4 posts and columns on Yedda

AOL Ad Head Greg Coleman Reorgs Too! (It's Spreading Like the Flu at Web Firms Today)

in News on February 26, 2009 at 4:58 pm PT

Another Web company, another management restructuring! Yahoo reorg fever struck AOL today too, as its advertising head, Greg Coleman (pictured here), moved the exec chairs around his domain at AOL’s Platform-A unit. Coleman–who actually once was Yahoo’s sales head before taking the new gig at the Time Warner online unit earlier this month–is replacing some execs and elevating others. You know the drill!

AOL CEO Randy Falco's Entire Memo to the Troops on Layoffs

in News on January 28, 2009 at 10:37 am PT

Here is the letter AOL CEO Randy Falco has penned to the entire staff about its layoffs of 10 percent of its workforce–or 700 people–and other cost cuts, which the online service is announcing today. “We’re at a pivotal point in AOL’s transformation, and need to be even more strategically focused and operationally efficient as we weather the economic storm,” wrote Falco, in part, about the move.

Van Natta Takes Playlist CEO Job, With New Investment by Pittman

in News on November 10, 2008 at 9:00 pm PT

Former Facebook exec Owen Van Natta will take the CEO job at a music discovery site called Playlist, a move that had been speculated last week, after he did not end up taking another position as head of MySpace Music. Van Natta’s arrival at Playlist was not the only news for the Palo Alto, Calif.-based start-up–former AOL exec Bob Pittman’s Pilot Investment Group is also investing an undisclosed amount of money in Playlist, and Pittman will join its board. The site, which has been called Project Playlist, had previously raised several million dollars. The new round of funding super-sized that, sources said, hovering at about $18 million. “Discovery around music is exploding on the Internet,” said Van Natta to BoomTown, in an interview this afternoon, giving it as his main reason for joining Playlist.

AOL: Yadda, Yadda, Yedda?

in News on November 12, 2007 at 12:04 am PT

In an interesting move, AOL made its second acquisition in a week by buying Yedda, an Israeli question-and-answer service with social elements. The price for the start-up, founded in 2006, was not disclosed, although it recently raised $2.5 million. Last week, AOL confirmed it has bought the Quigo ad network at a price tag of [...]