Bernard Lunn, Feature Writer, ReadWriteWeb

Enterprise 2.0: The Nature of the Firm

August 22, 2008 at 12:03 am PT

The breakup of behemoth vertically integrated enterprises commenced in the 1970s, got a boost from junk bond financing in the 1980s, and accelerated in the 1990s with globalization. Now, late in the first decade of the 2000s, social media (aka Web 2.0) are adding another gear that will accelerate the fundamental restructuring of the enterprise.

This is a big story. That is why ReadWriteWeb is dedicating a new “channel” to Enterprise 2.0. I will be editing this channel, and we are looking for part time writers to contribute. More on that later.

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Tagged with: Bernard Lunn, Enterprise 2.0, globalization, junk bond financing, ReadWiteWeb, social media, Web 2.0

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