social media

News Byte

Oracle Buys Social Media and Customer Engagement Player Vitrue

Arik Hesseldahl in News on May 23 at 7:08 am PT

Oracle said today that it will acquire Vitrue, a privately held social media engagement platform company, based in Atlanta. The company manages more than 1.3 billion social interactions across more than 500 brands. Its customers include McDonald’s, NBC, Yahoo and Ikea. Financial terms are not being disclosed, but a report on TechCrunch has pegged the price at $300 million.

Facebook IPO Halo Boosts Social Media Stocks

John Paczkowski in News on May 17 at 3:03 am PT

Facebook’s imminent IPO might mint a mess of millionaires in Silicon Valley come Friday — but in the meantime, it seems to be driving wealth in a few newly public Internet companies, as well.

Voices

Avon Is Late to Social Media’s Party

Emily Glazer, Reporter, The Wall Street Journal in Social on April 23 at 2:03 pm PT

The Avon Lady needs to spend more time on Facebook. Avon Products Inc., famous for sending its representatives door to door, is losing traction in the U.S., where many time-stressed consumers are increasingly buying their cosmetics on the Web.

Sephora’s Not Afraid of Smartphone-Carrying Customers

Tricia Duryee in Commerce on April 9 at 9:55 am PT

To the contrary, Sephora is encouraging customers to use their phones in the store to help them shop.

News Byte

Jive CMO Rizzo Joins Board of PixyKids

Arik Hesseldahl in News on April 3 at 11:07 am PT

Jive Software’s chief marketing officer, John Rizzo, has joined the board of directors at PixyKids, a social media platform aimed at children and families. Rizzo is a 25-year Silicon Valley veteran and previously CEO of Zeebo, an interactive entertainment and education outfit targeting emerging markets. PixyKids is backed by $3 million in venture capital, including $2 million from ATA Ventures.

Anatomy of a 15-Minute Twitter Break

Social media tools are the latest in a long line of time-stealers in the workplace, following in the footsteps of March Madness brackets, afternoon golf games, morning water cooler gossip or cigarette breaks. But social media like Twitter and Facebook are more visible from a distance (of both time and space), so they are easier to criticize and quantify.

– Dwane Lay, human resources director at Missouri Baptist Medical Center

An Epic(Mix) Day on the Slopes in Colorado

Arik Hesseldahl in News on March 4 at 3:00 pm PT

A first-time skiing lesson yields an interesting digital record of the day’s events.

Voices

Oracle Buys Social Media and Customer Engagement Player Vitrue

Facebook IPO Halo Boosts Social Media Stocks

Avon Is Late to Social Media’s Party

Sephora’s Not Afraid of Smartphone-Carrying Customers

Jive CMO Rizzo Joins Board of PixyKids

Anatomy of a 15-Minute Twitter Break

An Epic(Mix) Day on the Slopes in Colorado

When Will Social Media Elect a President?

Votizen Gets a Celebrity Round of Funding to Connect Social Media and Politics

JIBE Makes It Easier to Get Referred for the Job You Want

IPO Mafias, BODM and Brands Born From the U.S. Election: Three Mobile Trends Starting to Unfold

Entropy, Dispersion and Fragmentation

Apple Cheap

Social Ad Guys 33Across Buy Copy/Paste Guys Tynt

The Facebook Timeline You Forgot About Is Launching

Social Media Is Turning Us Into Simpletons (Comic)

Social Search Start-Up Topsy Nabs Cisco Exec as CEO

Fighting for Information

Too Much Information

Decoding Our Chatter

Qwhisper Is Looking to Solve Social Search With a Dose of Uber-Geek

Crowdbooster Tells You When Is Best to Tweet, and More

Marc Benioff Is All Over This Social Enterprise Thing

Reminder! Make Post-it for Digital Era

Social Media Warfare by Nissan as Also-Ran Looks to Win

AllThingsD by Writer