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	<title>AllThingsD &#187; Rob Walker</title>
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		  <title>All Things Digital</title>
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		<title>Music App-Maker Smule Adds More Voices, Buys Music App-Maker Khush</title>
		<link>http://allthingsd.com/20111201/music-app-maker-smule-adds-more-voices-buys-music-app-maker-khush/</link>
		<comments>http://allthingsd.com/20111201/music-app-maker-smule-adds-more-voices-buys-music-app-maker-khush/#comments</comments>
		<pubDate>Thu, 01 Dec 2011 16:01:38 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Ge Wang]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Jeff Smith]]></category>
		<category><![CDATA[Khush]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Ocarina]]></category>
		<category><![CDATA[Parag Chordia]]></category>
		<category><![CDATA[Prerna Gupta]]></category>
		<category><![CDATA[Rob Walker]]></category>
		<category><![CDATA[Smule]]></category>
		<category><![CDATA[Songify]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=149280</guid>
		<description><![CDATA[The people behind cool music-making apps like Magic Piano and Ocarina have bought Khush, the people behind cool music-making apps like Songify.]]></description>
			<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2011/12/magic-piano.png"><img class="alignright size-medium wp-image-149304" title="magic piano" src="http://allthingsd.com/files/2011/12/magic-piano-380x285.png" alt="" width="380" height="285" /></a>Smule, the company that makes cool music-making apps like Magic Piano and Ocarina, has bought Khush, the company that makes cool music-making apps like Songify.</p>
<p>The companies aren&#8217;t disclosing details except to note that it&#8217;s a cash and stock deal. Smule has more of the former because it just raised a <a href="http://venturebeat.com/2011/10/31/smule-raises-12-million/">$12 million funding round</a>, and some of that is being transfered directly to Atlanta-based Khush.</p>
<p>The logic here is pretty simple: The two companies can combine tech, and just as important, they can combine their installed base &#8212; together they&#8217;ve moved 35 million apps &#8212; to promote/distribute more apps.</p>
<p>All of that activity, by the way, remains confined to Apple and its iOS ecosystem. Neither company makes apps for Google&#8217;s Android operating system, pretty much for the same reasons that <a href="http://allthingsd.com/20100305/an-apple-app-star-explains-why-he-wont-work-with-android/">Smule co-founder Jeff Smith explained to me more than a year ago</a>.</p>
<p>If you want to raise a skeptical eye, it would be perfectly fair to point out that both companies traffic in novelty items that rely on gimmicks like &#8220;auto-tuning&#8221; people&#8217;s voices. And that while both companies insist that they&#8217;re really trying to make music-creation a social experience, you probably don&#8217;t want to hear most of your friends&#8217; attempts to make music.</p>
<p>But who cares? If people like the apps, they like the apps. For insight into the brains that make the apps popular, check out this excellent profile of Smule&#8217;s chief brainiac Ge Wang, via the <a href="http://www.nytimes.com/2011/11/27/magazine/smule.html?ref=video-games">New York Times magazine&#8217;s Rob Walker</a>.</p>
<p>You can also see Wang, Smith and their new employees Prerna Gupta and Parag Chordia in this clever announcement video; below that is the interview I shot with Smith back in March 2010.</p>
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		<title>QOTD: Likes Are Great. Money Is Better: Why Kickstarter Works.</title>
		<link>http://allthingsd.com/20110805/qotd-likes-are-great-money-is-better-why-kickstarter-works/</link>
		<comments>http://allthingsd.com/20110805/qotd-likes-are-great-money-is-better-why-kickstarter-works/#comments</comments>
		<pubDate>Fri, 05 Aug 2011 16:28:02 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[crowdfunding]]></category>
		<category><![CDATA[Kickstarter]]></category>
		<category><![CDATA[magazine]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[QOTD]]></category>
		<category><![CDATA[Rob Walker]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=106725</guid>
		<description><![CDATA[Apparently a whole lot of people like something so much they’re not even willing to give it a dollar. Australian designer Lewis Winter, bemoaning the limited effort many social media users expend to express their support, in a New York Times magazine piece on Kickstarter. The piece, written by the excellent Rob Walker (disclosure: I [...]]]></description>
			<content:encoded><![CDATA[<blockquote><p>Apparently a whole lot of people like something so much they’re not even willing to give it a dollar.</p></blockquote>
<p class="attribution"> Australian designer Lewis Winter, bemoaning the limited effort many social media users expend to express their support, in a <a href="http://www.nytimes.com/2011/08/07/magazine/the-trivialities-and-transcendence-of-kickstarter.html?_r=1&#038;pagewanted=all">New York Times magazine piece on Kickstarter</a>. The piece, written by the excellent Rob Walker (disclosure: I think Rob Walker is excellent), explains why Kickstarter&#8217;s crowdfunding model works where others fall flat. Well worth your time.</p>
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