Voices

Marketers Are Never Gonna Dance Again, Thanks to Google

Some people go to conferences for the networking, others go for the keynote session and still others, apparently, go for the dancing. Not this year. One of the highlights of the annual Search Engine Strategies conference in San Jose, Calif., has been Google’s party, known as “Google Dance,” at its Mountain View headquarters. The search giant canceled it this year, however, citing cost-cutting efforts.

Voices

Guy Kawasaki Can Handle Being Called a Spammer

To kick off his keynote speech at SES, a marketing conference in New York, Guy Kawasaki asked how many people in the audience were on Twitter at that moment. Hands shot up across the packed ballroom. “Yeah, that’s what I was afraid of,” he said.