YouTube channels

Why DreamWorks’ AwesomenessTV Deal Paid Off Big for Hollywood Agency UTA

Peter Kafka in Media on May 3 at 8:09 am PT

Hollywood has been trying to figure out Web video for a long time. They got this one right.

dreamworks awesomenessTV youtube brandcast jeffrey katzenberg

Reddit, Brought to You by YouTube

Peter Kafka in Media on March 18 at 12:14 pm PT

Or is it YouTube, brought to you by Reddit? Anyway: Reddit makes its own videos, paid for by Google, with at least a tip of the cap to Jon Stewart.

YouTube’s Show-Me-the-Money Problem

Peter Kafka in Media on March 4 at 3:00 am PT

YouTube made a big push to get video makers to deliver higher-quality clips. Now some say Google’s site isn’t delivering on its end.

Chernin Group Invests in Latino YouTube Channel

Peter Kafka in Media on December 12, 2012 at 8:00 am PT

Lots of interest in Spanish-language stuff on the world’s biggest video site.

YouTube Brings Its “Channels” — And Vice Media — To Japan

Peter Kafka in Media on November 27, 2012 at 9:30 am PT

YouTube brings its new model — paying for exclusive content — to a new territory, with a familiar partner.

Another Big YouTube Bet: Time Warner Leads $40 Million Maker Studios Round

Peter Kafka in Media on November 20, 2012 at 6:20 pm PT

Serious money for funny stuff, like “Epic Rap Battles of History.”

YouTube, Which Wants More TV Dollars, Pays Up for More “Channels”

Peter Kafka in Media on October 7, 2012 at 8:00 pm PT

YouTube pours more money into the experiment it launched a year ago, by inking deals with another 60-plus Web programmers, many of them in Europe. Some of them you’ve heard of.

How to Build “Entertainment Tonight” for YouTube: Young Hollywood Learns on the Job

Peter Kafka in Media on October 6, 2012 at 4:00 am PT

An interview with R.J. Williams, whose production company got one of the YouTube “channel” deals a year ago. Important lesson: More Selena Gomez, less Joan Rivers.