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News Byte
Yep, Google’s in the Content Business. And Now It’s Fessing Up to Its Machinima Investment.
Like we told you earlier this month: Google has invested in Machinima, one of the most popular networks/channels on Google’s YouTube. Google — that’s Google Inc., not Google Ventures — now confirms that it led the $35 million round, along with previous investors Redpoint Ventures and MK Capital. My sources previously told me the deal would value Machinima at around $190 million.
In the Race to Win Social Video, Is One App Gaming the System Too Much?
As mobile social video apps skyrocket toward the top of the app store, some are going for the gold by any means necessary.
Is YouTube’s Ad Pitch Working?
YouTube is trying to convince advertisers to spend big dollars on its upgraded content. They seem receptive.
Microsoft’s Sneaky Success: The Xbox Is the Most Popular Video Player in the U.S.
New data says the game player serves up more video than the iPad, iPhone or Android. Google TV or Apple TV are so far behind they don’t even make the cut.
Demand Media’s Q1 Earnings: Kung-Goog Panda Did Not Kill Us!
Take that, Po.
Start-Up Domo Goes 100 Percent More Social Starting Today
Business intelligence start-up Domo Technologies is today requiring all of its employees to boost their involvement on social media platforms as part of a huge eight-week case study.
Voices
Content Is No Longer King
“Content is king” has been a long-lived mantra of media. And in the 1990s and early 2000s, it was true.
Google Gets Deeper Into the Content Business, by Putting Money Into Machinima
Machinima’s gamer videos are wildly popular on YouTube. Now YouTube’s owner will own a piece of Machinima.
Discovery Gets a Web Video Arm, Courtesy of Revision3
The cable guys get a Web video studio and network for about $30 million.
YouTube Gets Jay-Z to Help Sell TV
Google wants to get its hands on big TV dollars. So it held a big bash, with the biggest star it could find.