3 posts and columns on volume manufacturing

Apple R&D: The "R" Stands for Rumor

in News on October 13, 2008 at 11:17 am PT

The media will gather tomorrow at Apple’s Cupertino, Calif., headquarters for an invitation-only event–presumably about updates to its MacBook and MacBook Pro lines. And, as with every Apple product launch, tomorrow’s has been preceded by feverish speculation about what form, exactly, those updates will take. Among the rumors currently making the rounds …

Apple R&D: The “R” Stands for Rumor

in News on October 13, 2008 at 11:17 am PT

The media will gather tomorrow at Apple’s Cupertino, Calif., headquarters for an invitation-only event–presumably about updates to its MacBook and MacBook Pro lines. And, as with every Apple product launch, tomorrow’s has been preceded by feverish speculation about what form, exactly, those updates will take. Among the rumors currently making the rounds …

Apple Announces October 14 Notebook Event

in News on October 9, 2008 at 9:12 am PT

Apple this morning announced an invitation-only event at the company’s Town Hall in Cupertino. As you can see from the invitation at right, the focus is clearly notebooks. It appears those alleged photos of the Apple next-generation MacBook Pro casing that have been floating around recently may be the real deal. Same goes for rumors of a new $800 MacBook.