Today, BoomTown interviewed AOL CEO Tim Armstrong, along with NPR CEO Vivian Schiller, at the Online News Association Conference in Washington, D.C., about the future of journalism on the Web.

Afterward, I talked to him about the future of content on AOL, most particularly its new homepage revamp that focuses intently on editorial “curation,” rather than a more social direction being taken by rival Yahoo.

I also got a short demo of the new homepage, which is rolling out right now, instead of Monday as has been reported.

The new version–with a clean and spare design and a rotating logo–prominently features local news, video and content from AOL’s network of sites, such as Engadget.

It also launches three original video shows: A morning promotional feature called “You’ve Got”; a two-minute news program called “Daybreak,” with former “Wallstrip” host Lindsay Campbell–yay!–and produced by Ben Silverman’s Electus; and “The One,” an expert/opinion segment, done by Next New Networks.

The redo is yet another splashy move by AOL and Armstrong to push the company into a new direction of growth as its core access business declines.

It’s one wrapped almost completely around content, in hopes that creating premium branded content will attract lucrative advertising.

So far, not so good, as AOL’s ad revenues continue to lag in the midst of a difficult turnaround effort.

Presumably, Armstrong hopes a new look will help goose results in a better direction.

Here is a screenshot of the page, which is now available to users (click here to see the full image):

Empty bracket or no empty bracket: Will it work?

That’s pretty much the big question at News Corp. tonight, as its much beleaguered social networking site, Myspace, rolls out a new beta version aimed at shifting its fortunes.

And how will it do that? By moving dramatically away from its roots as a social networking site–and far, far away from powerhouse Facebook–and becoming a “social entertainment” hub aimed directly at the Gen Y audience.

That means heavy emphasis on the sharing and discovery of music, television, movies, games, videos and photos from within Myspace and without. There is also an upcoming new mobile site and better apps for smartphones and tablets.

And it also includes a new logo that features “my” with an actual fill-in-the-space bracket after it.

By the way, it’s now “Myspace”–dropped second cap–rather than the old “MySpace,” and the new color palette is black, not blue.

It is a bold, if risky, move, which could result in a dramatic decline of users or–despite the grim reality of second acts on the Internet–reset Myspace to begin a new cycle of growth.

For sure, as you can see from the screenshots below, it is a cleaner, hipper and much more attractive offering, with a tile format, ridding Myspace of its longtime cheap and noisy feel.

You can still toggle to a list or video view of the homepage.

Still, Myspace continues with the irksome moving parts, such as continually updating live notifications and real-time rolling number tickers that move constantly as people share various content.

It sort of reminds me of that national-debt clock in Times Square in Manhattan, but not as riveting.

Amid the better ability for bands and artists to more easily attract fans and promote themselves on Myspace, regular users can also become social arbiters–called “curators”–by active and useful sharing of their tastes.

And, perhaps most important of all, you can bring in a lot of outside sources, broadcast out to Facebook and have a two-way feed with Twitter.

Behind the scenes, Myspace has also done a major overhaul of its tech structure, which has been much maligned. In fact, it was once described to me as being made of “bubblegum and baling wire.”

Here’s an appalling stat, for example: There have been 117 different Myspace logos created for the service.

We’ll see how it goes, but here are videos Myspace did about the launch, including a logo-ganza:

And here are more screenshots than you ever would want (click on the images to make them larger):

Finally, here is the official press release:

MEET THE NEW MYSPACE

Myspace Debuts New Brand, Beta Website and Suite of Products That Focus on Social Entertainment for Gen Y

Beverly Hills, October 27, 2010 – Today Myspace announced a new brand, beta website and a suite of products that together redefine the company as a social entertainment destination for Gen Y. Myspace is creating a rich, highly personalized experience for people to discover content and connect with other fans who share similar interests. The entertainment experience will span music, celebrities, movies, television and games and will be available through multiple platforms, including online, mobile devices and offline events.

“This marks the beginning of an exciting turning point for Myspace. Our new strategy expands on Myspace’s existing strengths–a deep understanding of social, a wealth of entertainment content and the ability to surface emerging cultural trends in real time through our users,” said Mike Jones, CEO of Myspace. “Myspace is unique in that it is powered by the passions of our users, who program the site by expressing interests, sharing tastes and knowledge around particular topics, and scouting out up-and-coming subcultures. This is the just the first step and there will be many more features, programs and improvements to come.:

Specifically, Myspace will provide people with the ability to:

• Discover and engage with Myspace’s broad array of programming, including originals, exclusives and content from around the Web.
• Express, collect, and display their creations and interests on their profiles and through sharing tools.
• Connect to other fans with similar tastes.

Myspace will also focus on promoting curators–a subset of its audience whose reputation and knowledge around particular entertainment topics and emerging cultural trends make them uniquely influential–by supporting them with the resources, tools and a platform to expand their reach within the Myspace community.

Newly Designed Beta Site

Myspace has completely rebuilt its website, with a new visual identity and product features that put content center stage. From the color palette to the way the site is organized to the improved navigation, everything has been redesigned to help people easily find relevant content.

The redesigned Myspace welcome page showcases fresh content as it bubbles up across the beta site in real time. Additionally, once a user logs in to Myspace, the page will instantly populate with content based on the individual’s interests, creating a unique, contextually relevant discovery experience.

