Ad Networks Pair Up: Specific Media Buys BBE

We’ll see more of this over time, as the overstuffed ad network industry consolidates, and this one makes some sense on paper: BBE specializes in video ads, and Specific doesn’t have any video business at all.

Best Buy Bets on Digital With New Venture Fund

Last fall, the consumer electronics giant bought Napster. Now it’s assembling a fund for more M&A, to be headed by digital vet Ross Levinsohn. And for good measure, it’s in the market for a chief digital officer.

Yahoo’s Peter (Chernin) Principle — And Other CEO Choices

Obviously, the dream CEO for Yahoo is News Corp. President and COO Peter Chernin. And, no surprise, he is the No. 1 choice of most inside and outside Yahoo in the wake of the news late yesterday that its current CEO and co-founder Jerry Yang is stepping down. Well, Yahoo would certainly be a challenge for Chernin, in terms of a corporate cleanup challenge, especially compared to figuring out how to make bank on plush toys from “The Simpsons.” But there are many other contenders for the job, despite the slog it could be. Here’s BoomTown’s list …