2 posts and columns on Sugar

Exclusive: Yahoo Eyes CafeMom for $100 Million Acquisition

in News on August 17, 2010 at 10:14 am PT

According to numerous sources, Yahoo is eager to close a deal to acquire CafeMom, a social-networking and community site aimed at mothers, in a move aimed at turbocharging its often-meandering strategy in the important women’s space. The price being offered, said sources, is hovering at $100 million, about the same amount Yahoo recently forked over for Associated Content. The deal might not happen, of course, but several sources said the pair have been deep in negotiations in recent weeks.

Microsoft's Project Granola–Facebook Tastier Than Yahoo?

in News on May 7, 2008 at 2:02 am PT

Project Granola? Apparently, that’s the jokey nickname that’s been given by some in the company to Microsoft’s new online strategy, in the wake of its failed efforts to acquire Yahoo that ended in a big heap of mess this past weekend. Now, sources tell BoomTown, it is all about “organic”–hence the image of a healthy handful of granola (except for the fact that, in my experience, nobody really likes granola after eating it as much as they think will before).