Registered users can now also toggle between three different views of the homepage, each specifically designed to display their stream in the way that resonates most. These include:

• List view: Traditional view
• Grid view: A magazine-like format
• Play view: A video format that allows users to watch, forward and resize their updates to full screen

To complement the online experience, Myspace will soon release a mobile version of the beta site, accessible on any mobile browser. A new Myspace app for iPhone and Android devices will follow later this year.

New Products

Myspace has released a suite of initial features that empower people to discover, collect and display entertainment content, while also offering tailored recommendations. These features include:

Topics–Myspace features more than 20,000 entertainment-focused, dynamic pages organized around topics. These pages provide a centralized location to view aggregated information about specific subject matter from a wide variety of news sites and blogs including MTV, Los Angeles Times, Access Hollywood, New York Times, Village Voice and Just Jared.

Content Hubs–These comprehensive entertainment destinations are specifically dedicated to movies, television and celebrities. The pages combine programmed editorial with trending articles that feature news, videos and photos from various content partners. Additionally, each individual article within the hubs recommends related content and topics. Hubs focused on games, comedy, sports and fashion will be revealed in the coming months.

Personalized Stream–The new stream automatically learns what to feature based on a user’s preferences and habits, so they see more of what they love and less of what they don’t.

Recommendations–This feature recommends relevant topics and other fans based on algorithms that learn the type of content a user views, listens to or watches and from whom or where they discovered it.

‘Right now on Myspace’–This feature shows trending content in real time on Myspace, helps fans find recently added music and videos, and lets them listen or watch right from the interactive chart. Myspace uses these trends to inform recommendations that promote discovery and engagement.

Discovery Tab–This always accessible tab combines videos that friends are watching with what’s trending in real time on Myspace. Scroll to the top of any page and the new Discovery Tab drops down as a horizontal film strip.

My Stuff TabMy Stuff is an easy way to see all that’s personal to a user – their profile, photos, videos and uploaded content, structured as a drop-down menu with different content areas.

Badges–This feature recognizes and rewards curators and fans for their social activity around entertainment topics on the beta site and promotes them with badges – graphic icons that appear in a user’s stream.

New Brand Identity

Myspace has also introduced a new logo that captures its revamped brand identity and values. The bracket in the logo represents a space where people can express themselves, enabling users to personalize the logo and make it their own–just as they can throughout Myspace.

The newly-designed Myspace begins rolling out today in beta and will be available to all users worldwide by the end of November. New users will have immediate access to the beta site. For more information, please visit www.myspace.com/newmyspace

EARLIER:
One new twist in the Cablevision-News Corp. fight: News Corp. has cut off Cablevision subscribers’ access to its shows on Hulu, the video site joint venture, as well as on its own Fox.com.

Here’s a screenshot from Fortune.com columnist Seth Weintraub, taken this afternoon when he tried to watch a Fox show on the site, which is co-owned by News Corp., Disney’s ABC and GE’s NBC Universal:

News Corp.’s comment, via Fox Networks PR guy Scott Grogin: “Fox.com and Fox content on hulu is unavailable to Cablevision subscribers.”

And here’s Hulu PR rep Elisa Schreiber:

Unfortunately, we were put in a position of needing to block Fox content on Hulu in order to remain neutral during contract negotiations between Fox and Cablevision. This only includes Fox content. All other Hulu content is accessible to Cablevision internet subscribers. We regret the impact on Cablevision customers and look forward to returning Fox content to those users as soon as possible.

This is an important escalation from News Corp. (which owns this Web site) in its fight to extract more dollars from its cable partners.

In the past, cable subscribers who couldn’t get Fox shows during fee disputes were still able to watch some of them via Hulu. I know that News Corp. has discussed shutting off access to the site during past fee fights, but as far as I know this is the first time they’ve actually done it.

It’s also a logical move, at least from News Corp.’s perspective.

If it’s trying to increase the pain felt by Cablevision and its subscribers, it may as well use every tool it has. And in the past, the Web has been used against programmers like Fox in these fights: Last year, when Time Warner Cable was fighting with News Corp., it prepared a video showing customers how to find their favorite shows on sites like Hulu.

But while the move is certain to rile up the digerati (astonished industry executive to me, over the phone, just now: “That is crazy!) I’m not sure how much real impact it will have in the fight.

News Corp.’s most valuable weapon is access to the Phillies-Giants playoff game tonight, and the New York Giants-Detroit Lions game tomorrow.

Both are scheduled to air on Fox, and many of Cablevision’s three million subscribers who live in the New York area will holler loudly if they can’t see them. But they wouldn’t be able to see them on Hulu or Fox.com, anyway.

Instead, those sites are used to show reruns of Fox broadcast shows. That means Cablevision subs can’t see Sunday night’s episode of “The Simpsons” on Monday, but that’s not the same kind of impact.

So the fact that its massive Web site is showing a “server outage” sign and little else is pretty astonishing.

And not in a good way, since the company is in the midst of a swirl of takeover rumors, executive turmoil and worries about weak earnings next week.

But, until now, Yahoo’s powerful homepage always works, especially compared to other Web sites. Over its long history, in fact, it has been the polar opposite of Fail-Whaling Twitter.

