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	<title>AllThingsD &#187; Tim Koogle</title>
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		  <title>All Things Digital</title>
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		<title>Carol Bartz&#039;s First-Week-at-Yahoo Memo to the Troops</title>
		<link>http://allthingsd.com/20090125/carol-bartzs-first-week-at-yahoo-memo-to-the-troops/</link>
		<comments>http://allthingsd.com/20090125/carol-bartzs-first-week-at-yahoo-memo-to-the-troops/#comments</comments>
		<pubDate>Sun, 25 Jan 2009 09:53:47 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Carol Bartz]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[drop-kick]]></category>
		<category><![CDATA[Eric Hadley]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Jeff Bewkes]]></category>
		<category><![CDATA[Jerry Yang]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[memo]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Roy Bostock]]></category>
		<category><![CDATA[Satish Dharmaraj]]></category>
		<category><![CDATA[Steve Ballmer]]></category>
		<category><![CDATA[Terry Semel]]></category>
		<category><![CDATA[Tim Koogle]]></category>
		<category><![CDATA[Time Warner]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[Zimbra]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=8924</guid>
		<description><![CDATA[With Yahoo earnings expected to be dismal when the company reports fourth-quarter earnings this Tuesday afternoon, new Yahoo CEO Carol Bartz is going to have to hang tough.

And she certainly seems capable of that. At her first all-hands meeting, Bartz said, according to one report others have since confirmed to BoomTown, that she would "drop-kick to f***ing Mars" employees who leak to the press.

That threat sent little shivers up BoomTown's spine too, which is why it must have taken so long for her first-week missive to Yahoo staff worldwide to get to my inbox.

Well played, Ms. Bartz, well played.

But turnabout is also fair play...]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/01/090114_carolbartzb.jpg"><img src="http://kara.allthingsd.com/files/2009/01/090114_carolbartzb-200x300.jpg" alt="" title="090114_carolbartzb" width="200" height="300" class="alignright size-medium wp-image-8649" /></a></p>
<p>With Yahoo earnings expected to be dismal when the company reports fourth-quarter earnings this Tuesday afternoon, new Yahoo CEO Carol Bartz is going to have to hang tough.</p>
<p>And she certainly seems capable of that. At her first all-hands meeting, Bartz (pictured here) said, according to <a href="http://valleywag.gawker.com/5131429/new-ceo-swears-like-a-sailor-at-yahoo-blabbers">one report others have since confirmed to BoomTown</a>, that she would &#8220;drop-kick to f***ing Mars&#8221; employees who leak to the press.</p>
<p>That threat sent little shivers up BoomTown&#8217;s spine too, which is why it must have taken so long for her first-week missive to Yahoo (YHOO) staff worldwide to get to my inbox.</p>
<p><em>Well played, Ms. Bartz, well played</em>. (Plus, I really am bad at football metaphors.)</p>
<p>But turnabout is also fair play. And that&#8217;s why I am redoubling my efforts to bring you up-to-date news from Yahoo under Bartz&#8217;s leadership, as <strong>ATD</strong> has done so obsessively during the reigns of ex-Yahoo CEOs Terry Semel and Jerry Yang (and, if you want to really date me, Tim Koogle).</p>
<p>In that spirit, this column broke the news last week that Zimbra founder <a href="http://kara.allthingsd.com/20090121/zimbra-founder-satish-dharmaraj-to-depart-yahoo/">Satish Dharmaraj</a> and marketing exec <a href="http://kara.allthingsd.com/20090122/yahooyet-another-hiring-over-and-out-hadley-heads-to-microsoft/">Eric Hadley</a> were leaving.</p>
<p>And the week before that <a href="http://kara.allthingsd.com/20090118/the-three-caballeros-bostock-ballmer-andbewkes/">Yahoo Chairman Roy Bostock was swanning around Manhattan</a> with Microsoft (MSFT) CEO Steve Ballmer and Time Warner (TWX) CEO Jeff Bewkes.</p>
<p>More to come this week, for sure, as all eyes turns to Yahoo&#8217;s financial performance (which is no fault of Bartz&#8217;s, who&#8217;s just arrived but still has to deliver the news).</p>
<p>But until then, here&#8217;s that energetic memo Bartz sent out to Yahoo troops after her first week there.</p>
<p><em>From: Carol Bartz<br />
Sent: Friday, January 16, 2009 3:12 PM<br />
To: all-worldwide@yahoo-inc.com<br />
Subject: My First Friday</p>
<p>It&#8217;s Friday!</p>
<p>Wow, this week has gone fast. I thought I&#8217;d give you a quick idea of how things went for me this week.  First, a BIG thank you for all the positive comments you&#8217;ve sent my way. It has really made me feel welcome. And a special big thanks to all the guys (that&#8217;d be Willie, Anthony, Jack, Allen, Daryl, Nathan, Ali, etc.) that worked so quickly to get Judy and I up and running. I know I told you at the all-hands that I was going to be bringing my lunch. That was before I saw the cafeteria&#8211;it rocks! Forget that leftover stuff!</p>
<p>My first impression of the Yahoos is that you guys are smart and dedicated, and have a lot of great energy with a can-do attitude (ok, maybe there&#8217;s some sucking up because I&#8217;m the boss, but it impressed the heck out of me).</p>
<p>I wasn&#8217;t too happy to see some &#8220;inside sources&#8221; quoting my all-hands comments to the outside press&#8211;STOP IT! And while we&#8217;re on the subject of all-hands, I cancelled the regularly scheduled after-earnings meeting simply because it’s just too close to the one we just had. Don&#8217;t take it as something it&#8217;s not.</p>
<p>I&#8217;m pumped up and proud to be here. I&#8217;m going to spend my weekend shopping for something purple (great excuse for a little retail therapy)…</p>
<p>Carol</em></p>
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		<title>Liveblogging From Yahoo Annual Meeting: Tim Koogle Returns!</title>
		<link>http://allthingsd.com/20080801/liveblogging-from-yahoo-annual-meeting-tim-koogle-returns/</link>
		<comments>http://allthingsd.com/20080801/liveblogging-from-yahoo-annual-meeting-tim-koogle-returns/#comments</comments>
		<pubDate>Fri, 01 Aug 2008 17:23:32 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Adam Miller]]></category>
		<category><![CDATA[annual meeting]]></category>
		<category><![CDATA[board]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[David Filo]]></category>
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		<category><![CDATA[Jerry Yang]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[San Jose]]></category>
		<category><![CDATA[Sue Decker]]></category>
		<category><![CDATA[Tim Koogle]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=2473</guid>
		<description><![CDATA[While looking for news, any news, at Yahoo's annual meeting in San Jose this morning, who should tap BoomTown on the shoulder but a blast-from-the-past Yahoo, former CEO Tim Koogle.

