bumps in the road later resulted in a fair amount of tension between Armstrong and Huffington, which the two now say has passed. </p>
<p>That has included a big, ugly (but still riveting) fight among and between Armstrong, Huffington and Michael Arrington of TechCrunch, another AOL property. Without reliving the messy timeline and <a href="http://allthingsd.com/20110902/crunchfund-unethical-ventures-pigpile-partners-no-matter-what-you-call-it-its-business-as-usual-in-silicon-valley/">ethical traffic accident</a>, Arrington <a href="http://allthingsd.com/20110912/its-official-arrington-out-at-aol/">left after a lot of Sturm und Drang</a>, <a href="http://allthingsd.com/20110906/give-me-back-my-baby-michael-arrington-trying-to-buy-back-techcrunch-from-aol-but-would-aol-sell-it/">verbally trashing Huffington</a> on his way out the door, even though he later returned to the fold as a columnist. </p>
<p>(Bygones? <em>Whatever!</em>)</p>
<p>More importantly, while her role was conceived much more broadly and horizontally at the time of the acquisition, as a kind of overall content ruler at AOL, that clearly did not work out as envisioned and &#8212; perhaps as it should have been from the start &#8212; it has since been made very vertical. </p>
<p>That has essentially meant Huffington gets to rule over her fast-expanding empire of global sites under her name, with Armstrong footing the investment and tending to fixing the other parts of the company.</p>
<p>Thus, for now at least, all&#8217;s well that ends well. <a href="http://allthingsd.com/20121226/taking-stock-of-internet-stocks-in-2012-and-the-winner-is-aol/">AOL&#8217;s stock has soared this year</a>, after a series of shrewd financial and organizational moves by Armstrong, and Huffington is ever busy opening yet another international Web outpost. </p>
<p>I checked in with both on how they are doing, in separate video interviews that I did last week in New York, where AOL is located. And to remember how this Web marriage started, I&#8217;ve also included the <a href="http://allthingsd.com/20110206/aols-tim-armstrong-and-huffpos-arianna-huffington-talk-about-deal-touchdown-from-super-bowl/">the one I did two years ago</a> in Dallas at the dawn of the relationship.</p>
<p>Enjoy:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=7D426EE4-9CB3-42EF-BF35-2915F91A6C6F&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={7D426EE4-9CB3-42EF-BF35-2915F91A6C6F}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=42DF0C41-08E6-4200-B79A-0CA7755ECB06&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={42DF0C41-08E6-4200-B79A-0CA7755ECB06}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=0F20E91C-7469-4619-8826-7721DC5CCC02&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={0F20E91C-7469-4619-8826-7721DC5CCC02}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
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		<title>Mayer's 10X Challenge: Yahoo's Homepage, Mail and Search Traffic Show Significant Year-Over-Year Declines</title>
		<link>http://allthingsd.com/20130109/mayers-10x-challenge-yahoos-homepage-mail-and-search-traffic-show-significant-year-over-year-declines/</link>
		<comments>http://allthingsd.com/20130109/mayers-10x-challenge-yahoos-homepage-mail-and-search-traffic-show-significant-year-over-year-declines/#comments</comments>
		<pubDate>Wed, 09 Jan 2013 20:45:18 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=283688</guid>
		<description><![CDATA[The reality of traffic falloffs on key properties is a vexing issue.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2013/01/wile_e_coyote_gravity.jpeg"><img src="http://allthingsd.com/files/2013/01/wile_e_coyote_gravity-380x285.jpeg" alt="wile_e_coyote_gravity" width="380" height="285" class="alignright size-medium wp-image-283693" /></a></p>
<p>This week in Las Vegas, the new management team running Yahoo &#8212; <a href="http://allthingsd.com/20121226/yahoos-mayer-hoping-what-happens-with-big-advertisers-at-ces-doesnt-stay-in-vegas/">including CEO Marissa Mayer</a> &#8212; is at International CES to schmooze with big advertisers and convince them that Yahoo is the place to put large chunks of their marketing budgets.</p>
<p>One of the longtime selling points of the company is the sheer size of its audience, especially for the key money-making parts of the site &#8212; the homepage, Yahoo Mail and search.</p>
<p>But private stats from comScore show that those three areas have continued their longtime decline over the last year, in some cases dropping significantly. In November and December, for example, compared to the same two months a year ago, U.S. search was down 28 percent and 24 percent respectively, while mail was down 16 percent and 12 percent. </p>
<p>This matters a great deal, since the troika of homepage, mail and search have been the critical driver of the Yahoo value ecosystem for advertisers. </p>
<p>The impact of those drops is felt all over Yahoo, whose music, movie, games and travel site have also seen massive drop-offs in traffic year over year in those same months. </p>
<p>Stopping the decline is critical for Yahoo, since Mayer herself has underscored the need for size in her pushing for new businesses at Yahoo that are 100 million users in size and/or have revenue prospects of at least $100 million. </p>
<p>While this is a lofty vision, the reality of traffic falloffs on key properties is a vexing issue, especially since they remain its main source of revenue and also an important element in launching future products Mayer is promising will turbocharge the company.</p>
<p>It&#8217;s not that Yahoo is not huge, especially compared to most sites on the Web.</p>
<p>As one of the top Internet brands, according to a recent Nielsen report, the average number of total monthly unique visitors for the longtime Silicon Valley Internet company in 2012 was 141.6 million, No. 3 behind Google and Facebook in the U.S. market. Similar rankings were reported by comScore, which placed Yahoo at the No. 2 spot after Google, with 171.4 million monthly visitors in November.</p>
<p>But, for many years, traffic to those important consumer destinations of Yahoo has been on a clear and unstopping decline, statistics (usually from comScore) that the company nonetheless always dutifully puts in its earnings slides &#8212; see below &#8212; for investors to get some idea of the major and vexing issues facing the company.</p>
<p><a href="http://allthingsd.com/files/2013/01/Untitled3-copy.jpg"><img src="http://allthingsd.com/files/2013/01/Untitled3-copy-640x402.jpg" alt="Untitled3 copy" width="640" height="402" class="aligncenter size-large wp-image-283914" /></a></p>
<p>That was suddenly ended in the last quarter with the engagement slide removed from Yahoo&#8217;s public deck entirely. Not all companies include such stats, so when I inquired as to why the company had made the change, Yahoo PR never returned my phone call.</p>
<p>But it&#8217;s not hard to guess the reason for the shift &#8212; the numbers were not good and they called more attention to Yahoo&#8217;s glaring challenge, which is getting users reengaged with its products by creating what Mayer has dubbed several times &#8220;delightful&#8221; experiences.</p>
<p>According to numerous sources, that has also been the case within the company too, with the new regime restricting an internal transparency initiative pushed by former Chief Product Officer Blake Irving that shared product performance numbers with the top 100 leaders at Yahoo. </p>
<p>And while it&#8217;s an interesting strategic choice, several sources inside the company this week urged me to get ahold of increasingly worrisome numbers from comScore &#8212; available to its private clients &#8212; comparing November 2011 to November 2012 and also December 2011 to December 2012 at home and work in the U.S. </p>
<p>So I did, getting the same stats from numerous sources &#8212; numbers that a spokesman for comScore confirmed were correct.</p>
<p>And, as promised, they are worrisome indeed. </p>
<p>In November 2012, compared to November 2011, the monthly unique visitors to the homepage declined 17 percent to 91.8 million from 110.9 million; Yahoo Mail dropped 16 percent (from 92 million to 77.7 million); and Yahoo search dropped 28 percent (from 93.3 million to 66.9 million).</p>
<p>Also off significantly for all three areas, often by one-third, were a plethora of other stats: Percentage of reach, total minutes, total page views, total visits and more.</p>
<p>One of the only bright spots for Yahoo was the relatively small Flickr sites, which were up 37 percent &#8212; 26.7 million versus 19.4 million &#8212; in unique monthly visitors year over year. The photo-sharing site &#8212; which has been <a href="http://allthingsd.com/20121212/flickr-jumps-into-mobile-photo-fray-with-new-insta-hip-filters/">getting a much-needed refresh</a> &#8212; was also up in all other stats. </p>
<p><a href="http://allthingsd.com/files/2013/01/marissa-mayer.jpeg"><img src="http://allthingsd.com/files/2013/01/marissa-mayer.jpeg" alt="marissa-mayer" width="175" height="175" class="alignleft size-full wp-image-283924" /></a></p>
<p>But Flickr &#8212; which Mayer (pictured here) has laudably touted and supported after years of inexplicable neglect &#8212; is not a money-maker for Yahoo, even if its return does burnish the company&#8217;s tech and innovation cred.</p>
<p>In December 2011 to December 2012, the homepage was more stable, gaining four percent in monthly uniques from 109.4 million to 114.2 million, but with other key stats both rising and falling. Total visits were up 14 percent, for example, while average minutes per visit was down 13.6 percent.</p>
<p>But the trouble for mail or search continued, off 12 percent (89.9 million to 78.7 million) and 24 percent (88.7 million to 67.4 million) respectively in monthly uniques, with similarly major declines in all other stats. </p>
<p><a href="http://allthingsd.com/20121211/yahoo-updates-mail-adding-native-iphone-and-windows-8-apps-like-we-said/">Mail recently got a refresh</a> too under Mayer, despite some <a href="http://allthingsd.com/20130107/yahoo-mail-endures-another-hacking-vulnerability/">recent security glitches</a>, so new stats will show if that will help stem the declines. Search is another story all together, with Yahoo in what can only be described as a dysfunctional partnership with Microsoft that numerous sources tell me Mayer is seeking to end.</p>
<p>The homepage, too, is <a href="http://allthingsd.com/20130105/yahoos-new-homerun-homepage-is-rolling-out-more-widely-across-several-browsers/">undergoing a redo</a>, with a design that has a decidedly more mobile and social feel, and pushing an ethos of Yahoo becoming a hub for content discovery. It is hoped the new look will boost traffic relatively quickly from its current downward trajectory. </p>
<p>To be fair, there can be lots and lots of reasons for these declines, although most of Yahoo&#8217;s competitors are, at worse, seeing a flattening of growth and not outright declines.</p>
<p>And sometimes Internet sites complain that services like comScore undercount, although Yahoo had previously used the firm in its public documents. More to the point, as multiple sources within the company note, the stats are directionally correct in that they closely track with internal Yahoo numbers.</p>
<p>Which is to say, traffic is going down rather than growing. That is clearly why Mayer has <a href="http://allthingsd.com/20121213/mobilemobilemobile-yahoo-eyes-hipster-teen-founded-summly-news-app/">loudly stressed mobile</a> since arriving at Yahoo, an area not included in these numbers that many sources said has strong growth to about 70 million monthly unique visitors via its apps and mobile-enabled Web offerings. </p>
<p>But unlike the homepage, mail and search &#8212; which push and pull traffic all over Yahoo and are responsible for most of its current monetization &#8212; mobile also makes very little money now. And Yahoo &#8212; unlike Facebook, which recently did &#8212; does not break out mobile results. </p>
<p>So, it will be interesting to see if the company does so when it reports fourth-quarter earnings on January 28 and also if it says anything about continued traffic declines of its traditional Web business in the period and the impact on revenue.</p>
<p>Still, there are lots of ways to counter declining or flat revenues, even with declining traffic &#8212; via cost cuts, efficiencies, charging more and selling assets (as Yahoo did in the last quarter). And Yahoo has ably managed to keep its operating margins growing over the years, despite both the declines in traffic and moribund growth in its revenue.</p>
<p>But the real and only fix is the drastic fix to existing tentpoles Yahoo has and the creation or acquisition of products that excite consumers and, therefore, advertisers.</p>
<p>It&#8217;s not an easy thing, of course, as well-known venture capitalist <a href="http://bhorowitz.com/2012/12/18/programming-your-culture/">Ben Horowitz recently wrote in his blog</a> about the need to focus on products over building and improving culture &#8212; one of Mayer&#8217;s other big initiatives at Yahoo.</p>
<p>Wrote Horowitz in what I consider one of the clearest articulations of what it takes to win for startups, as well as big companies like Yahoo:</p>
<p>&#8220;The primary thing that any technology startup must do is build a product that&#8217;s at least 10 times better at doing something than the current prevailing way of doing that thing. Two or three times better will not be good enough to get people to switch to the new thing fast enough or in large enough volume to matter. The second thing that any technology startup must do is to take the market. If it&#8217;s possible to do something 10X better, it&#8217;s also possible that you won&#8217;t be the only company to figure that out. Therefore, you must take the market before somebody else does.&#8221;</p>
<p>If you want to take a gander, here are some more of those old Yahoo quarterly engagement slides, which were recently eliminated from its presentations:</p>
<p><a href="http://allthingsd.com/files/2013/01/Untitled-copy.jpg"><img src="http://allthingsd.com/files/2013/01/Untitled-copy-640x422.jpg" alt="Untitled copy" width="640" height="422" class="aligncenter size-large wp-image-283912" /></a></p>
<p><a href="http://allthingsd.com/files/2013/01/Untitled2-copy.jpg"><img src="http://allthingsd.com/files/2013/01/Untitled2-copy-640x414.jpg" alt="Untitled2 copy" width="640" height="414" class="aligncenter size-large wp-image-283913" /></a></p>
<p>(Note: I reached out to Yahoo&#8217;s outside PR firm &#8212; since they do respond to queries &#8212; and also some company execs to get a comment on this story, but so far there has been none.)</p>
]]></content:encoded>
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		<title>Along With Flickr, Mail and Homepage, Yahoo's Board Will Also Get a Refresh (and SuperPoke Dude!)</title>
		<link>http://allthingsd.com/20121213/along-with-flickr-mail-and-homepage-yahoos-board-will-also-get-a-refresh/</link>
		<comments>http://allthingsd.com/20121213/along-with-flickr-mail-and-homepage-yahoos-board-will-also-get-a-refresh/#comments</comments>
		<pubDate>Thu, 13 Dec 2012 16:05:47 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=277476</guid>
		<description><![CDATA[Director merry-go-round on the ever-changing Yahoo board.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/12/cutting_board_and_knife_2.jpeg"><img src="http://allthingsd.com/files/2012/12/cutting_board_and_knife_2-380x139.jpeg" alt="cutting_board_and_knife_2" width="380" height="139" class="alignright size-medium wp-image-277491" /></a></p>
<p>In the last week, Yahoo has redone its powerful <a href="http://allthingsd.com/20121211/yahoo-updates-mail-adding-native-iphone-and-windows-8-apps-like-we-said/">Yahoo Mail</a>, refreshed its <a href="http://allthingsd.com/20121212/flickr-jumps-into-mobile-photo-fray-with-new-insta-hip-filters/">Flickr photo-sharing service</a> and is also set to release a spanking new <a href="http://allthingsd.com/20121203/new-yahoo-homepage-nears-launch-heres-the-latest-version/">homepage design</a>. </p>