BoomTown is awaiting info from Yahoo PR, which acknowledged “periodic outages.” It is still down for me and many others who have emailed

But the Silicon Valley company has no specifics as yet, beyond this statement to the media:

“For a brief period this afternoon, Yahoo.com was inaccessible to some users. We have identified the issue and are working to correct it immediately. We know that this may have caused some inconvenience and we apologize to our users who might have been affected.”

Here is a screenshot we just took:

The new features include an innovative, if odd, vertical “accordion” tab.

“We have been actively working on the algorithmic transition of search, which was completed in August, and we are already releasing new features to the search experience,” said Shashi Seth, SVP of Yahoo Search and Marketplaces, in an interview with BoomTown today. “Since we are not actively spending a lot of energy on back-end stuff, we can focus our efforts on new things.”

Among the new enhancements to Yahoo (YHOO) search: A vertical “accordion” paradigm with shortcuts on search results that allow for new kinds of information presentation; “quick apps,” beginning with one for Netflix (NFLX) that lets its members add movies to their queue directly from the search results page; slideshows within search from the “Trending Now” lists on Yahoo; more immersive and theater-style photo and video search, as well as “the ability for people to view personally meaningful public Facebook albums from friends,” when they sign in to Facebook; and a new mobile search experience for Apple (AAPL) iPhone and Google Android smartphones, as well as feature phones, that uses HTML5 technology.

“We wanted users to see that things had changed dramatically,” said Seth. “Consumer needs for search engines have changed.”

He said that in testing so far, engagement–an increasingly important measure for advertisers–had spiked with the new features, especially in “taking search from an information need to action at an end.”

Seth promised a “huge pipeline of stuff” to come in search, where the Silicon Valley Internet giant holds the No. 2 position in market share, well behind Google (GOOG) and ahead of the Microsoft (MSFT) Bing service.

Both Google and Microsoft have been adding a series of search upgrades over the last year, such as Google Instant, while Yahoo has not.

Yahoo has a blog post up about it here.

And here are some screenshots, as well as the official press release and an overview by Yahoo of the new search features (click on the images to make them bigger):

Yahoo! Makes Searching More Relevant, Productive and Fun

New features help people explore their interests and do more

SUNNYVALE, Calif., October 7, 2010–Yahoo! (NASDAQ: YHOO) today introduced new Search enhancements that will help millions of people be entertained, productive, and informed anywhere they are across Yahoo!. Leveraging Yahoo!’s rich content and robust technology platforms, these new Yahoo! Search features will help people get to the entertainment and news content they care about on all connected devices–and do more with the things they find.

“Our goal is to understand what people care about and to make it fun for them to explore the most personally relevant, interesting, and informative content so that they can get things done faster and stay in the know,” said Shashi Seth, senior vice president, Yahoo! Search and Marketplaces. “Yahoo!’s new immersive Search is a cornerstone of the overall Yahoo! experience, creating more ways to connect people with whatever and whoever interests them.”

To start using the new enhancements, go to Yahoo.com and search for topics such as “Lady Gaga” or “Wall Street: Money Never Sleeps.” The features include 3D multifaceted results and tools that let people:

• Cut to the chase–Intelligent shortcuts for movies, musical artists, celebrities and news topics conveniently organize the most important details such as images, articles, videos, tweets, event listings, and ratings. They also provide quick and easy ways to purchase movie or concert tickets while searching.

• Find favorite flicks–The first in a series of unique “quick apps” from Yahoo! Search, a new Web app for Netflix provides an easy way for Netflix members to add movies to their Queue right from the Search results page. In the coming months, Yahoo! plans to launch additional apps that change the search paradigm from finding to doing.

• Watch what’s happening now–Continuing to bring Search to more people in more places across Yahoo!, the company is helping people feed their curiosity by displaying image slideshows right above the standard results for interesting topics from Yahoo!’s Trending Now lists on Yahoo.com and elsewhere.

• Lean back and browse more pictures–An immersive new Yahoo! Image Search delivers engaging slideshows with public photos from Flickr and Yahoo!’s leading content sites, as well as the ability for people to view personally meaningful public Facebook albums from friends when they sign-in and connect their Yahoo! accounts to Facebook.

• Search on the go–Android and iPhone users can now get faster, more sophisticated Search results, thanks to the latest HTML5 technology. Rich content on entertainment, finance, and local topics is surfaced in more unique and compelling ways for high-end mobile devices.

Working toward its vision to be the center of people’s online lives, Yahoo! is dedicated to re-imagining Search by creating new ways to bring people closer to what they need and want on the Web. Today’s visually stunning new Search experiences throughout the Yahoo! network, along with innovative technology enhancements and quality improvements for rich local and shopping searches, all supplement organic algorithmic Search listings from the recently transitioned Microsoft search platform. Yahoo! expects current and future innovations to redefine Yahoo! Search and drive greater consumer engagement and loyalty.

New features began rolling out to Search users across the U.S. today, and Yahoo! expects to launch them for additional global markets in 2011.

Search Launch Overview Oct 2010

That’s not much of a surprise, given the relentless marketing campaign by the makers of “The Social Network,” which opened wide last Friday. It has garnered terrific critical acclaim.

Still, BoomTown was quite surprised to see a mention of the film on one of my favorite celebrity sites, TMZ.com.

Of course, because it is gossip-saturated, TMZ featured it as one of its naughty regular features called “Who’d You Rather?”

