Running With Friends Adds a Dash of Diversity to Zynga’s Mobile Games Catalog

An important first step for the company toward better multiplayer gaming on mobile devices.
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App Non Gratis

What matters more than hitting the Top 10 is the ability to stay in the Top 10.
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ATD Q&A: Zynga’s President of Games Steve Chiang

Here are some highlights from a recent interview with Steve Chiang, Zynga’s new president of games.
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Former Zynga VP Ya-Bing Chu Placing a Bet on Real-Money Gaming

Ya-Bing Chu has joined Betable as its chief product officer, after being responsible for such hugely popular Zynga games as Words With Friends and Scramble With Friends.
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Zynga’s Next Gamble: An Ad Platform

What could a Zynga-built advertising platform look like?
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Should Mark Pincus Take Zynga Private?

Several options have been floated for what Zynga should do next already. But could it go private?
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News Byte

Hasbro Remakes Hungry Hippos, Monopoly and Scrabble With a Zynga Twist

Some of Zynga’s most popular Facebook games and characters are turning into physical toys based on a partnership it announced with Hasbro back in February. Coming to the U.S. this month are titles that include FarmVille Hungry Hungry Herd, CityVille Monopoly and a Words With Friends board game.

News Byte

Words for Charity: Zynga Launches Celebrity Mobile Games Challenge

Win a chance to play Words With Friends against John Legend, Snoop Lion or Eva Longoria — but not Alec Baldwin – in Zynga’s first-ever Words With Friends Celebrity Challenge. Zynga is partnering with American Express — and a few other celebrities — to give $500,000 to charity. The games begin tomorrow and end Oct. 3.

Mobile Game Start-Up Scopely Scoops Up $8.5 Million

The Los Angeles-based company makes mobile games with a familiar ring to them, including Dice With Buddies and Jewels With Buddies.
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Zynga’s Stock Pops Based on a High Chance of Meeting Low Expectations

Companies normally get a lift when they exceed estimates, but in this case, investor confidence has been so low that some think just meeting expectations will be enough for Zynga.
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