Michael Learmonth, Senior Editor, Advertising Age

Google Looks to Campuses for "Cloud" Converts

July 20, 2009 at 12:04 am PT

Google’s (GOOG) got a not-so-secret weapon in its bid to convert the world to applications such as Gmail, Google Docs, Google Talk, Google Sites and, soon, Google’s Chrome operating system: the 17 million college students on more than 4,000 campuses across the country.

For more than two years, Google has approached colleges and universities with a near-unbeatable offer: provide unlimited hosted e-mail and other applications, all branded by the institution and delivered free of charge.

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Tagged with: Advertising Age, college students, digital, Gmail, Google, Google Chrome, Google Docs, Google Sites, Google Talk, hardware, Internet, Michael Learmonth, universities

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