6 posts and columns on ROI

Demand CEO Richard Rosenblatt Talks Panda

in Media on May 9, 2011 at 6:29 am PT

Last week, after he turned in better-than-expected earnings and tried to explain to a worried Wall Street how the search algorithm changes at Google, called Panda, were significant but not devastating to his business, BoomTown had a short phone interview with Demand Media CEO Richard Rosenblatt.

LIVE from New York: Twitter Pitches Ads to Madison Avenue

in Media on April 13, 2010 at 10:39 am PT

Twitter has quietly been reaching out to marketers about its new ad platform for a few months, but now it’s a full-fledged marketing blitz. COO Dick Costolo takes his marketing message to ad buyers.

Voices

Customers Inspire the Socialization of CRM

in News on March 5, 2010 at 11:11 am PT

The Altimeter Group released a new report on social CRM today, and while analysts release reports all the time, this is different. The report is free to read and share under creative commons. This is a big disruptor, one that reflects the socialization of information and the spirit of social media. By giving away insight, Altimeter ignites change and thus brings its report to life.

Google: What Economic Crisis?

in News on October 16, 2008 at 1:35 pm PT

Investors concerned about Google’s performance in the current economic slump set their Mylanta aside this afternoon after the company reported third-quarter earnings that beat expectations. Excluding one-time items, Google earned $4.92 a share in the third quarter on revenues of $4.04 billion. Analysts had expected earnings of $4.75 a share on revenue of $4.053 billion.