As in…well, you get the point.

This time they pitted Facebook CEO and co-founder Mark Zuckerberg against the Winklevoss twins in a “Facebook Fight.”

“As part of the movie ‘The Social Network,’ twin brothers Tyler and Cameron Winklevoss claim their Harvard [University] classmate Mark Zuckerberg stole their idea and created what is now this little website called Facebook,” TMZ wrote.

Also surprising, as you can see from the screenshot above, given what hunks of dudeness the Winklevii clearly are, is that Zuckerberg seems to be attracting one-third of the votes compared with their two-thirds.

And since there are two of them, the billionaire social networking wunderkind could be considered tied with the brothers!

Sweet justice after the slamming the Winklevii have been giving Zuckerberg in the media of late, even though they had signed a confidentiality agreement after their first $65 million settlement with him?

The Winklevii are trying to have that overturned and are inexplicably going for more, of course, which should keep the themes of the movie resonating for a while.

That will also be true if “The Social Network” garners some award nominations, especially the Oscar.

Also interesting will be to see if the movie will perform well this weekend or will drop off. It’s so far proved popular in the big cities on the coasts and in Silicon Valley, but now it has to go wide to make some real dough.

But, for sure, it will be on television eventually. Today, the FX cable network said it had bought the broadcast premiere rights to the movie.

You didn’t think Facebook would integrate with Google (GOOG) Voice, did you?

Actually, according to sources close to the situation, Facebook and Skype are poised to announce a significant and wide-ranging partnership that will include integration of SMS, voice chat and Facebook Connect.

The move by the pair–which have tested small contact importer integrations before–is a natural one for the social networking giant, which is aiming to be the central communications and messaging platform for its users, across a range of media.

Facebook’s goal, according to sources: To mesh communications and community more tightly together and add more tools to allow users to do so.

Since it was not going to create an Internet telephony service of its own–kind of like not creating a mobile operating system–Facebook has apparently turned to the Web’s Internet telephony leader.

Interestingly, Facebook has previously tested a video chat product.

Skype had 124 million people using it at least once a month and 560 million registered users, which will be bolstered by the 500 million Facebook users who will now be able to use it more seamlessly within Skype.

That will include allowing users to SMS and call Facebook friends from Skype, which will now deploy Facebook Connect.

And also do video chat using Facebook in Skype, which you can see below, in a very odd screenshot sent to me by a source–Walt Mossberg’s code name is not Daniel Matthews and I am not Allison Brown. (Click on the image to make it larger.)

This all will be available in Skype’s newest version, 5.0, which emerges from beta in a few weeks.

This is a big win for the Luxembourg-based Skype, which is currently readying a public offering.

While it now dominates the online calling space, it needs to be present where users are now moving, such as Facebook.

And for Facebook, this is also helpful to its international push, making it more appealing globally since Skype is much more popular outside the U.S.

It will be interesting to see if both cross-integrate into their popular mobile apps too.

Facebook has been doing a lot of integrations with other communications services, such as a massive upcoming one with Yahoo (YHOO) and also one with Microsoft (MSFT).

Skype is also increasing its partnerships. Today, for example, it will announce a deal with Avaya, which makes office phones and related software aimed at businesses.

The pair called it a “strategic unified communications and collaboration partnership,” and is centered on business and personal videoconferencing.

While All Things Digital had been using FeedBurner–now owned by Google (GOOG)–for a while, and although it pains us to leave any creation made by Dick Costolo, the new provider of our daily email newsletter is MailChimp.

For ATD readers, we think MailChimp is more versatile and flexible. We can publish more than just our RSS feed within the email, including hot and trending topics, links to evergreen coverage and apps, and advertising.

Plus, it’s prettier, as you can see from the screenshots below.

It will deliver every morning at about 6 am PT, and you can sign up here.

But Twitter’s intro of one for the popular tablet device tonight in the Apple (AAPL) App Store is probably more important than most.

“Twitter for iPad,” said the company, “makes it even easier for people to explore Tweets and discover new content and accounts on Twitter.”

We’ll reserve judgment on that. Also, we still like the innovative Flipboard better.

In any case, here is the blog post on the rollout:

Twitter for iPad: Sharing content in Tweets

Wednesday, September 01, 2010

People are increasingly sharing different types of information on Twitter. For example, Tweets point to web pages, photos, videos, hashtags, people, check-ins, and more. Exploring Tweets is a great way to discover new and interesting information. And with devices of all shapes and sizes connecting to the Internet, we’re constantly looking for new ways to make this easier. To date, we’ve created applications for a variety of mobile phones, giving you instant access to Tweets and great content when you’re on the go.

Today we are bringing Tweets to a device that really lets content shine–the iPad.Twitter for iPad takes advantage of the iPad’s fluid touch interface, letting you move lots of information around smoothly and quickly–without needing to open and close windows or click buttons. There are a few things we want to point out that make this app a really fast and fun way to read real-time content.

Panes: Tapping on a Tweet opens a pane to the right. Depending on the content in that Tweet, you’ll see a video or photo, or maybe a news story, or perhaps another Tweet. You can continue tapping on Tweets, opening new panes, and getting new content as long as you’d like to. And, it’s really easy to move between panes by swiping to the right or left.

