Walt Mossberg – For iPad and Mobile Devices, a “Port” out of the Norm
Paulo Coelho, the best-selling author of “The Alchemist,” is using BitTorrent and other file-sharing networks as a way to promote his books. His publishers weren’t too keen on giving away free copies of his books, so he’s taken matters into his own hands. Coelho’s view is that letting people swap digital copies of his books for free increases sales.
This is a section of the AllThingsD Web site featuring posts that have been curated from around the Web: pieces we’ve read, discussions we’ve followed, stuff we like. Five posts are included here each weekday, but only the headline and the first two sentences. We link to the original site for the rest. The section is explicitly labeled, so it’s clear that content comes “from other Web sites.”
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