Apple’s shares broke $300 for the first time last week, pushing its market cap to well past $280 billion–second only to that of oil behemoth Exxon Mobil. Should the company’s rally continue, it won’t be long before it overtakes Exxon on the Standard and Poor’s 500.

And there’s no reason at all to think that it won’t. Apple is scheduled to report its fourth quarter results today after the bell, and by most accounts it will be another blowout. Consensus among analysts seems to be that strong sales of the iPhone 4, the iPad and the Mac will push Apple’s earnings per share to $4.05 on revenue of $18.8 billion–quite a leap over the earnings of $1.82 per share on revenue of $9.87 billion the company posted during the same period last year.

And according to some analysts, this quarter’s leap may well leave the company poised for an even higher one in the next quarter. Said UBS analyst Maynard Um, “With continued momentum in all product lines as well as easing supply constraints for both iPhone and iPad, we see the potential for Apple to surprise to the upside on guidance again.”

As I write this, Palm is trading at $6.10–up an astonishing 85 percent since its big announcement. And it seems destined to go higher still, given the enthusiastic reception analysts have given it.

Deutsche Bank’s Jonathan Goldberg raised his rating on Palm (PALM) to Hold from Sell saying this morning that he is impressed with the Pre and the direction in which the company is now heading.

“Our thesis on Palm has been that its future is a binary outcome,” he wrote in a note to clients. “We are favorably impressed with the new device and more importantly with the new WebOS. We think the focus has now shifted from their mere survival to execution. The earnings model has the potential for significant earnings leverage, but our outlook is tempered by Palm’s history of missteps. We think they can ship 1m units FY09 and 4m in FY10. The stock has run significantly over the past two days reflecting this, but as we learn more about the popularity of the OS and the potential for them to actually ship a UMTS version of the Pre this year we will revisit our thesis.”

Obviously, there are a few noteworthy caveats in there. Still, Goldberg’s note is vastly different from the funereal notes analysts were writing about the company less than a month ago. Indeed, on Dec. 18, Canaccord Adams analyst Peter Misek essentially dismissed the company. “Due to increased competition in the industry, Palm has lost its place as a leading smartphone manufacturer and has gradually become less relevant as more competitors have introduced more innovative smartphone devices,” Misek said. “The company is financially distressed and lacks any viable future catalysts which could help restore profitability…. We believe that Palm has become largely irrelevant in the smartphone space due to a series of strategic errors and poor execution.”

Clearly, Palm’s situation has changed for the better. Now, let’s see for how long.

As I write this, Palm is trading at $6.10–up an astonishing 85 percent since its big announcement. And it seems destined to go higher still, given the enthusiastic reception analysts have given it.

Deutsche Bank’s Jonathan Goldberg raised his rating on Palm (PALM) to Hold from Sell saying this morning that he is impressed with the Pre and the direction in which the company is now heading.

“Our thesis on Palm has been that its future is a binary outcome,” he wrote in a note to clients. “We are favorably impressed with the new device and more importantly with the new WebOS. We think the focus has now shifted from their mere survival to execution. The earnings model has the potential for significant earnings leverage, but our outlook is tempered by Palm’s history of missteps. We think they can ship 1m units FY09 and 4m in FY10. The stock has run significantly over the past two days reflecting this, but as we learn more about the popularity of the OS and the potential for them to actually ship a UMTS version of the Pre this year we will revisit our thesis.”

Obviously, there are a few noteworthy caveats in there. Still, Goldberg’s note is vastly different from the funereal notes analysts were writing about the company less than a month ago. Indeed, on Dec. 18, Canaccord Adams analyst Peter Misek essentially dismissed the company. “Due to increased competition in the industry, Palm has lost its place as a leading smartphone manufacturer and has gradually become less relevant as more competitors have introduced more innovative smartphone devices,” Misek said. “The company is financially distressed and lacks any viable future catalysts which could help restore profitability…. We believe that Palm has become largely irrelevant in the smartphone space due to a series of strategic errors and poor execution.”

Clearly, Palm’s situation has changed for the better. Now, let’s see for how long.

So imagine how Yahoo (YHOO) shareholders must feel this morning. Of the 15 most active Nasdaq issues this morning, 14 of them are trading higher. And then there’s Yahoo, down $1.42, or 6.8 percent, to $19.40. Sure, I know, the stock was up $2 yesterday. But everything else was up yesterday, and that doesn’t seem to be impeding a rally by more or less everything else.

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After the close yesterday, Sun announced that revenue for its fiscal fourth quarter ended June was $3.725 billion to $3.8 billion, with gross margin in the 44-45 percent range. Sun expects non-GAAP profits of 25-35 cents a share. The Street had been looking for $3.8 billion and 27 cents. While the pre-announcement was more or less in line with the consensus, the knee-jerk reaction from investors was to bid up the share in relief that the quarter wasn’t considerably worse. On second look, however, they seem less sure that the quarter was so impressive.

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For the quarter, the company posted revenue of $67.0 million and non-GAAP EPS of 36 cents; the Street had expected $66.85 million and 35 cents.

For Q3, the company sees revenue of $63 million to $65 million, with non-GAAP profits of 30-36 cents a share; the Street had been expecting $63 million and 32 cents. For the full year ending in November, the company sees revenue of $263 million to $275 million, with profits of $1.50 to $1.70; the Street consensus has been $269.1 million and $1.54.

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