6 posts and columns on Sam Altman

TapJoy CEO: Apple App Store Changes Won’t Shut Us Down

in Mobile on April 25, 2011 at 6:04 pm PT

The changes that Cupertino has made to its App Store rankings have thrown it for a loop, but CEO Mihir Shah said he is convinced his company will find a way for its promotion mechanisms to peacefully co-exist with Apple’s desires to keep people from gaming its system. “I think we are very early in the market,” Shah said. “We are going to have to tack a few ways.”

Coming Soon: Advertiser Alerts on Your Phone

in News on March 1, 2011 at 1:35 pm PT

Advertisers have long contemplated a world in which they could contact people walking down the street with special offers and get them to change course and enter a store. There’s been new movement this week to make that vision a reality. On Tuesday Loopt, a social network catered to mobile-device users, unveiled a plan to allow advertisers to send alerts to Loopt users, based on their location, when they want to offer them an limited-time deal.

Liveblogging the Facebook Mobile Event: Single Sign-On for Social

in News on November 3, 2010 at 10:55 am PT

BoomTown arrived late to the Facebook mobile event for the press due to traffic related to the parade for the San Francisco Giants’ World Series victory–and where I would much rather be right now. Go Giants! In any case, I am here in the cafeteria of Facebook again, where the company continues its attempts to take over the known digital universe before Google does. The latest parry: Single sign-on!

The Life Graph: You Are Your Location

in News on March 11, 2010 at 12:00 am PT

There’s a lot of attention being focused on location-based services and mobile social networks right now, and for good reason.