3 posts and columns on Sucharita Mulpuru

Voices

Tablets: Ultimate Buying Machines

in Commerce on September 28, 2011 at 12:00 am PT

Retailers have found an interesting characteristic of consumers who browse their websites using tablets: They’re much more likely to pull the trigger on purchases than other online shoppers.

Voices

Online Shopping Poised for Another Holiday Lift

in News on November 9, 2010 at 9:35 am PT

Black Friday may still be crowded down at the mall, but this year more of America’s holiday shopping is going to happen online, says Forrester Research.

Forrester: Sad Tidings We Bring to Your Holiday Earnings

in News on October 22, 2008 at 9:47 am PT

Not that there’s reason to expect anything different, but online retail sales are expected to slow for the first time ever this holiday season, thanks to the lousy economy. That’s the word from Forrester Research, which expects holiday shoppers to spend $44 billion online this year.