1 posts and columns on Web Reservations International

The Old Boo.com Mascot Appears Only if There Are Insufficient Funds to Complete the Purchase

in News on May 3, 2007 at 5:09 am PT

Boo.com is apparently back from its well-deserved dirt nap. The online apparel store, which during the dot-com boom of the late ’90s burned through an astonishing $120 million in six months before collapsing*, has reinvented itself. As a travel site. Ironic, isn’t it, that amid all this chatter about a second boom, the exemplar of [...]