Is Facebook’s Platform a Strategic Mistake?

Last year, Facebook chief executive Mark Zuckerberg suggested that a PC operating system was the inspiration for Facebook’s new “Platform.” With Platform, anyone could write applications for Facebook. Facebook’s in-house applications would get no special treatment, he declared. The analogy to an operating system is appealing. For many years Microsoft’s Windows operating system has benefited from the large number of applications written by outside developers. People buy Windows, not necessarily because it is the best operating system, but because it has the most applications. Like Microsoft, Facebook does not have a monopoly on great ideas nor unlimited bandwidth, and a platform ostensibly allows Facebook to leverage the talents of the entire developer community to its benefit.

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  • http://www.famebook.com Jan Simmonds

    There is an amusing irony surrounding all these debates and gatekeeper jostlings in that the obvious consumer nirvana is amazingly obvious. A whole generation of PC/ Mac users have more or less educated themselves mostly on operating systems and programs supplied by two companies. The subsequent online revolution and the battles in between amongst the old guard and new pretenders are merely foreplay to an opportunity for people to connect personally and professionally in one place and all on a hosted basis without the need for millions of tons of future landfill waste.

    Personally I look forward to being able to work, connect, socialise, enjoy and stream my choice of content in one place and within one browser wherever I happen to be in the world and of course securely and without risk of invasion of privacy.

    In my opinion none of the obvious companies individually can possibly provide me with the above, so until they can collectively deliver the best of each, I guess I just have to put up with the sad fact that corporate competition and greed isn’t always in the interest of the consumer or the environment! Jan at FAMEBOOK – the celebrity amalgamator! Access All Areas – Your backstage pass to the famous…coming soon!

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