Media: When you tap a video link or open a web page with an embedded video, you can play that video inline. And, let’s be honest, video is great but sometimes it can take some time to load. The panes in Twitter for iPad let you look through your timeline while a video is loading, and then you can just swipe back to the video when it’s ready to play. You can also pinch on a video to watch it fullscreen.

Gestures: You can pinch on a Tweet to quickly view details about the author and to take actions on a Tweet, such as reply or retweet. Put two fingers together and pull down on a Tweet to peek at the replies, showing the entire conversation leading to that Tweet.

No need to login: You don’t even need to sign up to get started with Twitter for iPad. We’ve selected great Twitter accounts that you can see in various categories, such as Art & Design, Sports, and News. You can also search, view trends, and find breaking news. Sign up at any time to create your own timeline and start tweeting.

Twitter for iPad is available worldwide from the App Store. Try it out and let me, @lorenb, and @bhaggs know what you think.

And here are two screenshots:

You got your Android in my Bing–no, you got your Bing in my Android.

If you can’t beat them, well, you know….

That’s now the official policy of Microsoft (MSFT), it seems, as its Bing search engine offers an app for Google (GOOG) Android for Verizon (VZ) customers.

The “Bing for Mobile Android” app will include a daily image, maps, driving directions and traffic information, as well as instant answers for movies, stocks quotes, flight status and local business listings.

Bing has had huge success with its Apple (AAPL) iPhone app and, thus, is–as expected–moving onto the next big smartphone platform.

Next up, presumably, more Android carriers and, of course, a Bing app for the Windows Phone 7, which will be Microsoft’s newest effort to keep up in the mobile market.

Here is a screenshot of the app, and you can read a blog post from Bing on the subject here, with more screenshots:

Here are some videos and screenshots from Google’s two mobile product announcements today: Voice Actions and Chrome to Phone.

The first lets you speak a variety of requests and commands into the mobile phone and get a wide range of results; the latter is a way to send information from the Silicon Valley search giant’s browser to a mobile phone app on an Android smartphone.

Here is a video on Voice Actions and two screenshots, and you can read more on the Google (GOOG) blog about it, in a post titled “Just Speak It.”

And here is the Chrome to Phone video (and you can see the Google blog post on it here):

BoomTown was sitting front row center–better to scare Google Mobile Product Manager Hugo Barra–at the Silicon Valley search giant’s press event in San Francisco this morning.

Google (GOOG) called together a group of reporters to discuss some “cool new features” for its Android operating system.

While many have been expectantly waiting for Google to announce a video-calling offering, to match the Apple (AAPL) FaceTime service, that was not to be here.

Instead, it was a low-key rollout of a few whiz-bang features to ooh and ahh at.

Happily, Google provided unusually delicious donuts, which was my entire reason for coming, because donuts are the pastry to the gods.

Let’s get to it:

10:05 am PT: PR dude Mike Nelson introed Barra, who said there will be two new features announced.

Ooh and Ahh.

First though, we were forced to endure yet another lecture on how important mobile is and where the future is headed that comes from every single company that throws a mobile event.

Mobile is the big show now?

Really? We had no idea this cell phone thing was going to take off! Thanks, Professor Barra!

Barra pressed on with lots of talk about MIPS (millions of instructions per second, which you should care less about, but is important).

Barra said that innovative smartphones were becoming “super-computers in your pocket.”

Again, master of the obvious!

I obviously needed to have a bite of my lovely sprinkle-laden donut to gain some balance.

10:12 am: Barra moved onto voice recognition. He asked the phone movie times in Palo Alto, Calif. and how high the Empire State Building, results which were promptly delivered.

(When my kid asked me on a trip to New York, I just said it was a badillion feet high, which also worked as an answer.)

But such technology is cool, for sure.

But Barra upped the ante by speaking four languages–Spanish, French, Italian and Japanese–to get results. It worked! Get this guy on “The Amazing Race” pronto!

Now, tricks over, it was onto the first product announcement!

And, drum roll…it was a new feature that Google is a calling “Voice Actions” in Voice Search, available today for Android 2.2 Froyo devices.

This sounded like a band name from the 1980s.

Instead, it is the ability to speak into the phone and have it instantly do things, such as sending text messages, automatic dialing and mapping and more, all via speech commands in English.

Speech recognition, natural language processing and semantic Web search–you could kind of do this before on Android, but it was neither seamless nor automatic, said Barra.

He did not say, but Voice Actions is an awful lot like Siri, the mobile app assistant start-up that Apple bought recently.

But there were more on Voice Actions, according to the adorkable demo dude Mike LeBeau, a baker’s dozen (13!) of actions, and there will be more.

He spoke into the phone a request to “Listen to the Decembrists.” Presto (and also props for the hip musical choice)!

Then, LeBeau spoke an email about some scuba diving trip. Presto!

But then he added a smiley face! Unfortunate and decidedly unhip, but presto!

After that, LeBeau kept showing off, setting the alarm clock, going to Wikipedia, doing a search for art galleries in Amsterdam.

10:28 am: Now for product announcement #2.

Barra brought up engineering manager Dave Burke, who built it in his 20 percent time.

It’s a synching feature called “Chrome to Phone.”

This sounded like a 1990s band name.

“It is a low latency way to push information to the phone,” said Burke, using Google’s browser and an app for the mobile device.

There is a little icon on the Chrome browser you click that sends a variety of stuff to the app on an Android phone.

