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March of the Preteen Consumers

in News on August 2, 2007 at 12:01 am PT

Club Penguin, the online virtual world for children that is part of a worldwide trend, has finally been sold. Not to News Corp. for $200 million. Not to Sony for $450 million. But to Disney for a sum that could eventually hit $700 million. The Mouse House will pay $350 million up front for Club [...]