Rent the Runway Gets $15 Million From Kleiner Perkins to Be the Netflix of Fashion

Rent the Runway is a New York-based start-up that lets you look like a million bucks while spending much less. Instead, women rent dresses for much less and then send them back in prepaid envelopes–no dry cleaning necessary.
bridesmaids

Netflixes of Fashion Take Off

A new fashion-rental service has been getting buzz this week, but it follows other designer sites that have adopted the Netflix model to their ventures. Rent the Runway, which started Monday, marks another entry into the growing market of online luxury rental services.