Ian Rogers's Digital Music Manifesto

November 7, 2008 at 12:04 am PT

Big companies that put themselves between artists and fans, without providing real value, risk becoming obsolete in the age of digital music. And if they can’t adapt, forget about ‘em.

That was the message today from Ian Rogers, 36, the former Yahoo Music director, who heads the Topspin media technology company. Rogers spoke at the Grammy MusicTech Summit in Seattle–describing an emerging “middle class” of artists, discussing the latest in music marketing, and explaining why Apple (AAPL) has, so far, run roughshod over Microsoft (MSFT) in digital music.

Read the rest of this post

Tagged with: Apple, Grammy MusicTech, Ian Rogers, Microsoft, Seattle, TechFlash, Todd Bishop, Topspin, Yahoo

comments so far. Add yours.

About Voices

This is a section of the AllThingsD Web site featuring posts that have been curated from around the Web: pieces we’ve read, discussions we’ve followed, stuff we like. Five posts are included here each weekday, but only the headline and the first two sentences. We link to the original site for the rest. The section is explicitly labeled, so it’s clear that content comes “from other Web sites.”

We also solicit original full-length posts and accept some unsolicited submissions. Voices is edited by Beth Callaghan.