1 posts and columns on Visible World

Ads That Know Who You Are, What You Want? Old News on the Web. Coming One Day to TV.

in Media on March 4, 2009 at 6:13 am PT

What if you could deliver ads, electronically, to people based on where they lived, what they liked and what they might be interested in buying? Novel idea–for Web advertisers in the pre-Google world of the mid-1990s. But in TV land, where things move much, much more slowly, this is still a radical notion.
tv-cat