Turtle

Viral Video (And Perfect Casting): Mark Cuban on "Entourage"

Kara Swisher in News on September 1, 2010 at 1:21 am PT

Of course, it makes perfect sense for Mark Cuban to appear in a very long and involved cameo as himself on the HBO original comedy series “Entourage.” Heck, the fun-loving Internet billionaire could easily slip into the pack of young Hollywood dudes on the show and seem part of the gang.

Liveblogging Microsoft’s “Project Pink” Party–Plus Video! Will It Be Phonetastic?

Drake Martinet in Social on April 12, 2010 at 8:30 am PT

All Things Digital will be liveblogging today’s Microsoft “social” event beginning about 10 am PT. It is reportedly about new mobile devices the social giant will release in an effort to play catch-up with Apple and Google. So, grab some coffee, pop that waffle in the toaster and keep this tab open to get the info as it breaks live from San Francisco’s Mighty event space.

Microsoft to Uncrate “Pink” Phones at April 12 Event

John Paczkowski in News on April 5, 2010 at 12:01 pm PT

Apple isn’t the only company holding a special invitation-only event this month–Microsoft is as well. Four days after Apple unveils the details of its forthcoming iPhone OS 4, Microsoft will take the wraps off its long-rumored “Pink” phones at a San Francisco media gathering with the cryptic title, “It’s Time to Share.”

"Come to Think of It, eBay"–Is That a Killer Ad Motto or a Desperate Plea for Attention? (Plus Old Commericals!)

Kara Swisher in News on November 2, 2009 at 5:10 am PT

BoomTown is not quite sure what to think of another new advertising campaign from an Internet giant–this time by eBay. With the tagline, “Come to Think of It, eBay,” the print, television and online marketing campaign starts today to “boost its standing as a holiday shopping destination.” Interestingly, the ads have been crafted by San Francisco-based Goodby, Silverstein & Partners, which has also just nabbed the lead role in the $100 million advertising campaign by Yahoo.

Got Yahoo? Internet Giant Hires Goodby as Top Creative Agency for Its Ongoing Brand Revitalization.

Kara Swisher in News on October 19, 2009 at 5:55 pm PT

In a shift that is sure to be much commented on by the advertising industry, Yahoo has tapped Goodby, Silverstein & Partners to take the lead for its creative, advertising, digital marketing and strategic planning efforts. The San Francisco-based Goodby, which is owned by the Omnicom Group, is known for innovative ideas and has done such memorable campaigns as the terrific “Got Milk?” campaign. Perhaps a “Got Yahoo?” campaign is in the future? Until now, the top job of goosing Yahoo’s tarnished brand, as part of a recently launched $100 million marketing push, has been helmed by Ogilvy & Mather.