<p>It&#8217;s part of a series of changes made since new CEO Marissa Mayer arrived this summer from Google, including <a href="http://allthingsd.com/20121116/yahoo-ceo-mayer-cuts-end-of-year-week-of-rest-for-employees-while-prepping-plans-to-cull-bottom-20-percent-of-staff/">detailed employee performance reviews</a>, <a href="http://allthingsd.com/20120729/in-week-two-marissa-mayer-googifies-yahoo-free-food-friday-afternoon-all-hands-new-work-spaces-fab-swag/">free food</a>, new <a href="http://allthingsd.com/20120821/this-week-in-marissya-iphones-for-all-flickr-love-and-management-musical-chairs/">smartphones</a> and a hunt for innovative mobile properties to scoop up to improve Yahoo&#8217;s creaky Silicon Valley reputation.</p>
<p>Now, according to sources close to the situation, that rejiggering will extend to Yahoo&#8217;s board too, with an effort to add more Internet savvy members as directors. </p>
<p>That&#8217;s actually be an aim for a while, including a board appointment for longtime entrepreneur Max Levchin, which sources said will occur soon. </p>
<p>In fact, Levchin has been mulling the Yahoo board job for a while, having long been intrigued by the company&#8217;s troubles and seeing it as an opportunity rather than a liability.</p>
<p>The wooing of Levchin is also not new. As I <a href="http://allthingsd.com/20120209/ready-to-rumble-or-make-nice-activist-shareholder-daniel-loeb-could-strike-sooner-than-yahoo-thinks/">wrote in February</a>, he had been pegged for a board seat by then-activist shareholder Dan Loeb of Third Point &#8212; who is now on the board after winning his fight with Yahoo and ousted former CEO Scott Thompson. But Levchin, as well as SurveyMonkey CEO David Goldberg, did not want to be part of a dissident slate against Yahoo co-founder and then-board member Jerry Yang.</p>
<p>I had <a href="http://allthingsd.com/20120923/what-will-marissa-do-mayer-set-to-reveal-her-strategy-to-troops-this-week-in-an-act-of-radical-transparency-internal-memo/">written in September that the board was again looking at Levchin</a>, for a seat designated under an agreement Yahoo had made with Loeb. </p>
<p>The hedge fund investor, who owns a large chunk of Yahoo, had the right to nominate a mutually agreed-upon fourth director after the company <a href="http://allthingsd.com/20120513/yahoo-officially-confirms-atd-report-on-ceo-changes-and-proxy-settlement/">settled the proxy fight with him</a> earlier this year. The other directors he nominated previously were Michael Wolf and Harry Wilson.</p>
<p><a href="http://allthingsd.com/files/2012/12/image576.jpeg"><img src="http://allthingsd.com/files/2012/12/image576-358x285.jpeg" alt="image576" width="358" height="285" class="alignleft size-medium wp-image-277803" /></a></p>
<p>The <a href="http://allthingsd.com/20080124/all-hail-the-maxist-revolution/">thoughtful and cerebral Levchin</a> (pictured here) is best known as a top exec at PayPal. He then founded Slide, a then-hot start-up that made apps &#8212; then called &#8220;widgets&#8221; &#8212; for Facebook, including some that let you toss sheep (remember <em>SuperPoke</em>!?!). </p>
<p>(I <a href="http://allthingsd.com/20070808/reason-to-be-annoyed-by-widgets-243/">had been hard on Slide back then</a>, noting that the idea of a &#8220;Widget IPO&#8221; was ludicrous: &#8220;It&#8217;s a sign to me that suddenly makes the scene feel very bubbly, given that Slide certainly has traffic, but no proven track record to continually make money.&#8221;)</p>
<p>But Slide, which Levchin considered a disappointment despite a <a href="http://allthingsd.com/20080118/slip-sliding-into-a-fortune/">huge funding</a> valuing the company at <a href="http://allthingsd.com/20080205/max-levchin-on-slides-500-million-valuation-and-other-widgety-issues/">$550 million</a>, was <a href="http://allthingsd.com/20100806/google-owns-up-to-owning-slide/">sold to Google for $180 million in mid-2010</a>.</p>
<p>Levchin quickly chafed at the search giant, after working on a variety of social efforts there, including clashing with Google+ leader Vic Gundotra. Levchin did not work that closely with Mayer while at Google, although they are friendly.</p>
<p>He <a href="http://allthingsd.com/20110825/max-levchin-to-leave-google-as-slide-is-shut-down/">eventually left the company</a> in mid-2011, with Google shuttering Slide, and has since been working on a new start-up in San Francisco.</p>
<p>An active angel investor, he&#8217;s one of many entrepreneurs in the Web arena that young start-ups look up to, which is the presumable reason for bringing him onto the Yahoo board. Once added, he&#8217;d easily be the hippest director in the group.</p>
<p>The Yahoo board changes will also include the departure of some board members, including Weather Channel CEO David Kenny, who had once been considered as a possible CEO of Yahoo. Other rumors that had been raised included a change in chairman, but sources said that this is not the case for now.</p>
<p>When I emailed and texted him yesterday afternoon about the board changes I had heard were coming, Yahoo Chairman Fred Amoroso wrote me: &#8220;As a matter of policy, I don&#8217;t comment on rumors.&#8221;</p>
<p>Kenny also declined to comment yesterday, noting he was on a plane and was not reachable.</p>
<p>Presumbly, he was returning east from the Yahoo board meeting that was held earlier this week in Silicon Valley.</p>
<p>The Yahoo board moves echo similar changes that were made when <a href="http://allthingsd.com/20100216/burkle-off-yahoo-board-as-bartz-solidifies-control-is-bostock-next/">former CEO Carol Bartz</a> came into office. </p>
<p>The <a href="http://dealbook.nytimes.com/2012/12/13/yahoo-said-to-plan-board-shake-up-adding-levchin/">New York Times</a> also posted on the changes, noting Intuit CEO Brad Smith was also leaving the board. Last year, Smith had become a very active board member, especially after Bartz and then Thompson were ousted, but his own board at the financial software company had been asking him to cut back. </p>
<p>Sources said other new directors might also be named to replace him, but that this was not going to be announced by Yahoo at this time.</p>
<p>Until the inevitable board news, here&#8217;s a video of one of many interviews I did with Levchin &#8212; <a href="http://allthingsd.com/20090720/slides-max-levchin-talks-about-web-20-redux/">this back in 2009</a> &#8212; to give you an idea of his stylings:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=CC6970B9-9E53-42A4-A4CA-64D3232A1AC1&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={CC6970B9-9E53-42A4-A4CA-64D3232A1AC1}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
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		<title>Yahoo Updates Mail, Adding Native iPhone and Windows 8 Apps (Like We Said)</title>
		<link>http://allthingsd.com/20121211/yahoo-updates-mail-adding-native-iphone-and-windows-8-apps-like-we-said/</link>
		<comments>http://allthingsd.com/20121211/yahoo-updates-mail-adding-native-iphone-and-windows-8-apps-like-we-said/#comments</comments>
		<pubDate>Tue, 11 Dec 2012 15:25:41 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=276768</guid>
		<description><![CDATA[A new look for a flagship property.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/12/NewMail2.jpeg"><img src="http://allthingsd.com/files/2012/12/NewMail2.jpeg" alt="" title="NewMail2" width="650" height="400" class="aligncenter size-full wp-image-276772" /></a></p>
<p>As <strong>AllThingsD</strong> <a href="http://allthingsd.com/20121112/along-with-new-homepage-yahoo-also-set-to-launch-a-gmail-like-email-reboot-to-slow-gmail-gains/">previously reported it would</a>, Yahoo has released a new version of its Yahoo Mail offering, updating its Web offering and also adding native mobile apps for Apple iPhone and Microsoft&#8217;s Windows 8. It also updated its Google Android app.</p>
<p>The new Web mail has a decidedly cleaner design and improved search, part of an effort to better compete with Google&#8217;s Gmail, which has taken major share from Yahoo in the arena in recent years. </p>
<p>In fact, one source told me that the aim was to be &#8220;more Gmail-like.&#8221; And, indeed, it looks like it is. Yahoo is also working on a <a href="http://allthingsd.com/20121203/new-yahoo-homepage-nears-launch-heres-the-latest-version/">radical rehaul of its homepage</a>, which is set to debut in the coming weeks, although the Silicon Valley Internet giant has been rolling it out in testing for months now.  </p>
<p>Redoing Yahoo&#8217;s flagship properties &#8212; especially to focus on mobile &#8212; is a key priority at the company under new CEO Marissa Mayer. She said in a <a href="http://ycorpblog.com/2012/12/11/introducing-the-new-yahoo-mail/">blog post</a> that the new Yahoo Mail will be rolled out to most users soon.</p>
<p>It&#8217;s an important step, as I noted in my post about the impending changes to Yahoo Mail, which got its last refresh a year ago:</p>
<blockquote class="memo"><p>At the time, the first change in five years got good reviews, with a cleaner design, Twitter and Facebook integration, improved spam filters and speedier delivery.</p>
<p>Unfortunately, since then, Google&#8217;s Gmail has become the most popular email service in the world, passing Microsoft&#8217;s Hotmail (which is <a href="http://allthingsd.com/20120731/microsoft-tries-tries-again-to-take-on-gmail-this-time-with-outlook-com/">now called Outlook.com</a> after a recent rejiggering), according to recent stats from comScore. That has added up to Gmail&#8217;s 287.9 million monthly unique visitors worldwide, 286.2 million for Microsoft&#8217;s email product and 281.7 million for Yahoo Mail.</p>
<p>Still, in the U.S. at least, Yahoo is holding onto its longtime &#8212; though dwindling &#8212; lead, with 76.7 million using Google&#8217;s email product and 35.5 million using Microsoft&#8217;s.</p>
<p>It&#8217;s an important spot to maintain for Yahoo, since many of the users of its products now come to the site to access email and it has been a key driver to its content properties. </p>
<p>But to keep mindshare, Yahoo faces increasingly strong competition. Google&#8217;s Gmail released a series of solid improvements last fall. In addition, along with the <a href="http://allthingsd.com/20120731/is-hotmail-hotter-now-that-its-outlook-com/">positively reviewed Microsoft Outlook.com redo</a>, AOL has just announced a new <a href="http://online.wsj.com/article/APa88ee4d771a442bbb83618ad854b1078.html">email product called Alto</a>. While it is in beta to a small audience, it is aiming to help users with multiple email accounts organize them better.</p>
<p>In others words, the mail business &#8212; especially using it via smartphones and tablets &#8212; is another place Yahoo has to make sure it remains innovative.</p></blockquote>
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		<title>Marissa Mayer's First Live Interview (Which ATD Had to Virtually Sneak Into): God. Family. Yahoo.</title>
		<link>http://allthingsd.com/20121127/liveblogging-yahoo-marissa-mayer-first-live-interview-which-atd-had-to-virtually-sneak-into/</link>
		<comments>http://allthingsd.com/20121127/liveblogging-yahoo-marissa-mayer-first-live-interview-which-atd-had-to-virtually-sneak-into/#comments</comments>
		<pubDate>Wed, 28 Nov 2012 04:06:24 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=273246</guid>
		<description><![CDATA[Going down those Internet pipes is really tight.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/11/1639151_chZxhX-1.jpeg"><img src="http://allthingsd.com/files/2012/11/1639151_chZxhX-1-380x253.jpeg" alt="" title="1639151_chZxhX-1" width="380" height="253" class="alignright size-medium wp-image-273258" /></a></p>
<p>Tonight, new Yahoo CEO Marissa Mayer gave her first public interview since becoming the leader of the troubled Silicon Valley Internet giant.</p>
<p>Not to cranky me, <em>of course</em>, but to the much more <a href="http://allthingsd.com/20121105/marissa-mayer-will-talk-about-where-she-is-taking-yahoo-in-first-media-interview-since-becoming-ceo/">amenable Fortune magazine writer and editor Pattie Sellers</a>, who hosted the former Google exec at a <a href="http://postcards.blogs.fortune.cnn.com/2012/11/27/yahoo-marissa-mayer/?source=yahoo_quote">dinner in Palo Alto, Calif., as part of the magazine&#8217;s Most Powerful Women franchise</a>.</p>
<p>Fortune recently put a glamour shot of Mayer on the cover, and Sellers also did a profile. Now, Mayer was ready to sit down to talk about Yahoo and more.</p>
<p>(I wish I could have reported from the event, and almost did. I had initially been invited to the dinner at the Garden Court Hotel for about 100 guests, mostly women. But I was then waitlisted, and then told by Sellers directly that I could not attend, as the editors had decided to close out outside media and only have Fortune staffers covering it.)</p>
<p><em>Whatever!</em> I have my ways to liveblog it and do it faster than any magazine writer can &#8212; and none involve disguising myself as a cater-waiter or solely using the Twitter feed from Fortune. <em>As if!</em></p>
<p>Here goes:</p>
<p><strong>7:50 pm</strong>: After some lovely cocktails, the audience sits down at about 10 tables of nine people and starts in on the salad course. </p>
<p>Soon enough, the night starts off with a speech by a McKinsey partner (and presumable sponsor of the dinner), delivering some stats as part of a study of some sort about how businesses are using &#8212; or should be using &#8212; social tools. </p>
<p><a href="http://allthingsd.com/files/2012/11/lolcat_demonstration.jpeg"><img src="http://allthingsd.com/files/2012/11/lolcat_demonstration-356x285.jpeg" alt="" title="lolcat_demonstration" width="356" height="285" class="alignleft size-medium wp-image-273286" /></a></p>
<p><em>More than 60 percent of knowledge workers spend time exchanging information &#8230; Social can deliver an estimated $1 trillion in value.</em></p>
<p>Big news! <em>Not! Even! Slightly!</em> Oh dear, please get to the opening act!</p>
<p>Finally, Sellers gives her intro of Mayer.</p>
<p><strong>8:04 pm</strong>: Sellers notes that her conference had hosted Yahoo CEO Carol Bartz in 2010 (she was ousted in 2011), and in 2011 had Mayer when she was an exec at Google (she became Yahoo CEO this year).</p>
<p>Now, in 2012, Mayer is top dog at Yahoo, and the youngest CEO in the Fortune 500.</p>
<p>&#8220;Why don&#8217;t we just call this &#8216;the most powerful Yahoo dinner,&#8217;&#8221; jokes Sellers.</p>
<p><em>Why not!</em> </p>
<p>Mayer &#8212; for those who care, and forgive me, since I am fashion-stupid &#8212; is wearing a black frock and some heeled Mary Janes. She gets big applause when Sellers notes that <a href="http://allthingsd.com/20121121/will-the-marissa-mayer-premium-or-is-it-those-hedge-fund-dudes-piling-in-finally-get-yahoos-stock-to-20-a-share/">Yahoo stock is up 18 percent</a> since Mayer became CEO.</p>
<p>Note: It did go down when she made a shareholder misstep early in her tenure, but has gone up since she repeated <em>mobilemobilemobile</em> with confidence on a recent earnings call that got investors excited about her tenure.</p>
<p><strong>8:08 pm</strong>: By the way, Mayer put in a call for people to vote for her as Time magazine&#8217;s Person of the Year (she is on the list of nominees &#8212; more kudos from a Time Inc. property).</p>
<p>Mayer starts off with basic PR messaging that she trotted out previously on <a href="http://allthingsd.com/20121022/liveblogging-the-debut-of-yahoo-ceo-mayer-tailor-made-for-marissa/">the recent earnings call</a>, around how she wants Yahoo to be focused on &#8220;delighting and engaging users&#8221; and how it is a brand that touches people every day.</p>
<p>Therefore, its products need to be inspiring and delightful.</p>
