Walt Mossberg – For iPad and Mobile Devices, a “Port” out of the Norm
With technologies like TiVo and text messaging taking over the world, marketers are being forced to rethink their approach to advertising.
The New York Times writes that NBC is hearkening back to its roots by moving beyond the 30-second commercial to form bigger, longer-term relationships with advertisers.
This is a section of the AllThingsD Web site featuring posts that have been curated from around the Web: pieces we’ve read, discussions we’ve followed, stuff we like. Five posts are included here each weekday, but only the headline and the first two sentences. We link to the original site for the rest. The section is explicitly labeled, so it’s clear that content comes “from other Web sites.”
We also solicit original full-length posts and accept some unsolicited submissions. Voices is edited by Beth Callaghan.
Latest Video
comments so far. Add yours.