Engineers Are From Mars, Media Moguls Are From Venus

And can they ever get along? At the SIIA Information Summit yesterday, New Yorker writer Ken Auletta, who recently did a piece on Google, noted: We’re in an engineering culture. You couldn’t put a [Rupert] Murdoch or a [Michael] Eisner in charge of a company like that. It’s been tried. Terry Semel led Yahoo. I [...]