Koogle still has about 10 shares of the stock apparently, and I am not entirely clear why he is here, though I will surely find out what's what.

But Koogle looks fabulous.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2008/08/img_cu_tim_rctrk.jpg"><img src="http://kara.allthingsd.com/files/2008/08/img_cu_tim_rctrk.jpg" alt="" title="img_cu_tim_rctrk" width="145" height="194" class="alignright size-medium wp-image-2474" /></a></p>
<p>While looking for news, <em>any news</em>, at Yahoo&#8217;s annual meeting in San Jose this morning, who should tap BoomTown on the shoulder but a blast-from-the-past Yahoo, former CEO Tim Koogle.</p>
<p>Koogle still has about 10 shares of the stock apparently, and I am not entirely clear why he is here, though I will surely find out what&#8217;s what.</p>
<p>But Koogle looks fabulous.</p>
<p>Also in attendance, besides various members of the Yahoo (YHOO) board and, of course, CEO Jerry Yang (he also looks fabulous, but rejected my effort to put Yahoo crisis PR dandy Adam Miller&#8217;s silk pocket square in his blue blazer for a little panache).</p>
<p>Also: Yahoo&#8217;s other Co-Founder, David Filo, President Sue Decker and 3,367 PR staffers (presumably here to make sure the press does not rush the stage in order to make some news).</p>
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		<title>Yang Is the Man?</title>
		<link>http://allthingsd.com/20070619/yang-is-the-man/</link>
		<comments>http://allthingsd.com/20070619/yang-is-the-man/#comments</comments>
		<pubDate>Tue, 19 Jun 2007 09:55:03 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Jeff Mallett]]></category>
		<category><![CDATA[Jerry Yang]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Sue Decker]]></category>
		<category><![CDATA[Terry Semel]]></category>
		<category><![CDATA[Tim Koogle]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/20070619/yang-is-the-man/</guid>
		<description><![CDATA[I was wrong. I have to say I never thought that Jerry Yang would screw up the guts to actually move CEO Terry Semel out of his job and move right in as CEO. As I have written in many posts, such as this one, I thought Semel would go, but take his own sweet [...]]]></description>
			<content:encoded><![CDATA[<p>I was wrong.</p>
<p><img src='http://kara.allthingsd.com/files/2007/06/jerry_yang_thumb.jpg' alt='yang' /></p>
<p>I have to say I never thought that Jerry Yang would screw up the guts to actually move CEO Terry Semel out of his job and move right in as CEO.</p>
<p>As I have written in many posts, such as this <a href="http://kara.allthingsd.com/20070611/yahoos-annual-meeting-and-semel-roast/">one</a>, I thought Semel would go, but take his own sweet time doing it, after the first promising results of the recent overhaul of Yahoo&#8217;s search monetization system called Panama were in.</p>
<p>&#8220;Jerry Yang (and also co-founder David Filo) is simply not someone who would ever lead a boardroom coup,&#8221; I wrote. &#8220;For anyone who knows him even a little bit, such aggressive behavior is just not in the nature of Yang, who is deliberate and not known as a boat-rocker.&#8221;</p>
<p>Well, he turned out to have a lot more rocking ability than I thought. While he and Semel insist this move had been long planned, that was simply not the tone that the pair were putting out at the annual meeting just last week, which I attended.</p>
<p>There, Semel said he &#8220;absolutely&#8221; had the fire in his belly to run Yahoo, and Yang joked about not really wanting to take over the lesser CTO job, which he is doing on an interim basis.</p>
<p>How Semel&#8217;s flaming gut suddenly went out, and what got the 38-year-old Yang all hyper-ambitious, will have to remain a conundrum for now.</p>
<p><span id="more-66939"></span></p>
