Walt Mossberg – For iPad and Mobile Devices, a “Port” out of the Norm
Everyone knows it, so it must be true: Everyone hates pre-roll video ads–the mini-ads that publishers want you to sit through before you actually watch a clip. We bail out on them constantly, and everyone we know does the same. But video ad network Tremor Media says we and everyone we know are in a small minority.
This is a section of the AllThingsD Web site featuring posts that have been curated from around the Web: pieces we’ve read, discussions we’ve followed, stuff we like. Five posts are included here each weekday, but only the headline and the first two sentences. We link to the original site for the rest. The section is explicitly labeled, so it’s clear that content comes “from other Web sites.”
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