It’s certainly helpful.

10:35 am: Onto Q&A about the two perfectly fine, though hardly earth-shaking, announcements.

Questions about the languages, bookmarking Chrome to Phone (not yet) and what’s coming next.

More!

It was all about solving “pain points” said the Voice Actions dude LeBeau.

All I know is donuts are the only thing that solves my pain points. Presto!

(And here is a post of some videos and screenshots of both Voice Actions and Chrome to Phone to enjoy.)

Yesterday morning, the pair of Stanford University graduate students who made the hot news-reading iPad app, Pulse News Reader, were ecstatic to be mentioned first–for being among the most promising developers for the new tablet device–by Apple CEO Steve Jobs in his keynote speech at the Worldwide Developers Conference in San Francisco.

But by the afternoon, that flush of entrepreneurial success had turned sour, after Apple (AAPL) informed the two that Pulse was being pulled from the App Store after it received a written notice from the New York Times Company (NYT) declaring that “The New York Times Company believes your application named ‘Pulse News Reader’ infringes The New York Times Company’s rights.”

In an unusual coincidence, the Times Web site was on prominent display on a huge screenshot of the iPad during Jobs’s speech.

Ironically, the Times wrote a big wet kiss about Pulse last week in a blog post titled “The iPad Pulse Reader Scales the Charts,” by tech writer Brad Stone.

“Pulse is a stylish and easy-to-use news aggregator,” wrote Stone. “News organizations still puzzling over their iPad strategies can perhaps derive some hope from Pulse’s success–or at least its price tag.”

No longer. Pulse was down completely by 6:30 pm PT last night.

Reads a notice on iTunes now: “Your request could not be completed. The item you’ve requested is not currently available in the U.S. store.”

“I don’t blame Apple, because they have to respond when contacted by lawyers from the Times,” said Akshay Kothari, a 23-year-old student of well-known Silicon Valley investor Michael Dearing’s Launch Pad class at Stanford, of the letter the media giant sent to Apple (which is below, along with the take-down notice).

“But it was definitely a roller coaster of a day.”

In fact, it has been all up for the past four weeks, since Kothari and 22-year-old Ankit Gupta released the Pulse iPad app, creating it for the class, which requires students to develop and put out a product.

Both are at Stanford’s Institute of Design and created a company called Alphonso Labs.

The app was quickly approved after about four weeks of development. Since then, it has taken off strongly, downloaded 35,000 times at a $4 price tag, even rising to No. 1 in paid apps several times, as noted prominently in the lead of the Times story.

Kothari said that the pair plan to contact Apple in the morning and take steps to remove Times material from the feeds.

It is not immediately clear why they need to, since Pulse draws from publicly available Times RSS feeds, as do many other apps, and does no scraping.

In fact, Pulse is little more than a really well-designed RSS reader, which is what the Times said it was in its write-up. You add feeds to it and it visualizes them in a way that’s easy to get through.

The Times story did have one ominous-in-retrospect note about Pulse: “It also lets people easily share articles through Twitter and Facebook–bypassing the individual sharing tools presented by each news site.”

But Pulse is pretty basic and is similar to many others readers.

In the New York Times case, as with others, one view is plain text and only shows whatever the Times puts in its RSS feed, which isn’t much. And its Web view seems to be just an in-app browser that takes you straight to the page that is in the link with the RSS feed.

You can see both here below:

The Times lawyer, Richard Samson, sees it differently, apparently, since it is a paid app rather than a free one, noting in the Times June 3 notice to Apple, which came two days after the newspaper’s article about Pulse:

“The Pulse News Reader app, makes commercial use of the NYTimes.com and Boston.com RSS feeds, in violation of their Terms of Use*. Thus, the use of our content is unlicensed. The app also frames the NYTimes.com and Boston.com websites in violation of their respective Terms of Use.”

Samson also complained about how Pulse was marketed in the App Store, a screenshot of which you can see below:

BoomTown sent an email to Samson, as well as to Apple, for comment.

Until I hear back, here is the email from the App store to Pulse, including the letter from the Times lawyer–I removed personal email addresses and phone numbers, along with the number of the Pulse case Apple gave it–as well as a lovely video of Pulse in action:

From: App Store Notices
Date: Mon, Jun 7, 2010 at 3:09 PM
Subject: Apple Inc. (our ref# APPXXXX)
To: Akshay Kothari

Dear Sir or Madam,

**Please include APPXXXX in the subject line of any future correspondence on this matter.**

We received a written notice from The New York Times Company that The New York Times Company believes your application named “Pulse News Reader” infringes The New York Times Company’s rights. A copy of the notice is attached.

Accordingly, we have pulled your application from the App Store. Please contact The New York Times Company directly regarding any questions or concerns you may have.

For any technical questions, please contact iTunes Connect: www.apple.com/itunes/go/itunesconnect/contactus.

Thank you for your immediate attention.

Sincerely,

? iTunes Music Marketing & IP Legal | Apple | 1 Infinite Loop | Cupertino | CA | 95014 | AppStoreNotices@apple.com

Begin forwarded message:

From: “Samson, Richard S”
Date: June 3, 2010 10:51:23 AM PDT
To:”‘appstorenotices@apple.com’”
Cc: “Samuels, Robert”, “Manning, Michael”
Subject: infringing “Pulse News Reader” iPad app

Hello-

I am writing again, on behalf of The Boston Globe, Boston.com and The New York Times Company, about the infringing iPad app, “Pulse News Reader” produced by Alphonso Labs Inc. (please see pertinent details, link and screenshots below).