<p>Daily delight! This is the buzzword.</p>
<p><a href="http://allthingsd.com/files/2012/11/funny-celebrity-pictures-why-does-starfleet-insist-on-using-these-outdated-cell-phones.jpeg"><img src="http://allthingsd.com/files/2012/11/funny-celebrity-pictures-why-does-starfleet-insist-on-using-these-outdated-cell-phones-375x285.jpeg" alt="" title="funny-celebrity-pictures-why-does-starfleet-insist-on-using-these-outdated-cell-phones" width="375" height="285" class="alignright size-medium wp-image-273283" /></a></p>
<p>Also, she notes, Yahoo should be the bestest place to work. </p>
<p>As apparent proof of that, Mayer says that all Research In Motion BlackBerry smartphones have been banished, and that Yahoos will be using Apple&#8217;s iPhones, Google&#8217;s Android phones and Microsoft&#8217;s Windows phones. </p>
<p>This has <a href="http://allthingsd.com/20120821/this-week-in-marissya-iphones-for-all-flickr-love-and-management-musical-chairs/">been <em>endlessly</em> reported</a>, even though most other Internet companies do this, but it&#8217;s a good line, anyway.</p>
<p><strong>8:12 pm</strong>: By the way, iPhones are the most popular with Yahoo employees.</p>
<p><em>News at 11!</em> (I will add that iPhones are the most popular with the Swisher boys, too, and &#8212; <em>irony alert</em> &#8212; one of their moms works at Google.)</p>
<p>Sellers then asks about what makes a good product, which is precisely why the product-savvy Mayer was brought in to fix Yahoo.</p>
<p>Says Mayer: &#8220;Acute user need.&#8221;</p>
<p>I acutely need doughnuts. Does this count?</p>
<p>Also, says Mayer, products have to be created in a way that is &#8220;frictionless and beautiful,&#8221; and that the offering cannot get in the consumer&#8217;s way.</p>
<p>Sellers asks her to name a great product. Mayer notes that she was not talking acquisitions, but quickly namechecks the iPhone and Google.</p>
<p>Since those companies&#8217; market caps are a <em>billionty</em> times bigger than Yahoo&#8217;s, she def cannot acquire anything there.</p>
<p><a href="http://allthingsd.com/files/2012/11/Velvet.jpeg"><img src="http://allthingsd.com/files/2012/11/Velvet-380x259.jpeg" alt="" title="Velvet" width="380" height="259" class="alignleft size-medium wp-image-273288" /></a></p>
<p><strong>8:17 pm</strong>: Mayer also apparently likes some kind of luxury paper made in Germany that looks like velvet. It&#8217;s <a href="http://www.gmund.com/EN/">Gmund</a>, by the way.</p>
<p>The topic moves on to Flickr, the once hip photo-sharing service that Yahoo bought and proceeded to ignore. Meanwhile, Instagram.</p>
<p>Mayer says that Yahoo needs to focus on the &#8220;global suite&#8221; services that are excellent, and on executing them well. </p>
<p>She points out Yahoo&#8217;s fantasy football service, mentioning its <a href="http://allthingsd.com/20121111/as-fantasy-football-servers-fumble-on-game-day-yahoo-rolls-out-more-homepage-tests-ahead-of-december-launch/">recent breakdown on game day</a> that sent fans into a tizzy.</p>
<p>It&#8217;s a they-love-us-so-much-they-hate-us point.</p>
<p>Yahoo will not do things like online maps, though, Mayer says, noting that where Yahoo cannot compete, it should partner.</p>
<p>Sellers asked about acquisitions.</p>
<p>Mayer: <em>Mobilemobilemobile!</em> (It worked before!)</p>
<p><strong>8:22 pm</strong>: Mayer then mentions the importance of small teams that work together, such as its <a href="http://allthingsd.com/20121025/marissa-mayers-first-acquisition-at-yahoo-is-stamped/">recent Stamped purchase</a>.</p>
<p>She notes that the bigger and more strategic opportunities are around advertising technology. Calling the Rubicon Project!</p>
<p>Mayer veers away from a question about layoffs, a sad Yahoo tradition. I have <a href="http://allthingsd.com/20121116/yahoo-ceo-mayer-cuts-end-of-year-week-of-rest-for-employees-while-prepping-plans-to-cull-bottom-20-percent-of-staff/">reported previously that she will make cuts via performance reviews</a>.</p>
<p><a href="http://allthingsd.com/files/2012/11/No-Offense-610x406.png"><img src="http://allthingsd.com/files/2012/11/No-Offense-610x406-380x252.png" alt="" title="No-Offense-610x406" width="380" height="252" class="alignright size-medium wp-image-273290" /></a></p>
<p>At Yahoo, she says, it&#8217;s now about performance, not potential: &#8220;No offense to potential, but what we really care about now is performance.&#8221;</p>
<p>No offense taken!</p>
<p>Also, everyone&#8217;s goals will be posted on the Yahoo Web site for everyone to see.</p>
<p>Oh, wait, there will surely be offense taken by those lazy potential people at Yahoo.</p>
<p>Mayer does add that Yahoo should be a &#8220;growth company,&#8221; and not one defined by cuts.</p>
<p><strong>8:28 pm</strong>: &#8220;The consumer Internet is growing, and we need to invest,&#8221; she says.</p>
<p>To achieve this will be a hard job, and will take multiple years, she adds.</p>
<p>Sellers asks about the Disney turnaround, which Mayer is apparently fascinated with. Mayer does indeed love Disney.</p>
<p>Who doesn&#8217;t? (Well, <em>me</em>, but I am an outlier.)</p>
<p>Speaking of Disney, one of its directors, Facebook COO Sheryl Sandberg, sent regrets, but has emailed a question from its board meeting in New York. </p>
<p>Sandberg once worked at Google with Mayer, though the pair is <a href="http://allthingsd.com/20121119/confirmed-facebook-not-in-search-talks-with-yahoo/"><em>still</em> not working on a search engine</a> together.</p>
<p>Sandberg asks what was most surprising to Mayer about taking over at Yahoo.</p>
<p>Mayer says she thought the job would be hard, and her new baby would be fun. Mayer <a href="http://allthingsd.com/20121001/october-surprise-yahoo-ceo-mayer-and-husband-have-baby-boy/">had her first child</a> at the end of September.</p>
<p>&#8220;The job is fun, and the baby is easy,&#8221; says Mayer.</p>
<p>Sellers wants to know how Mayer gets it all done. The answer: &#8220;Ruthlessly prioritize.&#8221;</p>
<p>She notes that that&#8217;s why she has not talked to the media at all, and why she will not be talking after this event. </p>
<p>(Well, I guess I will go back to not waiting by the phone for Yahoo PR to call back. Hi Anne! &#8212; also looking forward to not getting the holiday media party invite, which is no prob as the Googlers are throwing one the same night and they usually have organic arugula picked by elves they employ that&#8217;s <em>acutely</em> delicious.)</p>
<p><a href="http://allthingsd.com/files/2012/11/A65l0VmCMAAGS_a.jpeg"><img src="http://allthingsd.com/files/2012/11/A65l0VmCMAAGS_a-380x214.jpeg" alt="" title="A65l0VmCMAAGS_a" width="380" height="214" class="alignleft size-medium wp-image-273292" /></a></p>
<p>Then, as a Wisconsin Green Bay Packers fan, Mayer does her version of the famous Vince Lombardi quote: &#8220;God. Family. Yahoo.&#8221;</p>
<p><em>Cheesehead moment!</em> And Mayer and I have so much in common! Mine is: Dog. Family. Yahoo.</p>
<p><strong>8:33 pm</strong>: Sellers throws in one more question from famed investor Warren Buffett, who apparently wants to know what, if Mayer was not CEO of Yahoo, would she want to run?</p>
<p>Not Berkshire Hathaway! Mayer says she would build something herself.</p>
<p>It seems as if that is what she is doing at Yahoo, so we await the result.</p>
<p>Until then, Mayer&#8217;s mum. So to speak.</p>
]]></content:encoded>
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		<title>Valley Cred: Samsung Plans to Open New Start-Up Accelerator in Downtown Palo Alto</title>
		<link>http://allthingsd.com/20121126/valley-cred-samsung-plans-to-open-new-start-up-accelerator-in-downtown-palo-alto/</link>
		<comments>http://allthingsd.com/20121126/valley-cred-samsung-plans-to-open-new-start-up-accelerator-in-downtown-palo-alto/#comments</comments>
		<pubDate>Mon, 26 Nov 2012 16:28:00 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=272549</guid>
		<description><![CDATA[While it's not quite Oppa Gangnam style, it is a big move for the Korean mobile and consumer electronics giant.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/11/Samsung-Logo.jpeg"><img src="http://allthingsd.com/files/2012/11/Samsung-Logo-380x222.jpeg" alt="" title="Samsung-Logo" width="380" height="222" class="alignright size-medium wp-image-272566" /></a></p>
<p>While it is one of the largest consumer electronics and mobile companies in the world, Korea&#8217;s Samsung has a relatively quiet profile in Silicon Valley.</p>
<p>In fact, while it has had a longtime facility in San Jose for two decades, its execs are not well known to many except the top echelons of the tech sector here and Samsung&#8217;s interactions with the entrepreneurial culture have been decidedly low key.</p>
<p>No longer, it seems. </p>
<p>Besides a <a href="http://finance.yahoo.com/news/samsung-electronics-announces-silicon-valley-130000172.html">previously announced new 8.5-acre campus</a> in Mountain View for its U.S. research and development center, slated for completion in 2014, sources said the company is close to signing a deal for a prominent venue in downtown Palo Alto that will house a start-up accelerator.</p>
<p>The location that the company is now negotiating is the second floor of the former Borders Books space on University Avenue. The historical property has a splashy movie marquee, since it used to house the Varsity Theatre. </p>
<p>It&#8217;s not quite Oppa Gangnam Style, it is a big move for Samsung.</p>
<p>While it is unclear if the new office will focus on making investments in start-ups or incubating its own innovation, sources said it will be aimed at linking Silicon Valley entrepreneurs and other players more closely with Samsung.</p>
<p>Sources said the move is being spearheaded by a relatively new hire by Samsung: <a href="http://allthingsd.com/20111214/samsung-hires-former-aol-and-google-content-exec-david-eun-to-lead-renewed-media-push/">David Eun</a>, who became its EVP to lead a new push to create more media offerings in December. Previous to Samsung, Eun has been an exec at both Google and AOL. </p>
<p>Eun is well known in the Valley already, but a new location that will focus Samsung&#8217;s digital efforts should raise the company&#8217;s profile with the digerati here.</p>
<p>Also on the docket to do that is Samsung&#8217;s other new major facility. In September, right in the middle of its high-profile patent trial with Apple, the company announced that Samsung Information Systems America, its U.S. R&#038;D Center, would expand and relocate to a new campus.</p>
<p>&#8220;The R&#038;D Center will provide a state-of-the-art campus that can support the current rapid growth in the organization, and also provide the infrastructure to support Samsung&#8217;s open innovation and university collaboration activities,&#8221; Samsung said in a press release at the time. &#8220;Construction is anticipated to start in the second half of 2013 on the company’s two new six-story class-A office buildings totaling approximately 385,000 sq. ft. and two 5-6 story parking structures, with occupancy expected in 2014.&#8221;</p>
<p>In other words, Apple: Samsung is now officially in the house in Silicon Valley. </p>
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		<title>Along With New Homepage, Yahoo Also Set to Launch a "Gmail-Like" Email Reboot to Slow Gmail Gains</title>
		<link>http://allthingsd.com/20121112/along-with-new-homepage-yahoo-also-set-to-launch-a-gmail-like-email-reboot-to-slow-gmail-gains/</link>
		<comments>http://allthingsd.com/20121112/along-with-new-homepage-yahoo-also-set-to-launch-a-gmail-like-email-reboot-to-slow-gmail-gains/#comments</comments>
		<pubDate>Tue, 13 Nov 2012 00:11:49 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=268389</guid>
		<description><![CDATA[Signed, sealed, about to be delivered.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/11/YahooMailLogo-feature.png"><img src="http://allthingsd.com/files/2012/11/YahooMailLogo-feature-380x285.png" alt="" title="YahooMailLogo-feature" width="380" height="285" class="alignright size-medium wp-image-268777" /></a></p>
<p>According to sources close to the company, Yahoo is prepping to launch a major overhaul of Yahoo Mail &#8212; which sources said has a cleaner, &#8220;more Gmail-like&#8221; look.</p>
<p>I am not clear exactly what <em>that</em> means in terms of features and design. But sources said the goal of the redo &#8212; which has been initiated by new CEO Marissa Mayer, who is also pushing ahead with a <a href="http://allthingsd.com/20121111/as-fantasy-football-servers-fumble-on-game-day-yahoo-rolls-out-more-homepage-tests-ahead-of-december-launch/">new homepage design</a> &#8212; is to better compete with the fast-growing mail offering from Google.</p>
<p>&#8220;Marissa thinks Yahoo Mail has been a big missed opportunity for the company and she wants to fix that,&#8221; said one person with knowledge of the effort, which had also been mulled by previous CEO Scott Thompson.</p>
<p>Sources said the latest iteration of Yahoo Mail will be released in early December, just after the new homepage is rolled out widely.</p>
<p>That&#8217;s a lot of change at a critical money-making time for Yahoo, but Mayer &#8212; a former top Google product exec &#8212; has publicly committed the company to releasing innovative and mobile-focused products as a key differentiator. </p>
<p>It&#8217;s a good idea when it comes to Yahoo Mail, even though it got a major refresh just about a year ago. At the time, the first change in five years got good reviews, with a cleaner design, Twitter and Facebook integration, improved spam filters and speedier delivery.</p>
<p>Unfortunately, since then, Google&#8217;s Gmail has become the most popular email service in the world, passing Microsoft&#8217;s Hotmail (which is <a href="http://allthingsd.com/20120731/microsoft-tries-tries-again-to-take-on-gmail-this-time-with-outlook-com/">now called Outlook.com</a> after a recent rejiggering), according to recent stats from comScore. That has added up to Gmail&#8217;s 287.9 million monthly unique visitors worldwide, 286.2 million for Microsoft&#8217;s email product and 281.7 million for Yahoo Mail.</p>
<p>Still, in the U.S. at least, Yahoo is holding onto its longtime &#8212; though dwindling &#8212; lead, with 76.7 million using Google&#8217;s email product and 35.5 million using Microsoft&#8217;s.</p>
<p>It&#8217;s an important spot to maintain for Yahoo, since many of the users of its products now come to the site to access email and it has been a key driver to its content properties. </p>
<p>But to keep mindshare, Yahoo faces increasingly strong competition. Google&#8217;s Gmail released a series of solid improvements last fall. In addition, along with the <a href="http://allthingsd.com/20120731/is-hotmail-hotter-now-that-its-outlook-com/">positively reviewed Microsoft Outlook.com redo</a>, AOL has just announced a new <a href="http://online.wsj.com/article/APa88ee4d771a442bbb83618ad854b1078.html">email product called Alto</a>. While it is in beta to a small audience, it is aiming to help users with multiple email accounts organize them better.</p>
<p>In others words, the mail business &#8212; especially using it via smartphones and tablets &#8212; is another place Yahoo has to make sure it remains innovative.</p>
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		<title>Demand Media Finally Breaks Away for Good From Lance Armstrong</title>
		<link>http://allthingsd.com/20121112/demand-media-finally-breaks-away-for-good-from-lance-armstrong/</link>
		<comments>http://allthingsd.com/20121112/demand-media-finally-breaks-away-for-good-from-lance-armstrong/#comments</comments>
		<pubDate>Mon, 12 Nov 2012 15:00:13 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=266861</guid>
		<description><![CDATA[The race is not always to the swift.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/11/lance-armstrong_livestrong_UyZjt.jpeg"><img src="http://allthingsd.com/files/2012/11/lance-armstrong_livestrong_UyZjt-380x220.jpeg" alt="" title="lance-armstrong_livestrong_UyZjt" width="380" height="220" class="alignright size-medium wp-image-268065" /></a></p>