<p>What is plainly true is that the level of shareholder dissatisfaction, on full display at the annual meeting, when a third of investors were against re-electing one or more directors, pretty much meant the &#8220;when-will-this-overpaid-exec-go?&#8221; stories were not going to stop unless Semel exited stage right.</p>
<p>And Yang insisted yesterday that he is in the CEO job to stay. &#8220;I very much see the CEO role as something I plan to do for a while,&#8221; said Yang to the New York Times.</p>
<p>So, given that I was wrong about his boat-rocking determination, I will have to take word for it now&#8211;though I will also say I just don&#8217;t believe him at all&#8211;that he has plans to stay the course at the troubled company he co-founded in 1994.</p>
<p>If true, it should be an interesting ride for him and Yahoo, since he has not run Yahoo since near its founding and has checked in and out over the years.</p>
<p>But he has remained a potent symbol of the company, much more so than the quiet-to-the-point-of-silent other Yahoo co-founder, Dave Filo. Still, his role has always been as a visionary and a strategic mind rather than an operator.</p>
<p>And also its chief worrywart. In a piece I did in 1998 on its other top execs, Tim Koogle and Jeff Mallett, I wrote about his role, which has not really changed much over the years:</p>
<blockquote><p>It is Mr. Yang&#8217;s job to worry about things like that under Yahoo&#8217;s informal division of labor. &#8216;I worry if we&#8217;ll be around in three to four years,&#8217; frets Mr. Yang, whose nickname is Grumpy. An internal initiative to make sure Yahoo isn&#8217;t blindsided by the melding of TV and the Internet is named after him: Project Grumpy.&#8221;</p></blockquote>
<p>It is a characterization that he hated, and he wasted no time in telling me so, even though it was true.</p>
<p>Yet that straightforwardness, often delivered in the form of sarcastic needling, is one of the reasons I liked Yang right away when I met him about a decade ago. Yang had a confident demeanor about the company&#8217;s prospects and did not mind debating you about each and every point you might make about Yahoo&#8217;s future.</p>
<p>Yahoo was much smaller then, and easier to manage, which Yang did not even technically do after Koogle and Mallett came on in 1995, when there were four employees. Now Yang faces a company with far-flung assets and more than 12,000 employees (there were 49 when it went public in 1996).</p>
<p>Whether he can handle this level of complexity and sheer size is an open question, even with the able help of Sue Decker, the former CFO who is now Yahoo&#8217;s president (and who also is not experienced as an operations exec).</p>
<p>We&#8217;ll see, I guess.</p>
<p>Another piece I did in late 2000, when Yahoo was experiencing another dip in its fortunes, seems oddly appropriate now. (At the time, of course, Yang hated the column because of this ending referencing his well-known love of golf:)</p>
<blockquote><p>Over breakfast recently, Mr. Yang was talking about the moment in golf&#8211;one of his favorite pastimes&#8211;when one&#8217;s ball is far enough from the hole that it&#8217;s considered a challenging shot, but close enough that missing it would make you feel like a chump. It&#8217;s called a &#8216;throw-up&#8217; shot, or the &#8216;choke zone.&#8217;</p>
<p>That&#8217;s a good description of where Yahoo is today, which is why there is only one really good piece of advice to give the company as it tries to sink its next putt: Line it up carefully. Hit the ball smoothly. And, of course, don&#8217;t choke.&#8221;</p></blockquote>
<p>So don&#8217;t choke, Jerry. And call me, even if it is just to tell me why I am wrong once again.</p>
<p><em>Please see <a href="http://allthingsd.com/about/kara-swisher/ethics/">this disclosure</a> related to me and Google.</em></p>
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