10 posts and columns on ReachLocal

Deal Gone Bad? BuyWithMe Struggles as Investors Sour on Groupon Clones.

in Commerce on October 25, 2011 at 8:53 pm PT

BuyWithMe, one of the early contenders in the daily deals space, has laid off a significant portion of its staff and is now in limbo as it finds raising more capital difficult.
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Facebook Deals May Be Gone, But That’s Not a Reflection of the Broader Industry

in Commerce on September 29, 2011 at 8:48 am PT

Facebook Deals’ official last day was Sunday, but sources say the company’s withdrawal is not a bad omen for the industry.
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Facebook's Response to Groupon Launching Tonight? Probably!

in Commerce on April 25, 2011 at 6:08 pm PT

Facebook will be introducing its response to the Groupon phenomenon tonight when it rolls out deals in five cities around midnight.

More on Facebook Deals: Will Include Only Social Experiences, May Use Credits

in Social on March 24, 2011 at 1:30 am PT

A test version of the new Facebook Deals product will launch shortly, as has been reported and assumed for some time. The Deals program will sell coupons only for “social experiences,” offers will be posted for longer than a day and they might potentially be paid for using Facebook Credits.

Former DoubleClick Execs Create Groupon Competitor, But It's Not Exactly A Clone

in Commerce on March 9, 2011 at 4:00 am PT

Think there’s already too many Groupon clones? Think again. Group Commerce, which is coming out of stealth today, has the pedigree and the funding to be a viable contender. What’s more, it is coming out of the gate running with four major publishing partners already signed up on its publisher platform.

You’ve Heard of "Checking In." Now there’s the "Check Out."

in Commerce on March 7, 2011 at 9:01 pm PT

A new startup is launching a mobile application tonight that will allow restaurant-and-bar-goers the ability to “check out” to record their sentiments about the businesses they visit.

Tippr Sues Group-Buying Peers DealOn and BuyWithMe

in Commerce on February 24, 2011 at 5:00 am PT

While Groupon and LivingSocial are fighting head-to-head to be the largest group-buying site in the world, there’s a much scrappier battle taking place for third and fourth place.

News Byte

Done Deal: ReachLocal Buys DealOn for $10 Million

in Commerce on February 15, 2011 at 3:02 pm PT

ReachLocal, a search-engine marketing company for small and medium-size businesses, has acquired DealOn Media, a daily deals site–and it paid much less than the $6 billion Google was willing to spend on Groupon. ReachLocal said it coughed up $10 million for the two-year-old company, which operates in 18 U.S. markets and works with other publishers as a white-label provider.

Security Breach At ReachLocal, But Avoids Pulling A Blippy

in News on April 28, 2010 at 3:32 pm PT

A security breach this month at ReachLocal Inc. is bad timing for the online advertising agency. The venture-backed company is in IPO registration, so it was required to disclose in an amended S-1 filing Tuesday that a recent breach disrupted its customers’ advertising campaigns and resulted in its Australia platform going offline for 36 hours.

Local Advertisers Still Skittish About Search

in News on June 8, 2009 at 4:55 am PT

For years, online advertising companies have argued that advertising alongside Web search results is a great way for local businesses to reach prospective customers. Yet many local advertisers appear to be ditching search. A new study on local search advertising from research firm Borrell Associates finds that roughly 50 percent of businesses that buy search ads directly from Google and other Internet search companies don’t come back the following year.