The infringing app is available on the iTunes store here: http://itunes.apple.com/us/app/pulse-news-reader/id371088673?mt=8

The Pulse News Reader app, makes commercial use of the NYTimes.com and Boston.com RSS feeds, in violation of their Terms of Use*. Thus, the use of our content is unlicensed. The app also frames the NYTimes.com and Boston.com websites in violation of their respective Terms of Use.

I note that the app is delivered with the NYTimes.com RSS feed preloaded, which is prominently featured in the screen shots used to sell the app on iTunes.

I hereby declare, under penalty of perjury, that the information contained in this notification is accurate to the best of our knowledge and that I am authorized to act on behalf of the owner of the copyrights and trademarks of The Boston Globe, Boston.com and The New York Times Company. We hereby demand that you immediately and permanently remove this app from the iTunes site.

Please let me know if you need any further information or have any questions. I can be reached directly at this Email or at the phone number below.

Thank you.

Sincerely,

Richard Samson

Richard Samson
Senior Counsel
The New York Times Company
620 Eighth Avenue
New York, New York 10018

* NYTimes.com Terms of Service, paragraph 2.2: “The Service and its Contents are protected by copyright pursuant to U.S. and international copyright laws. You may not modify, publish, transmit, participate in the transfer or sale of, reproduce (except as provided in Section 2.3 of these Terms of Service), create new works from, distribute, perform, display, or in any way exploit, any of the Content or the Service (including software) in whole or in part.”

* Boston.com Terms of Service, paragraph 2.2: “The Service and its Contents are protected by copyright pursuant to U.S.and international copyright laws. You may not modify, publish, transmit, participate in the transfer or sale of, reproduce (except as provided in Section 2.3 of this Agreement), create new works from, distribute, perform, display, or in any way exploit, any of the Content or the Service (including software) in whole or in part.”

[All Things Digital intern Drake Martinet contributed to this report.]

Oh, joy: More venture bucks for more socializing of credit card information.

Today, it is Swipely’s turn to grab the spotlight in the ever-crowded space to, as the start-up’s press release so aptly says, “turn purchases into conversations.”

Yes, it says that.

BoomTown excitedly awaits the next big thing to be intrusively socialized, such as these start-ups: Wipely (it records and shares every time you clean your bathroom), Diaply (don’t let your friends miss every diaper change!), and, of course, Hypely (every time a social category is overfunded by VCs, you get a poke).

In any case, Swipely–now in private beta, founded by Tellme co-founder Angus Davis and backed by some top venture firms and Silicon Valley angel investors–got $7.5 million in funding to try to take on sites such as Blippy.

Index Ventures is leading the latest Swipely round, which includes Greylock Partners and First Round Capital, as well as investors such as Ron Conway and Chris Sacca.

Swipely said Danny Rimer of Index Ventures will join its board of directors, and Reid Hoffman of Greylock Partners will serve as an observer.

Swipely had previously raised $1 million.

Blippy, its presumable rival, has raised close to $13 million from its own fancy-pants group of moneybags: August Capital, Sequoia Capital, Charles River Ventures, Conway (again!), Twitter CEO and co-founder Evan Williams and other well-known investors.

To differentiate itself, the Providence, Rhode Island-based Swipely is trying to go for a more circumspect approach to what is essentially a service that encourages digital blabbery about purchases.

Swipely’s take on making shopping social will involve sorting out credit info and giving you, your friends and retailers a lot of options to share, and the service is stressing opt-in over automated sharing–as well as better security, taking aim after a recent Blippy breach–via a “swipe.”

Get it?

Unlike Blippy, Swipely does not show the amount of money spent–for now–and lards in data, such as catalogs, on some purchases to encourage others to buy too.

Swipely seems, most of all, to be aiming for the high-minded version of social spending. But, please let us not forget: All these attempts are trying to get people to spend more, no matter how pretty you dress it up.

Here is another screenshot (click on it to make it larger):

And here’s the official press release:

Swipely to Reinvent How People Shop, Share and Save

Index Ventures, Greylock Partners, First Round Capital and Industry Luminaries Unite to Back New Start-up with $7.5 Million in Series A Funding

PROVIDENCE, R.I.–May 11, 2010 – Swipely (swipely.com), an online service that gives users an easy way to turn their purchases into conversations, announced it has completed its Series A round of financing, and a new preview version of its service is now available by invitation. Index Ventures led the Series A round, with participation from Greylock Partners, First Round Capital, and a number of well-known angel investors.

“Our mission is to fundamentally change the way consumers shop and share by adding value to every swipe,” said Angus Davis, Founder and CEO of Swipely. “Our service will transform everyday purchases at restaurants, movies or online retailers into conversations with friends, personalized recommendations and opportunities to save money.”

Founded and backed by veterans of Tellme, Microsoft, Netscape, eBay, LinkedIn and PayPal, Swipely provides a secure platform for consumers to recommend purchase experiences, discover new places and products through trusted friends, save money, and have more fun shopping.