<p>In the midst of last week&#8217;s earnings call, after the company <a href="http://allthingsd.com/20121105/demand-media-beats-wall-street-expectations-in-q3-with-strong-revenue-increase/">had released strong results</a>, Demand Media CEO and co-founder Richard Rosenblatt made an unusual declaration about its once-tight affiliation with now-disgraced professional racing cyclist Lance Armstrong.</p>
<p>Said Rosenblatt about the Santa Monica, Calif., social content company to Wall Street analysts about the status of the relationship in the wake of Armstrong being stripped of his many Tour de France titles:</p>
<p>&#8220;Our relationship is with the Livestrong Foundation, not with Lance, and we are aligned in empowering people to live healthier lives, and we support the important work of the foundation. We have built a powerful destination, popular applications and a very engaged community. None of this has changed and we have seen no material impact on the consumer traffic or metrics.&#8221;</p>
<p>In reality, the once-close relationship between Demand and Armstrong ended a while ago, even though the athlete&#8217;s cancer-fighting charity has been a high-profile shareholder since early 2008. At the time, Demand struck a four-year exclusive deal with Livestrong to create a health and wellness site, and also got a perpetual license to the Livestrong.com domain name.</p>
<p>But Armstrong &#8212; despite appearing at the <a href="http://allthingsd.com/20081103/web-20-conference-this-week-lance-armstrong-al-gore-jerry-yang-mark-zuckerbergand-lionel-ritchie/">Web 2.0 conference in 2008</a> with Rosenblatt &#8212; eventually had little to do with the Demand brand. </p>
<p>And it is down to zero involvement now, after he recently stepped down as chairman of Livestrong, due to the doping controversy. That mess has caused a lot of the brands he was tied up with, such as Nike, to disassociate themselves from Armstrong himself, although not from the Livestrong Foundation.</p>
<p>That has also been Demand&#8217;s direction, especially given that the commercial Web site, which has become the No. 3 health property in the U.S., is one of the company&#8217;s strongest ones. That adds up to about 26 million monthly unique visitors, a gain of 97 percent since last year.</p>
<p>But with that success, why did Demand make the statement at earnings &#8212; as well as putting up a <a href="http://www.demandmedia.com/blog/livestrong-com-real-people-real-life/">blog post recently clarifying that it had &#8220;no direct relationship&#8221;</a> with Armstrong?</p>
<p>Apparently, according to several sources, Demand had to move to be as explicit has possible, not because of consumers, but because of advertisers.</p>
<p>&#8220;The advertisers did care about the affiliation,&#8221; said one source. &#8220;So it was time to say in no uncertain terms to them and shareholders that Lance Armstrong has nothing to do with Demand.&#8221;</p>
<p>Or, as the blog post in late October noted rather strongly:</p>
<p>&#8220;We don&#8217;t believe the struggles of one individual should detract from the millions of real people who have benefited from work that&#8217;s been done to prevent cancer and improve the lives of those unfortunate enough to have it.&#8221;</p>
<p>Or, as they say in bike racing, Armstrong had simply become too much of a <a href="http://www.amgentourofcalifornia.com/Peloton/glossary.html">wheel sucker</a>.</p>
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		<title>Touch-A, Touch-A, Touch Me: Yahoo's Latest New Homepage Redesign Tries Dramatic Interactive Tile Look</title>
		<link>http://allthingsd.com/20121109/touch-a-touch-a-touch-me-yahoos-latest-new-homepage-redesign-tries-interactive-tile-look/</link>
		<comments>http://allthingsd.com/20121109/touch-a-touch-a-touch-me-yahoos-latest-new-homepage-redesign-tries-interactive-tile-look/#comments</comments>
		<pubDate>Fri, 09 Nov 2012 13:01:33 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=268080</guid>
		<description><![CDATA[Apparently, imitation of Flipboard, Window 8, Pinterest, Wonderwall and more is the sincerest form of flattery.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/11/IMG_5667_small.jpeg"><img src="http://allthingsd.com/files/2012/11/IMG_5667_small-380x253.jpeg" alt="" title="IMG_5667_small" width="380" height="253" class="alignright size-medium wp-image-268091" /></a></p>
<p>Another week and yet another new design for the Yahoo homepage is being tested out on users &#8212; this time, it appears to be one (which you can see below) that looks a lot like Microsoft Windows 8&rsquo;s touchscreen tiled approach (which is here).</p>
<p>After already putting out tests in the field with infinite scrolling, a simplified logo and giving search more prominence, the Silicon Valley Internet giant is apparently testing an even more drastically different redesign of its key landing page &#8212; one that seems to be aimed at being consumed on touch-responsive, non-PC devices.</p>
<p>As you can see from the screenshots below &#8212; which a user sent me, and which look exactly like what many Yahoo sources have described to me recently &#8212; the design uses big photos tiled across the top of the page. It suggests an ethos that is reminiscent of the new approach by Microsoft, as well as many others, such as Flipboard and Pinterest.</p>
<p>All of these encourage users to reach out and touch, scroll and swoosh. In fact, there are side-swiping arrows on the new Yahoo design.</p>
<p>Also part of the look, which is still being tweaked: More simplified icons for various Yahoo properties, fewer text links, additional social and personalization aspects and &#8212; perhaps most importantly &#8212; no advertising module at the very top. </p>
<p>That&#8217;s interesting, since Yahoo&#8217;s homepage is a big moneymaker for the company, because of its huge daily traffic. Thus, any new homepage design will have both massive consumer and financial impact on the company.</p>
<p>Sources said that one possible plan is to move from several 300 by 250-sized ad units to a single 300 by 600, which other sites like AOL have shifted toward. Such a change will not be without controversy for marketers.</p>
<p>It will also present a fresh selling challenge for new COO Henrique De Castro, who arrives at Yahoo from Google next week, and who will be helming sales efforts. (Hey, Henrique &#8212; get ready for my upcoming 360-degree profile of you!)</p>
<p>The latest redo is now being iterated under the regime of new CEO Marissa Mayer, under an awfully confident codename, Project Homerun. We&#8217;ll see if it is San Francisco Giant&#8217;s Panda-worthy, but sources said it is set to be released widely within the next two months. </p>
<p>But, while some <a href="http://www.businessinsider.com/marissa-mayers-new-yahoocom-homepage-2012-10">new designs that have surfaced</a> have been closer to the current version of Yahoo, the latest design is a more significant shift that would clearly lend itself well to mobile touchscreens, especially on increasingly popular tablets.</p>
<p>Along with Pinterest, Flipboard and Windows 8, other sites have done this, of course, most particularly pioneering content design done several years ago by BermanBraun&#8217;s Wonderwall for Microsoft&#8217;s MSN portal.</p>
<p>That&#8217;s no surprise, since Mayer declared in a recent earnings call &#8212; articulating what many desktop-trapped Silicon Valley Internet giants have also done recently &#8212; that Yahoo was going to also veer toward a &#8220;mobile first&#8221; sensibility.</p>
<p>&#8220;Yahoo will have to be a predominantly mobile company,&#8221; she <a href="http://allthingsd.com/20121022/liveblogging-the-debut-of-yahoo-ceo-mayer-tailor-made-for-marissa/">said in the third-quarter earnings call</a>. </p>
<p>Here&#8217;s what that seems to mean for Yahoo, with the new homepage images, as well as one of the current one to compare:</p>
<p><a href="http://allthingsd.com/files/2012/11/yahoo2-2.png"><img src="http://allthingsd.com/files/2012/11/yahoo2-2-640x336.png" alt="" title="yahoo2 2" width="640" height="336" class="aligncenter size-large wp-image-268100" /></a></p>
<p><a href="http://allthingsd.com/files/2012/11/yahoo1-2.png"><img src="http://allthingsd.com/files/2012/11/yahoo1-2-640x355.png" alt="" title="yahoo1 2" width="640" height="355" class="aligncenter size-large wp-image-268105" /></a></p>
<p><a href="http://allthingsd.com/files/2012/11/oldyahoo-copy-copy.jpg"><img src="http://allthingsd.com/files/2012/11/oldyahoo-copy-copy-640x404.jpg" alt="" title="oldyahoo copy copy" width="640" height="404" class="aligncenter size-large wp-image-268090" /></a></p>
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		<title>Yahoo's Media Products Head Departs to Run Games Unit for CBS Interactive</title>
		<link>http://allthingsd.com/20121019/yahoos-media-products-head-departs-to-run-games-unit-for-cbs-interactive/</link>
		<comments>http://allthingsd.com/20121019/yahoos-media-products-head-departs-to-run-games-unit-for-cbs-interactive/#comments</comments>
		<pubDate>Fri, 19 Oct 2012 21:07:51 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=261901</guid>
		<description><![CDATA[Rice is a great get for CBS.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/10/3e33bcc.jpeg"><img src="http://allthingsd.com/files/2012/10/3e33bcc.jpeg" alt="" title="3e33bcc" width="150" height="150" class="alignright size-full wp-image-261917" /></a></p>
<p>Another big media departure from Yahoo: <a href="http://www.linkedin.com/pub/david-w-rice/0/b47/b41">David Rice</a>, VP of media properties, has left the Silicon Valley Internet giant to take over as SVP and GM of CBS Interactive Games, according to sources close to the situation.</p>
<p>Rice left Yahoo Monday and starts at CBS on Monday, sources said. </p>
<p>Earlier this week, the head of Yahoo&#8217;s Omg! and Yahoo TV, <a href="http://allthingsd.com/20121015/yahoo-tv-and-omg-head-moves-to-young-hollywood/">Liz Coughlin</a>, left to run business operations at next-gen digital content site Young Hollywood.</p>
<p>The media properties at Yahoo have always been its most successful and powerful units, including powerhouse sites such as Yahoo Finance and Yahoo Sports.</p>
<p>Which is why Rice is a great get for CBS. Hired in 2010 as part of the crew brought in by former Chief Product Officer Blake Irving, the former Microsoft exec was the key media product manager in charge of strategy and execution of Yahoo&#8217;s home page, news, sports, finance, entertainment, lifestyle, games and more. </p>
<p>CBS Interactive Games is a big digital division at the company, with more than $50 million in annual revenue, 32 million unique monthly visitors and one billion page views a month, according to comScore. GameSpot is its flagship site, along with GameFAQs, Metacritic, ComicVine and a variety of video streaming and eSports offerings.</p>
<p>Rice will be in charge of all operations at CBS Interactive Games &#8212; at Yahoo, he had only media product duties, although the many properties are all huge.</p>
<p>In a related move this past week, new CEO Marissa Mayer hired former Google sales exec <a href="http://allthingsd.com/20121015/can-she-land-a-big-one-yahoos-mayer-about-to-hook-google-sales-exec-de-castro-for-top-ad-role/">Henrique De Castro</a> to become COO at Yahoo. Mayer also <a href="http://allthingsd.com/20121015/can-she-land-a-big-one-yahoos-mayer-about-to-hook-google-sales-exec-de-castro-for-top-ad-role/">told staff that all media units would report to him</a>.</p>
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		<title>Top HBO Digital Exec Alison Moore Hired to Run NBCU's DailyCandy</title>
		<link>http://allthingsd.com/20121015/top-hbo-digital-exec-alison-moore-hired-to-run-nbcus-dailycandy/</link>
		<comments>http://allthingsd.com/20121015/top-hbo-digital-exec-alison-moore-hired-to-run-nbcus-dailycandy/#comments</comments>
		<pubDate>Mon, 15 Oct 2012 14:00:31 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=259843</guid>
		<description><![CDATA[The longtime premium cable exec will push the women-focused site and newsletter to new platforms.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/10/Alison-Moore-cropped-lo-res.jpg"><img src="http://allthingsd.com/files/2012/10/Alison-Moore-cropped-lo-res-333x285.jpg" alt="" title="Alison Moore - cropped lo res" width="333" height="285" class="alignright size-medium wp-image-260031" /></a></p>
<p>NBCUniversal&#8217;s digital unit has hired well-regarded HBO exec Alison Moore to be EVP and GM for its women-focused online property DailyCandy.</p>
<p>The move is an interesting one for Moore, who has been a key player in the premium cable channel&#8217;s aggressive efforts in digital, including its much-praised HBO Go offering. Moore, a longtime HBO exec, has most recently been the Time Warner unit&#8217;s SVP of digital products.</p>
<p>At DailyCandy, the longtime online newsletter and Web site focused on fashion, food and lifestyle, she will report to Nick Lehman, president of digital for NBCU&#8217;s Entertainment &#038; Digital Networks and Integrated Media group. (NBCU is owned by Comcast.)</p>
<p>Moore&#8217;s job will be to turbocharge DailyCandy&#8217;s efforts on a range of platforms, and expand its user base of six million women, especially its video offerings.</p>
<p>She also will be working on various multiplatform programming partnerships with NBCU&#8217;s many television and digital assets, such as the Style Network.</p>
<p>Moore has worked for HBO since 1995, although at two different times. She left in 1999 to work on two Internet start-ups &#8212; Flooz.com and DatSat &#8212; and also at Cablevision. She returned to HBO in 2003.</p>
<p>&#8220;From my end, it is a huge opportunity to do something new and run a business,&#8221; said Moore in an interview yesterday. &#8220;At the same time, the user base is passionate and engaged, so it is not unlike HBO in that way.&#8221;</p>
<p>Moore said mobile was obviously a top priority, along with more app development and experiments with geolocation. DailyCandy already serves up a wide range of consumer information to women from cities across the U.S., including San Francisco and New York.</p>
<p>&#8220;I think the trick to any successful product is how do you create something with an authentic voice that consumers see value in,&#8221; said Moore. &#8220;This area is ripe for explosion, because great content is king.&#8221;</p>
<p>Speaking of great content, here&#8217;s a <a href="http://allthingsd.com/20120302/hbo-digital-head-alison-moore-talks-about-hbo-go-and-more-video/">video interview</a> I did with the charming Moore at an HBO event in San Francisco in the spring:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=E040E0C7-7BE2-45AF-9D48-52AE17463332&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={E040E0C7-7BE2-45AF-9D48-52AE17463332}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object> </p>
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		<title>Here Come the Inevitable Marissa Mayer Magazine Profiles -- As She Preps Her Quick Return to Yahoo</title>
		<link>http://allthingsd.com/20121008/here-come-the-inevitable-marissa-mayer-magazine-profiles-as-she-preps-her-quick-return-to-yahoo/</link>
		<comments>http://allthingsd.com/20121008/here-come-the-inevitable-marissa-mayer-magazine-profiles-as-she-preps-her-quick-return-to-yahoo/#comments</comments>
		<pubDate>Mon, 08 Oct 2012 15:17:07 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=257839</guid>
		<description><![CDATA[The high-profile exec is likely to get back to the office sooner than later.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/10/1639151_chZxhX.jpeg"><img src="http://allthingsd.com/files/2012/10/1639151_chZxhX-380x253.jpeg" alt="" title="1639151_chZxhX" width="380" height="253" class="alignright size-medium wp-image-257868" /></a></p>
<p>New York magazine just published what will doubtlessly be the first of many larger-scale profile pieces on new Yahoo CEO Marissa Mayer (Fortune&#8217;s at work on one, too). </p>
<p>Titled <a href="http://nymag.com/thecut/2012/10/marissa-mayer-yahoo-ceo.html">&#8220;Can Marissa Mayer Really Have It All?&#8221;</a> New York&#8217;s version is a very solid and fair effort that raises a lot of pertinent questions about the Silicon Valley Internet giant&#8217;s latest leader.</p>
<p>That, of course, includes pondering the high-profile issues around her coping with a newborn (<a href="http://allthingsd.com/20121001/october-surprise-yahoo-ceo-mayer-and-husband-have-baby-boy/"><em>really</em> new</a>) and work; her carefully crafted public glamour-geek-girl persona that is at odds with her sometimes more tetchy private one; Mayer&#8217;s mostly-up-and-then-down-at-the-end career at Google as a key exec; and the myriad challenges she faces in turning around the long-troubled Yahoo.</p>
<p>Writes Lisa Miller quite astutely: &#8220;This newest version of Marissa, the mom-geek-CEO, will surely test Mayer&#8217;s iterative powers, for she&#8217;s playing to a tougher crowd, one that won&#8217;t be placated by tweets, Manolos, and rapturous praise for pineapple malts.&#8221;</p>
<p>Indeed not, which is why sources said Mayer is likely to begin to make postpartum appearances back at Yahoo as early as this week. She delivered her first child with husband Zach Bogue, whom she dubbed &#8220;Big Baby Boy Bogue,&#8221; on Sept. 30. </p>
<p>Among the initiatives she has been working on up to and after her son&#8217;s birth, said numerous sources, is the redo of Yahoo&#8217;s powerful home page, a reorganization of top management duties, and an announcement about whether it will buy back shares or give a dividend from its recent multibillion-dollar sale of part of its lucrative stake in China&#8217;s Alibaba Group.</p>
<p>In addition, said sources, Mayer is also putting into place her new methodology of keeping track of employee performance and rewards. There is an all-hands meeting scheduled today, in fact, apparently to go over the system, which <a href="http://allthingsd.com/20120925/mayer-to-yahoos-at-not-so-radical-confab-personalization-mobile-rule-of-100-million-and-most-of-all-the-four-cs/">Mayer spoke about in her last all-hands meeting</a>.</p>
<p>The home page redo is also in the late-stage works for unveiling soon, said sources. Those who have seen it said it has a starker and simpler design ethos, and will stress user personalization, customization and more social elements. It will also have ample opportunity for third-party developers to offer a variety of services on it (maybe Mayer can save Zynga by copying a little bit from Facebook!).</p>
<p>The reorg will also be interesting. Mayer has made a number of top exec appointments, including adding a new CFO and head of HR. She will also be rejiggering other roles of existing management. </p>
<p>For example, expect tech and operations EVP <a href="http://pressroom.yahoo.net/pr/ycorp/david-dibble.aspx">David Dibble</a> &#8212; who got a <a href="http://allthingsd.com/20120614/its-time-for-an-internal-memo-dibble-takes-over-all-tech-at-yahoo/">mess of new responsibilities right before Mayer was appointed</a> &#8212; to have some of that dialed back.</p>
<p>The disposition of all $3.6 billion of Alibaba cash is perhaps the most immediate issue, especially for investors, who are largely hoping for a buyback of stock. Such a move will likely cause Yahoo shares to rise, as happened at AOL.</p>
<p>That would be nice, since Yahoo stock has stayed pretty flat since Mayer got to the company in July. (That compares, ironically, to a 31 percent rise at Google since she left.)</p>
<p>But Wall Street analysts and others have been making bullish calls on Yahoo recently, including CNBC&#8217;s screamy stock guru Jim Cramer of &#8220;Mad Money.&#8221;</p>
<p>Boosted by the growing value of its Asian assets &#8212; in China, as well as in Japan, which Yahoo is trying to sell &#8212; and also anticipating some kind of magic mojo from Mayer, price targets for Yahoo shares have been as high as $22.</p>
<p>That was from Goldman Sachs, which reinstated coverage of Yahoo with a &#8220;buy&#8221; rating recently. Analyst Heath Terry noted that &#8220;while user engagement continues to decline, the company lacks a mobile strategy and significant talent has left the company, Yahoo still has hundreds of millions of users, valuable Web properties, and the financial resources to fuel a potential turn around over time.&#8221;</p>
<p>Translated: Yahoo kinda stinks, but it still might be able to buy itself out of this mess with a $10.6 billion pile of dough from Asia.</p>
<p>All eyes will be on the actual business Yahoo operates itself in two weeks on Oct. 22, when the company <a href="http://pressroom.yahoo.net/pr/ycorp/239216.aspx?link_page_rss=239216">announces third-quarter results</a>. Sources said the quarter will come in as expected, but will still tell a story of lackluster growth in advertising, engagement and, well, every key part of its native offerings.</p>
<p>That said, Mayer is expected to be on the call &#8212; her first at Yahoo &#8212; to outline her grand vision in more detail, as a spokeswoman has noted.</p>
<p>That&#8217;s good, since shiny profiles of her can only do so much. It&#8217;ll be nice to finally hear her say something definitive in public about how she&#8217;s going to fix the company that has given the mediagenic exec even more press.</p>
<p>(And, let&#8217;s hope, without the tweets, Manolos and pineapple malts.)</p>
]]></content:encoded>
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		<title>As Yahoo Readies Doling Out Alibaba Billions to Shareholders, Mayer Memo Says Tech Reporters Can't Add</title>
		<link>http://allthingsd.com/20121001/as-yahoo-readies-doling-out-alibaba-billions-to-shareholders-mayer-memo-says-tech-reporters-cant-add/</link>
		<comments>http://allthingsd.com/20121001/as-yahoo-readies-doling-out-alibaba-billions-to-shareholders-mayer-memo-says-tech-reporters-cant-add/#comments</comments>
		<pubDate>Mon, 01 Oct 2012 13:25:11 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=255619</guid>
		<description><![CDATA[One plus one equals -- wait, I am stumped ...]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/10/dunce.jpeg"><img src="http://allthingsd.com/files/2012/10/dunce-367x285.jpeg" alt="" title="dunce" width="367" height="285" class="alignright size-medium wp-image-255626" /></a></p>
<p>Yahoo could announce in the coming week what it plans to do with the billions of dollars it recently garnered after closing the sale of a portion of its stake in China&#8217;s Alibaba, according to sources close to the situation.</p>
<p>As <strong>AllThingsD</strong> has previously reported, the company is most likely to do a share buyback with the $3.65 billion, a move that could boost its still-lackluster stock. </p>
<p>That&#8217;s what happened when <a href="http://allthingsd.com/20120624/aol-will-start-paying-out-its-pile-o-patent-cash-to-shareholders-this-week-via-stock-buyback/">AOL did one</a> in late June after it got a pile of cash from hawking its patent assets. Its shares are up more than 25 percent for those last three months, while Yahoo&#8217;s have gone up less than one percent in the same time frame.</p>
<p>When it <a href="http://allthingsd.com/20120918/yahoo-returning-3-65-billion-to-shareholders-but-in-buybacks-or-dividends/">announced the completion of the deal in mid-September</a>, Yahoo said that it would hand over 85 percent of the after-tax proceeds to shareholders. (The Silicon Valley Internet giant will keep about $650 million for its own use.)</p>
<p>At the time of the transaction, a Yahoo spokeswoman said that the company declined to give any specifics around the form of return. The company could also, for example, decide to give investors a dividend, too, although Yahoo has long explicitly favored stock buybacks.</p>
<p>&#8220;The form and timing of returning proceeds will be determined by the board and management, taking into consideration the best interests of the company and its shareholders,&#8221; said the Yahoo flack. </p>
<p>Speaking of flak, new CEO Marissa Mayer tried to give some to tech journalists, some of whom have been giving her a bit of a hard time of late for showing signs of potentially being too <em>spendy</em>.</p>
<p>In a memo to staff announcing the date of its employee holiday party &#8212; it&#8217;ll be on December 1 on Pier 48 in San Francisco &#8212; Mayer took issue with a <a href="http://www.sfgate.com/technology/businessinsider/article/Canned-CFO-Tim-Morse-Was-Happy-To-Leave-Marissa-3903074.php">particular report from Business Insider</a> about how she tussled over costs with departing CFO Tim Morse, whom she <a href="http://allthingsd.com/20120925/yahoos-mayer-finally-parts-ways-with-cfo-tim-morse/">ousted last week</a>.</p>
<p>Business Insider claimed that included her taking the price of the holiday shindig from $100,000 to $3 million, due in part to a change in venue location. </p>
<p>Mayer begged to differ, noting in the internal memo that the event would not bust the bank and still be tons of fun:</p>
<p>&#8220;Building on the theme of tech reporters not being great with math or numbers, rumors of this year&#8217;s party budget have been greatly exaggerated.&#8221;</p>
<p>(Is there actual time for tech reporters being math-impaired to become a theme that&#8217;s being built upon at Yahoo? I thought Mayer said the company would be building innovative products.)</p>
<p>But since we in the media are apparently dunces, I suppose we&#8217;ll just have to rely on Yahoo&#8217;s own numbers from its last quarter &#8212; which I embedded below &#8212; to tell the tale of continuous troubling declines in search queries and page views, declines in minutes spent on its media properties, declines in growth of unique visitors and flat-as-a-sugar-cookie growth in revenue. </p>
<p>Or, as Mae West famously said in the most delightful math quote ever: &#8220;A man has one hundred dollars and you leave him with two dollars. That&#8217;s subtraction.&#8221;</p>
<p>So is this <a href="http://allthingsd.com/20120718/yahoo-stocks-dead-cat-bounce-after-splashy-ceo-pick-and-here-are-the-slides-explaining-why/">Q2 financial performance</a> at Yahoo &#8212; which is certainly not Mayer&#8217;s fault since she just arrived, but will be her responsibility to fix going forward:</p>
<p><font size="2"><a href="http://www.docstoc.com/docs/124469564/YHOO_Q212EarningsPresentation">YHOO_Q212EarningsPresentation</a></font><br/><object id="_ds_124469564" name="_ds_124469564" width="640" height="550" type="application/x-shockwave-flash" data="http://viewer.docstoc.com/"><param name="FlashVars" value="doc_id=124469564&#038;mem_id=1512683&#038;doc_type=pdf&#038;fullscreen=0&#038;allowdownload=1" /><param name="movie" value="http://viewer.docstoc.com/"/><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /></object><script type="text/javascript">var docstoc_docid="124469564";var docstoc_title="YHOO_Q212EarningsPresentation";var docstoc_urltitle="YHOO_Q212EarningsPresentation";</script><script type="text/javascript" src="http://i.docstoccdn.com/js/check-flash.js"></script></p>
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		<title>Exclusive: Digital Chief Jon Miller Leaving News Corp.</title>
		<link>http://allthingsd.com/20120823/exclusive-digital-chief-jon-miller-leaves-news-corp/</link>
		<comments>http://allthingsd.com/20120823/exclusive-digital-chief-jon-miller-leaves-news-corp/#comments</comments>
		<pubDate>Thu, 23 Aug 2012 19:00:00 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=244270</guid>
		<description><![CDATA[His departure brings into focus the fate of News Corp.'s overall digital strategy in an upcoming new structure.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20120823/exclusive-digital-chief-jon-miller-leaves-news-corp/547994607_edsp3-s/" rel="attachment wp-att-244287"><img src="http://allthingsd.com/files/2012/08/547994607_EDsp3-S-380x252.jpeg" alt="" title="547994607_EDsp3-S" width="380" height="252" class="alignright size-medium wp-image-244287" /></a></p>
<p>According to sources close to the situation, News Corp.&#8217;s Chief Digital Officer Jon Miller will soon be leaving the media giant.</p>
<p>It seems to be a cordial, although perhaps inevitable, parting &#8212; sources said Miller will remain an adviser to chairman and CEO Rupert Murdoch, as well as COO Chase Carey and deputy COO James Murdoch, for a year after his departure in late September.</p>
<p><strong>Update:</strong> News Corp. confirmed the departure in a press release, which is embedded below.</p>
<p>His leaving brings into focus the fate of News Corp.&#8217;s overall digital strategy in an upcoming new structure. Miller was hired in 2009 to turbocharge the company&#8217;s long-troubled digital assets.</p>
<p>But I had noted in an <a href="http://allthingsd.com/20120718/exclusive-could-jon-millers-digital-future-at-news-corp-include-a-new-investment-fund/">article in July</a> that the well-known Internet exec was not likely to continue at News Corp. in the wake of a complex transaction that will ultimately <a href="http://allthingsd.com/20120628/rupert-murdoch-announces-the-news-corp-divorce-the-full-memo/">break the company apart into two separate entities</a> &#8212; an entertainment company and a publishing one.</p>
<p>That&#8217;s a very different situation from when Miller was <a href="http://allthingsd.com/20090327/jon-miller-to-news-corp-as-digital-head/">hired by the media giant</a> to lead its tech and online initiatives and make digital a priority across its many divisions.</p>
<p>Not for lack of trying or access to powerful News Corp. head Rupert Murdoch &#8212; it has been a mixed bag for Miller in his tenure.</p>
<p>That&#8217;s due in no small part to a problem faced by many execs like Miller: The difficulty of successfully pushing digital initiatives inside a large traditional media organization.</p>
<p>His job has encompassed everything from a failed effort to revive its once mighty Myspace service to selling it and other properties off to working to improve its Hulu partnership, where he serves on the board.</p>
<p>It is not clear who will replace Miller as one of the News Corp. directors at the complexly-owned premium video service, which had been for sale and then not recently.</p>
<p>One of the brighter Miller accomplishments for News Corp. has been forging decidedly better relationships with key Internet companies, both large and small, as well as with venture investors in Silicon Valley and elsewhere. </p>
<p>That was most pronounced and visible between Apple and News Corp., which struck a number of deals to work together, some of which worked and some that had much less success.</p>
<p>Miller has also been active in China, working on several digital investment opportunities for News Corp. there. That included a recent $70 million investment in Bona Film Group.</p>
<p>He was key to a recent <a href="http://allthingsd.com/20120725/roku-nabs-45-million-from-news-corp-bskyb-in-strategic-investment/">$45 million investment by the company and others</a> in the company that sells the Roku video streaming device. </p>
<p>He also worked on various New Corp. efforts on creating channels on Google&#8217;s YouTube, including WIGS, a drama series. The jury is still out on these kinds of creative endeavors, of course, especially to a company with much more lucrative traditional film and television assets. </p>
<p>There was a possibility that, in his leaving, Miller might form a separate investment fund to focus on digital publishing and media, funded by News Corp. or even by the Murdoch family, who control the company.</p>
<p>But that has appeared not to have worked out, said sources.</p>
<p>Before he came to News Corp., Miller ran an investment fund with former Yahoo exec Ross Levinsohn called Fuse Capital. He also was chairman and CEO of AOL under its Time Warner ownership and was a top exec at IAC/InterActiveCorp.</p>
<p>Miller has remained an active angel investor, funding a range of start-ups such as Maker Studios, Voxer, Science, Solavei, Personal.com, as well many as others.</p>
<p>He is also chairman of OpenX and serves on the boards of Shutterstock and TripAdvisor.</p>
<p>Clearly, this is a world Miller will return to easily and it&#8217;s likely he&#8217;ll be starting something sooner than later. (Maybe bringing the band back together with Levinsohn?)</p>
<p><font size="2"><a href="http://www.docstoc.com/docs/127340528/JonathanMillerAug232012">JonathanMillerAug23.2012</a></font><br/><object id="_ds_127340528" name="_ds_127340528" width="640" height="550" type="application/x-shockwave-flash" data="http://viewer.docstoc.com/"><param name="FlashVars" value="doc_id=127340528&#038;mem_id=1512683&#038;doc_type=doc&#038;fullscreen=0&#038;allowdownload=1" /><param name="movie" value="http://viewer.docstoc.com/"/><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /></object><script type="text/javascript">var docstoc_docid="127340528";var docstoc_title="JonathanMillerAug23.2012";var docstoc_urltitle="JonathanMillerAug23.2012";</script><script type="text/javascript" src="http://i.docstoccdn.com/js/check-flash.js"></script></p>
<p>(Full disclosure: This Web site is owned by Dow Jones, which is owned &#8212; in turn &#8212; by News Corp.)</p>
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		<title>Exclusive: Yahoo's Mayer Aiming for Twitter's Stanton for Big Media Role</title>
		<link>http://allthingsd.com/20120810/exclusive-yahoos-mayer-eyeing-twitters-stanton-for-big-media-role/</link>
		<comments>http://allthingsd.com/20120810/exclusive-yahoos-mayer-eyeing-twitters-stanton-for-big-media-role/#comments</comments>
		<pubDate>Fri, 10 Aug 2012 07:07:32 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=239960</guid>
		<description><![CDATA[Can the new CEO entice her old employee  (and former Yahoo Finance kingpin) to come join her in remaking the troubled Silicon Valley Internet giant?]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20120810/exclusive-yahoos-mayer-eyeing-twitters-stanton-for-big-media-role/katie-jacobs-stanton-1/" rel="attachment wp-att-239970"><img src="http://allthingsd.com/files/2012/08/katie-jacobs-stanton-1-380x232.jpeg" alt="" title="katie-jacobs-stanton-1" width="380" height="232" class="alignright size-medium wp-image-239970" /></a></p>
<p>Yahoo CEO Marissa Mayer has been trying to recruit <a href="http://allthingsd.com/20100709/katie-stanton-to-join-twitter-in-august/">Katie Jacobs Stanton</a>, Twitter&#8217;s head of international markets, to take a major job on the media side of the Silicon Valley Internet giant, according to multiple sources close to the situation.</p>
<p>While she holds that globally-focused role at the social communications service, Stanton is an obvious choice for Mayer, who actually was once her boss at Google, including when Stanton was the product management leader in the launch of Google Finance.</p>
<p>More importantly for Mayer, Stanton was the key driving force in creating Yahoo Finance, perhaps its most powerful content site, when she worked there from 1999 to 2002. </p>
<p>In other words, she knows media.</p>
<p>It does not seem likely Stanton will leave Twitter, but it makes a lot of sense that Mayer would try to get her.</p>
<p>It&#8217;s not clear what job Mayer is offering Stanton, but it is presumably a big one. One source said it could involve running Yahoo&#8217;s powerful home page, while another said it might be an even larger role.</p>
<p>Ross Levinsohn, the top Yahoo exec who left recently, had been overall head of media and sales for the Americas at the company. When he was named interim CEO of Yahoo earlier this year, he had <a href="http://allthingsd.com/20120517/levinsohns-management-musical-chairs-at-yahoo-internal-memo/">elevated Mickie Rosen as SVP of media and commerce</a>. </p>
<p>Rosen is still in that role now, where she has purview over all Yahoo media and commerce efforts worldwide. </p>
<p>But many expect Mayer to soon begin to replace Yahoo&#8217;s top exec team with choices of her own. She has already started an overhaul of its communications team, and has been recently focusing on human resources and its product leads, too.</p>
<p>But media is a critical unit at Yahoo, and Stanton would easily be on any short list of candidates to fill key jobs there.</p>
<p>At the San Francisco-based Twitter, her focus has been on raising its profile abroad, where it has been growing by leaps and bounds. That has often been in high-profile ways, such as its use in the Arab Spring protest and after Japan&#8217;s earthquake and tsunami.</p>
<p>Stanton came to Twitter from a stint in Washington, D.C., including at the State Department, where she did the laudable mobile donation campaign for Haiti that raised $32 million for victims of the devastating earthquake there. She was also the <a href="http://allthingsd.com/20090128/obama-gets-a-google-vet-but-not-for-cto/">White House&#8217;s first director of citizen participation</a>, and got the Obama administration tweeting via @whitehouse.</p>
<p>At Google, she also worked on its Open Social efforts, as well as on launching its interactive discussion tool, Google Moderator.</p>
<p>But Yahoo Finance is probably still her biggest hit, and one of the few properties on the site that has remain a huge success, despite the company&#8217;s many troubles.</p>
<p>Stanton graduated from Rhodes College, and later got a master degree from Columbia University&#8217;s School of International and Public Affairs.</p>
<p>I have an email into the apparently silent new PR spokeswoman at Yahoo, as well as the much more communicative spokesman at Twitter, and will update if I get a response.</p>
<p>We&#8217;ll see if Mayer can land Stanton, but if you want to get a good idea of the always affable and charming exec, here is a video of her in action &#8212; love her &#8220;can we go boy, girl, boy, girl&#8221; in the Q&#038;A part at the end &#8212; at a recent event in Germany, when Twitter was opening its office in Berlin:</p>
<p><iframe width="640" height="360" src="http://www.youtube.com/embed/EZcrBbhmnhk" frameborder="0" allowfullscreen></iframe></p>
<p>In related news, after <a href="http://allthingsd.com/20120802/mayer-brings-in-first-googler-in-pr-to-yahoo/">picking up a midlevel Google product PR person</a> last week to work closely with her on corporate communications, Mayer seems to have grabbed another exec from the search giant. She&#8217;s hired a policy manager named Patricia Moll Kriese to become Yahoo&#8217;s senior director for corporate projects (whatever that means!).</p>
<p><em>Please see <a href="http://allthingsd.com/about/kara-swisher/ethics/">this disclosure</a> related to me and Google.</em></p>
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		<title>Exclusive: Ross Levinsohn Departs Yahoo</title>
		<link>http://allthingsd.com/20120730/as-expected-ross-levinsohn-departs-yahoo/</link>
		<comments>http://allthingsd.com/20120730/as-expected-ross-levinsohn-departs-yahoo/#comments</comments>
		<pubDate>Mon, 30 Jul 2012 20:46:54 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=235164</guid>
		<description><![CDATA[The Hair bows out.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20120730/as-expected-ross-levinsohn-departs-yahoo/f3456_ross_levinsohn-prv2-300x420/" rel="attachment wp-att-235165"><img src="http://allthingsd.com/files/2012/07/f3456_Ross_Levinsohn-prv2-300x420-203x285.jpeg" alt="" title="f3456_Ross_Levinsohn-prv2-300x420" width="203" height="285" class="alignright size-medium wp-image-235165" /></a></p>
<p>As I <a href="http://allthingsd.com/20120716/levinsohn-unlikely-to-stay-at-yahoo-as-mayer-begins-her-talent-search/">previously reported</a> he likely would, top Yahoo exec Ross Levinsohn &#8212; who lost the CEO race to former Google exec Marissa Mayer &#8212; is leaving the company, according to several sources.</p>
<p>Mayer also just sent a note to the company about the departure, added a multitude of other sources across the company.</p>
<p>(<strong>Update:</strong> Yahoo just filed regulatory documents about the separation, noting severance agreements that total many millions of dollars. </p>
<p>And the company also released a statement confirming the departure: &#8220;Ross has done a terrific job during his time at Yahoo!. We wish him all the best.&#8221;</p>
<p>Levinsohn also had a memo to staff, which is also below.)</p>
<p>Levinsohn, who took over as interim CEO in the wake of the ouster of Scott Thompson earlier this year, had been running the Americas unit of the Silicon Valley Internet giant. That put him in charge of key Yahoo businesses, including its media and advertising sales divisions.</p>
<p>Levinsohn and Mayer have been negotiating his exit for several days, sources said, which is not surprising given the awkward circumstance between them. </p>
<p>While Mayer might have benefited from Levinsohn&#8217;s close ties with key marketing players and his content experience, her intense focus on products and not on media likely means that she will rely on a more tech-heavy leadership team going forward.</p>
<p>It will be interesting to see who she picks going forward. As I <a href="http://allthingsd.com/20120729/in-week-two-marissa-mayer-googifies-yahoo-free-food-friday-afternoon-all-hands-new-work-spaces-fab-swag/">previously reported</a>, many think she will pull from the ranks of former and current Google execs, where she worked for her entire career before Yahoo.</p>
<p>Levinsohn does not apparently have any current plans for another gig, but as an experienced and very well-liked online media exec, he will likely have many options.  </p>
<p>He <a href="http://allthingsd.com/20101027/its-now-official-yahoo-hires-ross-levinsohn-to-head-key-americas-unit/">came to Yahoo in late 2010</a>, replacing Hilary Schneider, in the regime of Carol Bartz, who was later fired. </p>
<p>Levinsohn arrived at Yahoo from Fuse Capital, where he worked with Jon Miller &#8212; now chief digital officer at News Corp. &#8212; in funding digital media and communications start-ups.</p>
<p>But, until his Yahoo job, Levinsohn was probably best known for his stint running digital operations for News Corp.&#8217;s then Fox Interactive Media unit.</p>
<p>It was at FIM that he rose to prominence after he bought Myspace, the social networking site that was once the hottest property on the Web.</p>
<p>At the time, Levinsohn and other execs also struck a gigantically lucrative advertising search deal with Google that garnered Myspace huge revenues.</p>
<p>After leaving News Corp. &#8212; after repeated clashes with Myspace co-founder and then CEO Chris DeWolfe &#8212; he partnered with Miller in another investment company, Velocity Capital.</p>
<p>Ironically, both Miller and Levinsohn were the top choices of billionaire shareholder activist Carl Icahn as the execs he wanted to run Yahoo when he was agitating for change there a few years back in the midst of the failed takeover attempt by Microsoft.</p>
<p>Fast forward several years, with Levinsohn losing his shot as CEO of Yahoo, after yet another hedge fund manager &#8212; Dan Loeb of Third Point, who waged a Yahoo proxy fight that ended in him getting seats on the board &#8212; strongly backed Mayer for the job instead of Levinsohn.</p>
<p>Levinsohn never had a chance against the tech-star resume of Mayer, of course. But, for his time of taking over Yahoo after the crisis around the ouster of Thompson over a fake computer science degree on his bio alone &#8212; a rocky period for the company, to be sure &#8212; Levinsohn probably deserves a lot of kudos from Yahoo&#8217;s board.</p>
<p>More to come, obviously. </p>
<p>But here is the <a href="http://allthingsd.com/20120730/heres-the-do-not-forward-mayer-memo-bidding-goodbye-to-ross-the-hair-levinsohn/">Mayer note about Levinsohn&#8217;s departure</a> in full:</p>
<blockquote class="memo"><p><strong>Subject: Thank You to Ross Levinsohn</p>
<p>Do Not Forward</strong></p>
<p>I am writing to let you know that Ross Levinsohn will be leaving the company at the end of July. </p>
<p>Ross has been an important and powerful contributor at Yahoo since he joined in 2010. During May and June, Ross stepped into an incredibly tough role as interim CEO and did a terffic job &#8212; he really helped keep the company moving, closed important deals, and assembled a very talented team. I am very grateful to Ross for his leadership and work throughout his tenure at Yahoo. His contributions will be missed.</p>
<p>Ross will be in Sunnyvale tomorrow (Tuesday, July 31). Please take the opportunity to drop by and thank him for all he has done for the company. I hope you can join me in wishing Ross well and letting him know how much you&#8217;ve appreciated him as a colleague. </p>
<p>&#8211; Marissa</p></blockquote>
<blockquote class="memo"><p>I wanted to let you know that my time at Yahoo has come to an end. It has been an incredible journey for me and I could not be prouder of what we accomplished over the past few years helping define Yahoo as a leader in digital media and advertising. Yahoo is an amazing brand and company, and I leave knowing we did all we could to help inform and entertain more than 700 million users each month. Leading this company has been one of the best experiences of my career, but it is time for me to look for the next challenge.</p>
<p>&#8211; Ross</p></blockquote>
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		<title>Yahoo Stock's Dead-Cat Bounce After Splashy CEO Pick -- And Here Are the Slides Explaining Why</title>
		<link>http://allthingsd.com/20120718/yahoo-stocks-dead-cat-bounce-after-splashy-ceo-pick-and-here-are-the-slides-explaining-why/</link>
		<comments>http://allthingsd.com/20120718/yahoo-stocks-dead-cat-bounce-after-splashy-ceo-pick-and-here-are-the-slides-explaining-why/#comments</comments>
		<pubDate>Wed, 18 Jul 2012 12:46:12 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=231281</guid>
		<description><![CDATA[Not down is the new up? In the land of Yahoo, it is, indeed.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20120718/yahoo-stocks-dead-cat-bounce-after-splashy-ceo-pick-and-here-are-the-slides-explaining-why/market-dead-cat-bounce/" rel="attachment wp-att-231284"><img src="http://allthingsd.com/files/2012/07/market-dead-cat-bounce-380x236.jpeg" alt="" title="market-dead-cat-bounce" width="380" height="236" class="alignright size-medium wp-image-231284" /></a></p>
<p>Let&#8217;s begin by saying it is not new Yahoo CEO Marissa Mayer&#8217;s fault that the stock of the company has done a whole lot of nothing since the announcement of her appointment Monday.</p>
<p>After all, she just arrived.</p>
<p>But despite a lot of huzzahs from Wall Street over the solid choice of the high-profile former Google exec &#8212; which was being hailed by some as the answer to all of the Silicon Valley Internet giant&#8217;s woes &#8212; Yahoo shares still closed down yesterday slightly, and continued to fizz in after-hours trading.</p>
<p>Message from investors: Exciting choice, but you still need to prove that there is some light at the end of what has been a very, very long and pitch-dark tunnel for Yahoo. </p>
<p>It&#8217;s easy to see why, if you take a serious gander at the <a href="http://allthingsd.com/20120717/yahoo-earnings-not-half-bad/">second-quarter results Yahoo released </a>&#8211; in living color below &#8212; yesterday. They show a company that faces very serious and perhaps overwhelming problems that even a superhero CEO choice will find difficult to overcome.</p>
<p>Year-over-year growth of its global properties nearly flat, compared to an 13 to 15 percent rise a year ago; U.S. core search queries down 17 percent; minutes spent on its media properties down 10 percent; flat revenue touted as a good thing, since it was not down, at least.</p>
<p>Not down is the new up? In the land of Yahoo, it is indeed.</p>
<p>As Doug Anmuth of J.P. Morgan noted perfectly in a post-earnings note about the challenges the new CEO faces:</p>
<p>&#8220;This will be Marissa Mayer&#8217;s task going forward with her strong focus on product innovation and the user experience, but we continue to believe it will be difficult to turn Yahoo! around given mostly deteriorating engagement metrics, structural headwinds in the display space, shrinking search share, and limited mobile traction in the U.S.&#8221;</p>
<p>One bright spot is the $2.4 billion in cash that Yahoo has salted away, money that Mayer can presumably go hog wild with to bring in a spate of potentially invigorating start-ups and entrepreneurs, making Yahoo fast friends all over tech.</p>
<p>There is nothing like spreading around a lot of dough to make yourself popular again! And VCs become your BFFs!</p>
<p>That&#8217;ll come soon enough, but Mayer started just yesterday at Yahoo, and wisely bowed out of <a href="http://allthingsd.com/20120717/liveblogging-yahoo-q2-earnings-the-100-percent-less-marissa-edition/">its analyst earnings call</a>, with the company&#8217;s CFO Tim Morse noting that she needed to get up to speed on the state of the company before speaking out.</p>
<p>She needs to move fast, since sources said the signs for the third quarter are not promising, either, with Yahoo declining to provide guidance until Mayer can get a handle on the overall trends.</p>
<p>A handle that will take, it seems from the numbers below, a decidedly kung-fu grip:</p>
<p><font size="2"><a href="http://www.docstoc.com/docs/124469564/YHOO_Q212EarningsPresentation">YHOO_Q212EarningsPresentation</a></font><br/><object id="_ds_124469564" name="_ds_124469564" width="640" height="550" type="application/x-shockwave-flash" data="http://viewer.docstoc.com/"><param name="FlashVars" value="doc_id=124469564&#038;mem_id=1512683&#038;doc_type=pdf&#038;fullscreen=0&#038;allowdownload=1" /><param name="movie" value="http://viewer.docstoc.com/"/><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /></object><script type="text/javascript">var docstoc_docid="124469564";var docstoc_title="YHOO_Q212EarningsPresentation";var docstoc_urltitle="YHOO_Q212EarningsPresentation";</script><script type="text/javascript" src="http://i.docstoccdn.com/js/check-flash.js"></script></p>
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		<title>So It's the Kodak Strategy for Yahoo -- The Last Refuge of the Vaguely Patented</title>
		<link>http://allthingsd.com/20120228/so-its-the-kodak-strategy-for-yahoo-the-last-refuge-of-the-vaguely-patented/</link>
		<comments>http://allthingsd.com/20120228/so-its-the-kodak-strategy-for-yahoo-the-last-refuge-of-the-vaguely-patented/#comments</comments>
		<pubDate>Tue, 28 Feb 2012 14:00:19 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=178658</guid>
		<description><![CDATA[In poking Facebook, Yahoo might now learn what it is really like to be de-friended.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20120228/so-its-the-kodak-strategy-for-yahoo-the-last-refuge-of-the-vaguely-patented/kodak-logo-current/" rel="attachment wp-att-178669"><img src="http://allthingsd.com/files/2012/02/Kodak-logo-Current-380x191.png" alt="" title="Kodak-logo-Current" width="380" height="191" class="alignright size-medium wp-image-178669" /></a></p>
<p>It was Yahoo legal head Mike Callahan who had the thankless task yesterday of calling Facebook&#8217;s general counsel Ted Ullyot to tell him the Silicon Valley Internet giant was intent on pursuing patent lawsuits against the social networking giant.</p>
<p>The charge was being led by Callahan, as well as Chief Product Officer Blake Irving and, especially, Yahoo&#8217;s new CEO Scott Thompson. </p>
<p>Much of Yahoo&#8217;s senior leadership had no idea of the impending move until Callahan informed them it was about to happen at meeting Monday.</p>
<p>Facebook had known of the patent concerns of Yahoo for some months &#8212; the issue had also gotten some coverage in the media &#8212; but had not engaged formally on the topic, several sources said. </p>
<p>So, the suddenly aggressive call also apparently blindsided Facebook, even though it had been aware of the possibility of such an outcome.</p>
<p>Thus, it had little time to respond, since Yahoo was also simultaneously <a href="http://dealbook.nytimes.com/2012/02/27/yahoo-warns-facebook-of-a-potential-patent-fight/">briefing the New York Times</a>, according to numerous sources at both companies, and then released an astonishing statement to the newspaper:</p>
<p>&#8220;Yahoo has a responsibility to its shareholders, employees and other stakeholders to protect its intellectual property. We must insist that Facebook either enter into a licensing agreement or we will be compelled to move forward unilaterally to protect our rights.&#8221;</p>
<p>Apparently, Yahoo&#8217;s new motto: If you can&#8217;t beat &#8216;em &#8212; and it <em>can&#8217;t</em> &#8212; sue &#8216;em.</p>
<p>That would be Yahoo &#8212; the perpetual 98-pound weakling of the Internet these days &#8212; threatening powerful Facebook, which had cleanly bested it by attracting hordes of users with a plethora of popular products and services.</p>
<p>Yahoo has already lost its audience to Facebook, which was most recently followed by its frittering away a commanding lead in display advertising, too. </p>
<p>That would also be the Yahoo whose most recent success in improving its increasingly tenuous connections with customers was, in fact, by deeply integrating Facebook&#8217;s social hooks into its Web properties.</p>
<p>That would be the Yahoo which has failed time and again to innovate its own offerings so drastically over the years that it has now apparently decided that its first and best strategic move under Thompson&#8217;s rule is a shakedown.</p>
<p>Such a cynical move on rights Yahoo has long held seems more a play for the cheap seats of Wall Street, given that the company needs to look like it is doing everything it can to turn things around right now as it faces a proxy challenge.</p>
<p>First, it ended difficult talks with its Asian partners, Alibaba Group and SoftBank, over selling back lucrative stakes there.</p>
<p>Now, according to sources, Yahoo&#8217;s Thompson has actually been trying to make very nice with activist shareholder Daniel Loeb of Third Point &#8212; on-the-down-low chitchats that might have played a part of this latest unusual move.</p>
<p>At least Kodak had a good excuse. The once iconic camera company had recently been trying to take advantage of its trove of patents as a way to stave off declaring bankruptcy.</p>
<p><a href="http://allthingsd.com/20120228/so-its-the-kodak-strategy-for-yahoo-the-last-refuge-of-the-vaguely-patented/ideas-quotes-and-sayings/" rel="attachment wp-att-178690"><img src="http://allthingsd.com/files/2012/02/Ideas-Quotes-and-Sayings-285x285.gif" alt="" title="Ideas-Quotes-and-Sayings" width="285" height="285" class="alignleft size-medium wp-image-178690" /></a></p>
<p>That didn&#8217;t work for Kodak, and it will also not work for Yahoo, whose only real option is to try to innovate its way out of the mess it has landed itself in.</p>
<p>You know, with good ideas.</p>
<p>Instead, the company&#8217;s leadership has opted for a road that could rain down trouble and paint Yahoo as a company bereft of talent to win any other way.</p>
<p>And while a range of intellectual property lawsuits have broken out all over the digital sector, involving Apple, Microsoft, Google and many others, such a strategy for Yahoo could be dangerous if it fails in its legal effort to take advantage of its 1,000-plus patents, including those related to search and advertising.</p>
<p>Others &#8212; including such tech luminaries as LinkedIn&#8217;s Reid Hoffman, who co-owns the seminal Six Degrees patent for constructing a networking database and system &#8212; hold a number of critical social networking patents, too, so who knows where this thing will go.</p>
<p>Nonetheless, Yahoo has decided to emulate those companies with one of the few valuable assets it might have, waging its little war, right as Facebook is in the midst of its initial public offering period.</p>
<p>Yahoo has done this before, of course, having wrangled with Google until right before <a href="http://www.google.com/press/pressrel/yahoo.html">it went public in 2004</a> over search patents from its Overture acquisition. The pair settled 10 days before the Google IPO, with Yahoo getting several million more shares of that stock (which it then, of course, sold too soon).</p>
<p>That certainly could happen here, with Yahoo managing to grab a chunk of Facebook&#8217;s pre-IPO stock.</p>
<p>That would mean that Yahoo&#8217;s most valuable asset would be those shares, as well as its stake in Asian companies it bought a while back for a bargain and now makes up a bulk of the company&#8217;s valuation.</p>
<p>As to Yahoo&#8217;s core business &#8212; investors consider it almost entirely worthless.</p>
<p>And let&#8217;s not forget: Facebook could also sue right back, which it very well might do. Or, perhaps, cut off agreeable ties that have aided Yahoo in recent years.</p>
<p>In other words, in poking Facebook, Yahoo might now learn what it is really like to be de-friended.</p>
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		<title>Demand Media Beats Expectations Slightly in Q4 Report; Buying Back More Stock; CEO: "Turbulent Year"</title>
		<link>http://allthingsd.com/20120216/demand-media-beats-expectations-slightly-in-q4-report-buying-back-more-stock/</link>
		<comments>http://allthingsd.com/20120216/demand-media-beats-expectations-slightly-in-q4-report-buying-back-more-stock/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 21:32:25 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=175632</guid>
		<description><![CDATA[Demand makes its numbers, as Wall Street scrutinizes the online content company's traffic and costs.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20120216/demand-media-beats-expectations-slightly-in-q4-report-buying-back-more-stock/demand_media_logo/" rel="attachment wp-att-175661"><img src="http://allthingsd.com/files/2012/02/Demand_Media_Logo.png" alt="" title="Demand_Media_Logo" width="304" height="79" class="alignright size-full wp-image-175661" /></a></p>
<p>Demand Media, which has suffered from stock weakness and worries about its traffic and costs, beat Wall Street expectations in its fourth quarter earnings report, which was released after the market closed today.</p>
<p>The Santa Monica, Calif., online media company said it earned eight cents per share, up one cent on analysts&#8217; estimates of seven cents. Revenue came in slightly higher too, at $84.4 million compared to an expected $81.95 million.</p>
<p>Still, Demand shares were down almost five percent in after-hours trading on the news, to $5.94.</p>
<p>Demand said that about $50 million of that came from its content businesses, while just over $31 million was due to its registrar business.</p>
<p>Free cash flow was up five-fold from $3.3 million to $18.3 million, which Demand said was due to cost controls and decreased spend on its flagship eHow site, which has seen changes in its content and distribution platform.</p>
<p>Demand also said it is going to buy back more of its stock, upping a $25 million plan to $50 million. </p>
<p>Said the company:</p>
<p>&#8220;During the fourth quarter of 2011, Demand Media repurchased 1.9 million shares of common stock for $13.3 million under its Board-authorized $25.0 million share repurchase program. To date, the Company has repurchased 2.8 million shares of common stock for $20.1 million. On February 8, 2012, Demand Media&#8217;s Board authorized an increase of $25.0 million to the program, taking its total authorized repurchases to $50.0 million.&#8221;</p>
<p>In a conference call with analysts after the reports, CEO Richard Rosenblatt acknowledged it was a &#8220;turbulent year,&#8221; but noted that Demand would be enhancing its properties for higher page views and more direct traffic.</p>
<p>He also addressed the departure of some of Demand&#8217;s founders. &#8220;All three were very important members of our team,&#8221; he said. &#8220;But it&#8217;s the natural evolution of a young company.&#8221;</p>
<p>If you want more deets, read all about it here in the company&#8217;s official press release:</p>
<p><font size="2"><a href="http://www.docstoc.com/docs/113532489/4Q11-Results-Release-FINAL021612">4Q11 Results Release FINAL02.16.12</a></font><br/><object id="_ds_113532489" name="_ds_113532489" width="640" height="550" type="application/x-shockwave-flash" data="http://viewer.docstoc.com/"><param name="FlashVars" value="doc_id=113532489&#038;mem_id=1512683&#038;doc_type=pdf&#038;fullscreen=0&#038;allowdownload=1" /><param name="movie" value="http://viewer.docstoc.com/"/><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /></object><script type="text/javascript">var docstoc_docid="113532489";var docstoc_title="4Q11 Results Release FINAL02.16.12";var docstoc_urltitle="4Q11 Results Release FINAL02.16.12";</script><script type="text/javascript" src="http://i.docstoccdn.com/js/check-flash.js"></script></p>
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		<title>Why Honeywell Is Suing Nest Labs</title>
		<link>http://allthingsd.com/20120207/why-honeywell-is-suing-nest-labs/</link>
		<comments>http://allthingsd.com/20120207/why-honeywell-is-suing-nest-labs/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 19:04:38 +0000</pubDate>
		<dc:creator>Lauren Goode</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=171849</guid>
		<description><![CDATA[Will a fight over thermostat technology heat up?]]></description>
				<content:encoded><![CDATA[<p>Honeywell International filed a patent-infringement lawsuit on Palo Alto-based Nest Labs yesterday, alleging that Nest’s relatively new digital thermostat encroaches on Honeywell’s patented technology.</p>
<p>You might be thinking: A thermostat’s a thermostat &#8230; right? </p>
<p><a href="http://allthingsd.com/files/2011/10/nest_thermostat2.png"><img src="http://allthingsd.com/files/2011/10/nest_thermostat2.png" alt="" title="nest_thermostat2" width="380" height="284" class="alignright size-full wp-image-136648" /></a></p>
<p>In Honeywell’s view, it’s not so simple. In the complaint, filed in a U.S. district court in Minnesota, the maker of aerospace systems, consumer products and technology solutions identified seven patents it believes Nest Labs infringes on.</p>
<p>Honeywell is also seeking damages from Best Buy, which features and sells Nest’s product in home-energy departments around the U.S. (Best Buy also sells Honeywell programmable thermostats.)</p>
<p>Nest Labs was <a href="http://allthingsd.com/20111129/from-ipods-to-thermostats-nest-ceo-and-founder-tony-fadell-speaks-video/">recently launched</a> by Matt Rogers and Tony Fadell, a former Apple executive who worked on the iPod. Last fall, Nest Labs began selling the <a href="http://allthingsd.com/20111025/a-gadget-for-the-home-learns-by-degrees/">Nest Learning Thermostat</a>, a buzzed-about, easily programmable &#8220;smart&#8221; thermostat that uses the same wheel interface as the original iPod. The device can be controlled from a user’s smartphone, tablet or Web browser, and Fadell has been <a href="http://www.wired.com/gadgetlab/2011/10/nest_thermostat/all/1">quoted </a>as saying the Nest will save users up to 30 percent off their utility bills. With Nest, the uncool thermostat suddenly became a hot item. </p>
<p>Nest Labs did not respond to requests for comments on the suit, except to release a statement yesterday, saying they had not yet reviewed the actual filing, and that the company will provide comment once they’ve had the opportunity to review it.</p>
<p>Speaking for Honeywell, Bruce Eric Anderson, the company&#8217;s director of external communications, expounded on Honeywell’s statement from yesterday, saying that intellectual property is a “part of what Honeywell is as a company. We have 20,000 engineers that come here every day and it’s about protecting those individuals. This suit is not unique,” Anderson added.</p>
<p>Rather than go through the filing patent by patent, here are a few of the key sticking points of the suit: </p>
<p>First, Honeywell points out that it commercialized the first adjustable thermostat that allowed users to sleep through the night without having to manually turn their furnaces on and off; and that it is a global leader of innovative thermostats, and created the iconic “round” thermostat that’s now featured in the Smithsonian museum collection.</p>
<p>Honeywell goes on to mention more recent innovations, including its Prestige 2.0 Comfort Systems and RedLINK Wireless Comfort Sytems. More on the Prestige in a bit.</p>
<p>In the section titled “Acts Giving Rise to the Action,” the Honeywell filing points to various features of the Nest thermostat that have been promoted by Nest Labs and Best Buy as &#8220;innovative,&#8221; including the ability to connect the device to the Internet, store private data and control the Nest remotely through a Wi-Fi connection. Honeywell also takes issue with Fadell and Rogers having said that there hasn’t been any real innovation in decades in the thermostat space, though the sources of this quote and others are unclear.</p>
<p>Honeywell alleges that Nest Labs does not appear to have originated the design or functionality of the Nest thermostat &#8212; and says the key functional features at the core of the device are the results of years of research and development that culminated in patents owned by Honeywell.</p>
<p>For example, Honeywell’s complaint says, the fact that the Nest thermometer came with a patented &#8220;question system&#8221; &#8212; “What are the lowest and highest temperatures you’d like when you are away?” &#8212; is not new. Honeywell’s <a href="http://yourhome.honeywell.com/home/Products/Thermostats/7-Day-Programmable/Prestige+HD+7-Day+Programmable+Comfort+System.htm">Prestige thermostat</a>, introduced in late 2008, also incorporates an “interview-based interface.”</p>
<p>Honeywell also says that controlling a thermostat remotely through the Internet is not a Nest Labs innovation.</p>
<p>Interestingly, General Electric also offers consumers &#8212; as part of a home-energy management system &#8212; the ability to remotely control a GE “smart” thermostat from a smartphone or home computer. “Connect seamlessly to your programmable thermostat to remotely adjust your home climate,” says <a href="http://www.geappliances.com/home-energy-manager/energy-software.htm">GE’s Web page</a> for this feature. </p>
<p>When I asked Anderson whether Honeywell had ever examined GE’s system, he simply said, “I don’t know. I’m not familiar with that product.”</p>
<p>In the filing, Honeywell also references <a href="http://allthingsd.com/20111129/from-ipods-to-thermostats-nest-ceo-and-founder-tony-fadell-speaks-video">this <strong>AllThingsD</strong> video</a> from last November as showing evidence that Nest Labs was examining “numerous” Honeywell thermostats in its research, indicating that Nest &#8212; which it calls a “well-funded, sophisticated company” &#8212; was well aware of Honeywell’s contributions to the thermostat industry.</p>
<p>So, Honeywell says, it has suffered and will suffer monetary damages and irreparable harm as a result of Nest Labs’s infringements, as well as from Best Buy’s infringements by using, offering to sell and/or selling the Nest device.</p>
<p>Since we don’t have a more detailed response from Nest Labs yet, it’s hard to know how this will play out. It&#8217;s also unclear whether Honeywell contacted Nest Labs prior to filing the formal suit.</p>
<p>Ed Weisz, a senior intellectual property lawyer at the firm of Cozen O&#8217;Connor (which is not involved in the Honeywell suit), says that most cases like this one result in a settlement. However, if it is determined that there has been a patent infringement, Weisz says, Honeywell could seek an injunction &#8212; which the courts may be more likely to grant, because there&#8217;s actually a product already out on the market.</p>
<p>Weisz also said that, while Best Buy is enjoined in the suit, he doesn&#8217;t think the retailer will be on the hook for additional damages, as their sale of goods &#8212; even ones that might infringe on IP &#8212; will be covered by the Uniform Commercial Code.</p>
<p>&#8220;It&#8217;s way too premature to have any read on the merits of this,&#8221; Weisz said. </p>
<p>What we do know is that in Silicon Valley &#8212; and in Honeywell&#8217;s case, outside of the Valley, too &#8212; tech-patent lawsuits are hardly uncommon, especially in the smartphone and tablet market.</p>
<p>We’ll keep you posted as this story evolves.</p>
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		<title>Yahoo Okays Initial Term Sheet to Sell Stakes Back to Asian Partners -- While Also Hoping to Keep PE Firms in Fray</title>
		<link>http://allthingsd.com/20111223/yahoo-okays-proceeding-with-term-sheet-to-sell-stakes-back-to-asian-partners-while-also-hoping-to-keep-pe-firms-in-fray/</link>
		<comments>http://allthingsd.com/20111223/yahoo-okays-proceeding-with-term-sheet-to-sell-stakes-back-to-asian-partners-while-also-hoping-to-keep-pe-firms-in-fray/#comments</comments>
		<pubDate>Fri, 23 Dec 2011 19:23:11 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=156559</guid>
		<description><![CDATA[It's on.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20111223/yahoo-okays-proceeding-with-term-sheet-to-sell-stakes-back-to-asian-partners-while-also-hoping-to-keep-pe-firms-in-fray/spongebob_thumbsup/" rel="attachment wp-att-156723"><img src="http://allthingsd.com/files/2011/12/spongebob_thumbsup.png" alt="" title="spongebob_thumbsup" width="380" height="285" class="alignright size-full wp-image-156723" /></a></p>
<p>Yahoo shareholders felt a little giddier earlier this week, when it seemed as if the company had finally decided to make a deal with its Asian partners.</p>
<p>But the happiest crew might end up being the Silicon Valley Internet giant&#8217;s outside counsel, Skadden Arps &#8212; and especially <a href="http://www.skadden.com/index.cfm?contentID=45&#038;bioID=1514">Leif King</a>, the fantastically named legal eagle who has been advising Yahoo on the deal.</p>
<p>That&#8217;s because today the Yahoo board approved continuing the negotiations to come to a final agreement over the stake, sources said, which should take six to eight weeks.</p>
<p>It&#8217;ll surely be happy holidays for billable hours!</p>
<p>As costly as the legal bills will be, if it all goes well, an Asian solution will mean one major problem solved, with a possible pile of cash and new assets coming in to Yahoo. </p>
<p>To get there, the company signed a term sheet earlier this week with Japan&#8217;s SoftBank to sell back all its holdings there, and with China&#8217;s Alibaba Group to sell off more than half its stake (moving from a 40 percent stake to a 15 percent one).</p>
<p>The deal values Yahoo&#8217;s total shares in both companies at about $17 billion.</p>
<p>While it gets a pretty accounting name &#8212; &#8220;cash-rich split &#8220;&#8211; the vehicle to unwind it all is essentially a complex tax dodge finally cooked up by the trio, in which cash, new assets and stock will be moved around until everyone gets what they want (except the U.S. government).</p>
<p>I would explain it &#8212; but I am on vacation, and would rather drink eggnog and sleep &#8212; so here is <a href="http://online.wsj.com/article/SB10001424052970204552304577116733621100176.html#ixzz1hOAcfLSg">The Wall Street Journal&#8217;s version</a>, which I like because it sounds like Alibaba and SoftBank are giving Yahoo a hugely loaded Starbucks card for Christmas:</p>
<p>&#8220;As envisioned in the scenario, Alibaba would create a subsidiary into which it would put several billion dollars of cash, plus an operating asset that Yahoo wants to buy using additional cash from Alibaba, almost like giving Yahoo a prepaid card for an asset of its choice, the people said.&#8221;</p>
<p>Everyone is hoping there will not be any hiccups in the deal, which has been spearheaded by Yahoo board member and Intuit CEO Brad Smith, and Jerry Yang, who is also the company&#8217;s co-founder and a major shareholder.</p>
<p>Alibaba CEO Jack Ma and CFO Joe Tsai, both co-founders of that company, were the point men for the Chinese company. And for SoftBank, it was its founder and CEO Masa Son and his main U.S. exec, Ron Fisher.</p>
<p>Now, said sources, Yahoo&#8217;s board is hoping to still keep the bids from a pair of private equity firms &#8212; Silver Lake and TPG Capital &#8212; alive.</p>
<p>While initially the focus on the action, the PE bidding for partial Yahoo stakes has recently been sidelined by the Asian deal.</p>
<p>Now, sources said, Yahoo is hoping the new infusion of cash and assets will allow it fend off shareholder unrest &#8212; <em>stock buybacks and dividends, anyone </em> &#8212; to solicit higher prices from the firms to make strategic investments.</p>
<p>Yahoo had considered the initial bids too low, as did some very pissed-off activist shareholders.</p>
<p>Still, it&#8217;s not clear if those firms will jack their offers now, although sources said Silver Lake is still interested in some sort of deal that would give it influence over remaking Yahoo.</p>
<p>Silver Lake and others think the long-troubled company could be revived with some effort, and become a much more lucrative Web property. </p>
<p>But those negotiations might run into roadblocks over who gets to pick leadership for the company. Yahoo has <a href="http://allthingsd.com/20111220/yahoo-intensifies-search-for-ceo-with-hulus-kilar-as-dream-unicorn-candidate/">accelerated its efforts to hire a new CEO</a>, after firing Carol Bartz in September. </p>
<p>The PE firms, who would buy a large stake in Yahoo, also have wanted some level of control, including CEO and board approval, in order to be able to make massive changes at the company to turn it around.</p>
<p>Wall Street seems to like the Asian part of the deal, at least, since it shows some sort of forward momentum at Yahoo, and from its often-lugubrious board. </p>
<p>Shares are up almost 7 percent in the last few days, although they are not popping as they might be, given that new valuations based on a successful Asian deal put the stock at a much higher price.</p>
<p>In other words, investors like what they see, but are watching and waiting for more.</p>
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		<title>AOL Names Jim Norton as New Head of Sales</title>
		<link>http://allthingsd.com/20111209/aol-names-jim-norton-as-new-head-of-sales/</link>
		<comments>http://allthingsd.com/20111209/aol-names-jim-norton-as-new-head-of-sales/#comments</comments>
		<pubDate>Fri, 09 Dec 2011 18:00:00 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=152362</guid>
		<description><![CDATA[Hey kids, it's a new ad honcho at AOL! Replacing that other guy, who replaced that other guy.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20111209/aol-names-jim-norton-as-new-head-of-sales/jim-norton-photo/" rel="attachment wp-att-152369"><img src="http://allthingsd.com/files/2011/12/Jim-Norton-Photo-213x285.png" alt="" title="Jim Norton Photo" width="213" height="285" class="alignright size-medium wp-image-152369" /></a></p>
<p>AOL, which has had some turmoil in its executive ranks of late, has promoted Jim Norton to be its new head of sales.</p>
<p>The New York Internet company said Norton would be &#8220;responsible for sales on all of AOL&#8217;s owned &#038; operated properties, including sites like The Huffington Post, Engadget, Stylelist and MapQuest,&#8221; as well as a range of other areas.</p>
<p>AOL has rejiggered its advertising execs and strategies several times in recent years, and Norton is not precisely replacing its former advertising head <a href="http://allthingsd.com/20110915/aols-old-ad-boss-lands-at-spotify/">Jeff Levick</a> (who left for Spotify) and is more akin to another top former AOL ad exec <a href="http://allthingsd.com/20110301/actually-aols-mark-ellis-is-headed-to-yahoo/">Mark Ellis</a> (who left for Yahoo).</p>
<p>That job has now been folded into the portfolio of Chief Revenue Officer Ned Brody, to whom Norton will report.</p>
<p>&#8220;We need to become faster in our operations,&#8221; said Brody in an interview this morning about the shift. &#8220;We brought in Jim to bring in singular focus on selling.&#8221;</p>
<p>Brody said that AOL is working on how to increase the &#8220;value proposition&#8221; of its variety of advertising and marketing offerings and to quicken the process.</p>
<p>Norton came to AOL from Google in 2009 and before that worked in a wide range of ad jobs.</p>
<p>Here&#8217;s the official press release on the move:</p>
<blockquote class="memo"><p><strong>JIM NORTON NAMED HEAD OF AOL SALES</p>
<p>New York, NY &#8212; December 9, 2011 &#8212; </strong> AOL Inc. (NYSE:  AOL) and Ned Brody, Chief Revenue Officer, today announced the promotion of Jim Norton to head of AOL Sales. Effective today, Jim will be responsible for sales on all of AOL&#8217;s owned &#038; operated properties, including sites like The Huffington Post, Engadget, Stylelist and MapQuest. Additionally, he will also lead the sales of all cross platform marketing solutions, including display/Project Devil initiative, video and mobile. This announcement is reflective of AOL&#8217;s commitment to putting the strongest leaders in place to service clients in the most efficient and effective manner. Jim will continue to report to Brody.</p>
<p>&#8220;Jim has proven himself within AOL to be a fantastic leader,&#8221; said Brody. &#8220;He not only has deep knowledge and incredible expertise in the marketplace, but a real ability to effect change.&#8221; Brody added, &#8220;Customers want the best products and packaged solutions all in a fast and efficient manner. Consolidation of leadership under Jim will place even more focus on putting our clients front and center and deliver on their goals and needs.&#8221;</p>
<p>&#8220;It&#8217;s a tremendous honor and opportunity to take on this new leadership role,&#8221; said Norton. &#8220;It allows me to continue to work with some of the best sales professionals in the business. It&#8217;s also a privilege to work with some of the world&#8217;s biggest brands.&#8221; He added, &#8220;We want to continue to be the preferred media partner for marketers and agencies.&#8221;</p>
<p>Jim joined AOL in 2009 and was SVP, AOL Advertising&#8217;s Advance Sales team, which focuses on national and regional advertisers across all categories, as well as new business. He was also VP of Product Sales working with AOL product teams on maximizing their offerings to advertisers, including MapQuest, Patch, AOL Mail, AOL Video and Mobile. He also managed AOL&#8217;s Search and Sponsored Listings business, and helped launch and manage AOL&#8217;s self service advertising platform, Ad Desk.</p>
<p>Jim has over 20 years of experience in the media business. Prior to joining AOL, he spent 3 years at Google most recently as National Sales Manager for Google&#8217;s Agency Activation team. Prior to that role, he was a Senior Account Executive on the National Tech B2B team servicing many of the leading global tech marketers. He&#8217;s also held a number of traditional sales and marketing roles, including four years as Sales Manager at Tribune Broadcasting&#8217;s WLVI-TV (Boston&#8217;s WB), radio ad sales at Kiss 108FM and a variety of brand marketing roles at Miller Brewing Company and GMR Marketing. He&#8217;s a life long Bostonian and graduated from Boston College with a BA in Communications and BC&#8217;s Carroll Graduate School of Business with an MBA in Marketing and Technology. He&#8217;s married with three children and splits his time between Boston and New York City.</p></blockquote>
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