45 posts and columns on ratings

Nudged by Apple, Twitter’s Porn Saga Ends in a Raw Deal for Vine

in Social on February 6 at 10:14 am PT

In App Store dealings, sometimes compromise hurts.
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New Year, Same Rating: J.P. Morgan Still Bullish on Facebook

in Social on January 2 at 5:40 am PT

Should old acquaintance be forgot, and never brought to mind?
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Attention, Ad Dudes: Nielsen Becomes the Official Twitter TV Ratings Guide

in Social on December 17, 2012 at 10:25 am PT

Twitter and Nielsen pair up to deliver new numbers, which could raise some eyebrows in ad departments around the world.
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News Byte

Foursquare Launches Numbered Ratings System

in Social on November 5, 2012 at 3:16 pm PT

Foursquare on Monday unveiled a new numbers-based ratings system for locations within the mobile app. When users look for locations to visit using the “Explore” feature, places are ranked on a 10-point scale, taking into account signals like tips, loyalty and popularity. In a jab to competitor Yelp, Foursquare claims it’s more informative than a one- to five-star ratings system, which relies on users and ultimately averages out to give little information.

Amid Lukewarm Wall Street Ratings, BMO Goes Bearish on Facebook

in Social on June 27, 2012 at 6:08 pm PT

BMO tried, and now doesn’t want to “buy.”
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