Enter Swipely

On Swipely, every purchase is a “swipe.” Users start swiping by following an easy and secure sign-up process to import purchases from their credit or debit card accounts. Users can also import purchases from email for purchases made at any online store.

Users can rate their swipes and add comments or photos. Many swipes are geo-located automatically to specific store locations. Swipely also supports product details by integrating catalogs and menus from more than 250,000 retail and restaurant locations, allowing users to start conversations around specific outfits, meals, songs, movies, gadgets and millions of other products.

Discovering a new restaurant, movie or pair of shoes is easy on Swipely when users follow their friends. Upon seeing a great swipe for a new restaurant, users can click to see it on the map, and add it to their wishlist. Discovering music, movies and apps is easy, too–users can just press play on select swipes to hear a song preview, see a video trailer or browse app screen shots.

Swipely places a strong emphasis on protecting consumer privacy and security, and has passed reviews and audits from leading third party security and privacy organizations. Users have complete control over swipes get posted, and the specific amount spent remains private.

Industry Leaders Across Coasts and Continents Unite to Back Swipely

Swipley’s Series A funding was led by Index Ventures, with Greylock Partners and previous investor First Round Capital also participating. Danny Rimer of Index Ventures will join Swipely’s board of directors, and Reid Hoffman of Greylock Partners will serve as an observer on Swipely’s board. To date, Swipely has raised $8.5 million in funding.

Swipely will use the funding to continue to grow the team and explore other benefits for consumers and businesses, including new ways for users to shop, share and save, and new tools to help businesses, understand and reward customers.

“We believe that the convergence of payments and social media is the natural next step in the evolution of the web. The notion of being able to use day-to-day transactions as a conversation element makes a great deal of sense and we expect it to be extremely popular,” said Danny Rimer, General Partner at Index Ventures. “Angus and the team have created the most compelling approach to enable this behavior and we’re very excited to be investors in Swipely.”

“We have been working with Angus since day one, when it was clear he had identified a huge opportunity with Swipely to change the way we shop and save on the Web,” said Josh Kopelman, Managing Partner at First Round Capital. “I’m excited to continue my support of Angus and his team as they take what started out as a visionary idea and turn it into a reality that will reinvent the way we talk our shopping experiences.”

“Swipely gets it right. Swipely offers a great service that helps consumers benefit from their card swipes,” said Reid Hoffman, Partner at Greylock, and Co-Founder and Executive Chairman at LinkedIn.

“Furthermore, the company has a great team: Angus is a seasoned tech entrepreneur with an impressive track record and it is great to work with Danny and Josh.”

Other Swipely investors include Lowercase Capital led by Chris Sacca, former head of special initiatives for Google; Keith Rabois, EVP of Slide, and former PayPal and LinkedIn executive; SV Angel led by Ron Conway; Anton Commissaris, previously SVP of revenue and business development at Mint.com and now director at Intuit; Lee Hower, venture capitalist and angel investor; Charles Moldow, former Tellme executive; and Emil Michael, White House Fellow and former Tellme executive. Davis is also a significant investor in the company.

Although serial entrepreneur Al Warms sold his start-up to Yahoo and ultimately left the Internet giant to launch a new one, he is coming back a bit via an interesting partnership.

Warms’s Appolicious is aimed at encouraging discovery and social networking in the mobile apps market.

Now Appolicious will carry Yahoo’s brand at the top of its site and be surfaced throughout Yahoo’s News, Sports and other powerful media properties.

Everything will be co-branded. The words, “In association with Yahoo,” for example, will appear on the Appolicious site.

“I think it is a pretty huge deal in what it means to where apps have gotten in such a short period of time,” said Warms in an interview with BoomTown. “We want to make these apps relevant for Yahoo users.”

Yahoo’s VP for Media, Jimmy Pitaro, said that the deal was struck to make the increasingly complex world of mobile apps simpler.

“We’re focused on making people’s online lives easier,” he said. “Apps are huge, but also confusing to many, so we want them to be in the relevant place they belong and in context for our users.”

A baseball story, for example, might surface various related baseball apps, while a celebrity post would offer very different ones.

The partnership will be a big boost for Warms and Appolicious, given the huge traffic generated by Yahoo’s content offerings.

Warms sold his Participate Media, along with its BuzzTracker content aggregator, to Yahoo in late 2007.

Warms left Yahoo (YHOO) in late 2008 and started Appolicious in May 2009 with about $500,000 in seed funding.

The start-up has since raised another $1.5 million.

Appolicious is kind of a combination of Twitter, Facebook and Yahoo, with some Yelp sprinkled in, but devoted solely to organizing and making sense of the exploding app galaxy in the universe of smartphones.

Right now, the innovative site focuses on iPhone and iPad apps, as well as other mobile platforms such as Android from Google (GOOG). Appolicious plans to add apps for the BlackBerry from Research in Motion (RIMM).

Using premium content, recommendations of friends and people like you–as well as a variety of lists, feeds, popularity rankings, images and videos–the idea is to do what the iTunes Store does not.

Namely, make sense of the plenitude of apps out there, most of which are on the iPhone.

To make that happen, users of the service also can list all the apps they have in an App Library, so others can see them.

Warms’s business plan is largely advertising, including a focus on attracting brands that want to be in front of apps consumers.

Here is a video interview I did with Warms when he launched Appolicious, as well as screenshots of the new Yahoo-branded site: